What users are saying about
5 Ratings
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Score 9 out of 100
22 Ratings
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Score 4.3 out of 100

Feature Set Ratings

  • ActiveDEMAND ranks higher in 6 feature sets: Email & Online Marketing, Lead Management, Campaign Management, Social Media Marketing, Reporting & Analytics, Platform & Infrastructure

Email & Online Marketing

9.5

ActiveDEMAND

95%
4.4

Sugar Market (Salesfusion)

44%
ActiveDEMAND ranks higher in 9/9 features

WYSIWYG email editor

9.2
92%
2 Ratings
3.0
30%
3 Ratings

Dynamic content

9.6
96%
2 Ratings
5.0
50%
3 Ratings

Ability to test dynamic content

9.6
96%
2 Ratings
4.0
40%
2 Ratings

Landing pages

9.0
90%
2 Ratings
6.0
60%
3 Ratings

A/B testing

9.6
96%
2 Ratings
4.0
40%
3 Ratings

Mobile optimization

9.6
96%
2 Ratings
1.0
10%
3 Ratings

Email deliverability reporting

9.6
96%
4 Ratings
7.0
70%
8 Ratings

List management

9.2
92%
2 Ratings
4.0
40%
4 Ratings

Triggered drip sequences

9.6
96%
2 Ratings
6.0
60%
3 Ratings

Lead Management

9.0

ActiveDEMAND

90%
5.3

Sugar Market (Salesfusion)

53%
ActiveDEMAND ranks higher in 4/4 features

Lead nurturing

9.6
96%
2 Ratings
6.0
60%
4 Ratings

Lead scoring and grading

9.0
90%
2 Ratings
4.0
40%
4 Ratings

Data quality management

8.6
86%
2 Ratings
5.0
50%
4 Ratings

Automated sales alerts and tasks

8.6
86%
2 Ratings
6.0
60%
3 Ratings

Campaign Management

9.4

ActiveDEMAND

94%
6.5

Sugar Market (Salesfusion)

65%
ActiveDEMAND ranks higher in 2/2 features

Calendaring

9.6
96%
2 Ratings
6.0
60%
3 Ratings

Event/webinar marketing

9.2
92%
2 Ratings
7.0
70%
2 Ratings

Social Media Marketing

8.6

ActiveDEMAND

86%
8.2

Sugar Market (Salesfusion)

82%
ActiveDEMAND ranks higher in 2/2 features

Social sharing and campaigns

8.6
86%
2 Ratings
8.2
82%
1 Rating

Social profile integration

8.6
86%
2 Ratings
N/A
0 Ratings

Reporting & Analytics

9.2

ActiveDEMAND

92%
2.3

Sugar Market (Salesfusion)

23%
ActiveDEMAND ranks higher in 3/3 features

Dashboards

8.8
88%
2 Ratings
5.0
50%
4 Ratings

Standard reports

9.2
92%
2 Ratings
1.0
10%
4 Ratings

Custom reports

9.6
96%
2 Ratings
1.0
10%
4 Ratings

Platform & Infrastructure

9.6

ActiveDEMAND

96%
4.8

Sugar Market (Salesfusion)

48%
ActiveDEMAND ranks higher in 6/6 features

API

9.0
90%
1 Rating
5.0
50%
2 Ratings

Role-based workflow & approvals

9.0
90%
1 Rating
6.0
60%
2 Ratings

Customizability

9.6
96%
2 Ratings
3.0
30%
2 Ratings

Integration with Salesforce.com

10.0
100%
1 Rating
9.2
92%
2 Ratings

Integration with Microsoft Dynamics CRM

10.0
100%
1 Rating
1.0
10%
1 Rating

Integration with SugarCRM

10.0
100%
1 Rating
N/A
0 Ratings

Attribute Ratings

  • ActiveDEMAND is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

9.6

ActiveDEMAND

96%
2 Ratings
3.0

Sugar Market (Salesfusion)

30%
7 Ratings

Likelihood to Renew

ActiveDEMAND

N/A
0 Ratings
10.0

Sugar Market (Salesfusion)

100%
3 Ratings

Support Rating

ActiveDEMAND

N/A
0 Ratings
8.2

Sugar Market (Salesfusion)

82%
2 Ratings

Likelihood to Recommend

JumpDEMAND Inc.

When choosing a marketing automation system, it is important to think of what exactly you want it to do. I think no matter what you are hoping to get out of a marketing automation platform, you can achieve it with ActiveDEMAND. It can be used for simple/basic marketing email sending and campaign execution or it can be used to develop a microsite, create sales and marketing kiosks, run multi-step campaigns, host protected assets or whatever you want to do with it. You can easily choose (or ignore) the modules and features to be as creative as you choose to be.
Read full review

SugarCRM

Salesfusion is a marketing automation platform more appropriate for small companies considering the limited functionalities are limited. The email builder tool is easy to use and ideal for someone with no coding knowledge
Read full review

Pros

JumpDEMAND Inc.

  • Customer Service - this company EXCELS at customer service, always answering our questions and being helpful.
  • Innovative Ideas - they stay on top of the trends in marketing, offer ways for us to incorporate these items into our efforts.
  • Friendly staff - the staff at ActiveDEMAND are great to work with and are responsive to our needs.
Read full review

SugarCRM

  • It was easy to navigate.
  • I liked that I could click on a link to email a potential client and that it would track/link that email back to the Salesfusion profile.
  • I liked the reporting features so that I could see exactly how many cold calls resulted in appointments, with whom I last left voicemail or need to follow up with.
Read full review

Cons

JumpDEMAND Inc.

  • Reporting - Though the reporting is extensive and very very good... I sometimes miss a simplified view of email opens/clicks/link clicks etc.
  • Don't get me wrong, you can get to this data in ActiveDEMAND relatively easily, the default views through the campaign dashboard are just quite detailed (which some people would probably prefer) and I just don't think that we need that level of reporting on first glance. That being said, I do love the option to drill down and uncover the complex detailed data when i do want it (ActiveDEMAND is very good at this).
  • One element of reporting that I would also like would be an event registrant report showing all registered people (this part exists) and their responses on the registration form they completed to register for the event. (These things would be dietary restrictions, industry, customized responses to other event related questions).
  • I also wish the reports autorefreshed more frequently.
  • ICS Files - Right now there are work arounds for loading an ICS file (Calendar meeting invite file) that can be accessed in campaign assets. I just wish this was more native to the tool.
  • Archive Filing - Now, first of all, it is so amazing that ActiveDEMAND even has an archiving feature... I LOVE this. One small downside, however, is that the archiving cannot be organized using a folder structure or anything. I would like to be able to group my live events together, then group my webinars together etc.
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SugarCRM

  • The user interface is somewhat cumbersome and not intuitive at times.
  • Additional user education available through downloads for existing customers rather than scheduled webinars would be helpful.
  • Custom reporting is complicated to set up.
Read full review

Pricing Details

ActiveDEMAND

Starting Price

$3 Per Phone Number/mth

Editions & Modules

ActiveDEMAND editions and modules pricing
EditionModules
Call Tracking$31
Email Marketer$72
Small Business Marketer$693
Corporate Marketer$1994
Agency Marketer$7995

Footnotes

  1. Per Phone Number/mth
  2. Per Month [Unlimited Users]
  3. Per Month [Unlimited Users]
  4. Per Month [Unlimited Users]
  5. Per Month [Unlimited Users]

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

Sugar Market (Salesfusion)

Starting Price

$750 per month

Editions & Modules

Sugar Market (Salesfusion) editions and modules pricing
EditionModules
Core$1,0001

Footnotes

  1. Database size

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

Required

Additional Details

Prices listed are monthly subscription rates. Our packages include live support and training. Additional charges apply for contact databases above 10k, dedicated IPs, CRM integration and sandboxes. Please complete the form on our site to request a quote based on your specific needs.

Likelihood to Renew

JumpDEMAND Inc.

No answers on this topic

SugarCRM

We've been very happy with SalesFusion since day 1. We've also created a new website during the time period that we've had SF and everything carried over great to our new website!
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Support Rating

JumpDEMAND Inc.

No answers on this topic

SugarCRM

The support team has always been helpful, friendly, prompt and knowledgeable. They follow-up on all my tickets promptly and when needed are available for screen sharing to illustrate solutions for more complex problems. The support department at Salesfusion is one of my favorite things about the platform.
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Alternatives Considered

JumpDEMAND Inc.

Vertical Response wasn't a full marketing platform at the time when we used it, but it was clunky and the tech support wasn't easy to use. I like the one-on-one response we get from ActiveDemand and really being on a first name basis with the folks there
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SugarCRM

I was using Net-Results and it seemed more geared for an experienced marketer who was familiar with HTML and didn't need as much training. I found the system frustrating and didn't have much success when I called in for training. I was brand new to automation marketing and needed more hand-holding than Net-Results was able to provide
Read full review

Return on Investment

JumpDEMAND Inc.

  • Simplified email marketing and event management
  • Better tracking of leads
  • Better intelligence about which initiatives are working well and where future opportunities lie
  • Less reliant on IT department/third party to execute our online marketing
Read full review

SugarCRM

  • Increased employee efficiency
  • Better customer service
  • The ability to send email campaigns from a specific user and not "from" the organization title. We use this funcationality a lot and it was not available with other software so this is huge.
Read full review

Screenshots

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