Item: WhatsApp Business
Rating: 9
Author: Gerson Freitas Vital

Use Cases and Deployment Scope

WhatsApp Business has contributed a lot with details in logistics, transportation, and customer relations.

Pros and Cons

Quick responses
Hang tags
Very complete profile
Business efficiency
Customer support

Scalability difficulty.
It is not possible to put a WhatsApp call on hold.
Satisfaction index, for example, cannot yet be extracted from the application.

Return on Investment

Flexibility
Positive Business Return
Good financial impact

The speed and practicality of the application are unique features, hardly found in other communication tools. Exchanging an instant message over the internet is much faster than making a call or sending an email.

Support Rating

I believe that the service is very good. There will always be a willingness on the part of the entire organization to evolve and I know that their support is part of this.

Usability

In general, it is easy to use the application. Its functionalities are practical and easy to execute.

Key Insights

Do you think WhatsApp Business delivers good value for the price?

Yes

Are you happy with WhatsApp Business's feature set?

Yes

Did WhatsApp Business live up to sales and marketing promises?

Yes

Did implementation of WhatsApp Business go as expected?

I wasn't involved with the implementation phase

Would you buy WhatsApp Business again?

Yes

Likelihood to Recommend

Would like the possibility to add important information, such as an address, website, e-mail, working hours, and industry.

This is extremely important information so that companies can fulfill orders via WhatsApp. One of the biggest disadvantages of WhatsApp, therefore, is its scalability difficulty. The greater the number of interactions, the more difficulty you will have in strategy planning, monitoring interactions, and managing these transactions or orders.

Great Business Software.

Overall Satisfaction with WhatsApp Business