What users are saying about
58 Ratings
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Score 7.8 out of 101
2 Ratings
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Score 8.8 out of 101

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Likelihood to Recommend

Adobe Business Catalyst

The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
Richard Taylor profile photo

Epom Ad Server

I started using Epom for its multi-platform capabilities, as I needed a network which would allow managing desktop and mobile ad inventory simultaneously. Epom works with desktop, mobile web, video, and mobile app ads, all within one account. It is really convenient when it comes to analytics - Epom delivers combined data, providing the whole picture on your ad campaigns. Advanced targeting and real-time statistics are another great advantage
No photo available

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
Epom Ad Server
WYSIWYG email editor
Adobe Business Catalyst
2.5
Epom Ad Server
Dynamic content
Adobe Business Catalyst
9.0
Epom Ad Server
Ability to test dynamic content
Adobe Business Catalyst
7.6
Epom Ad Server
Landing pages
Adobe Business Catalyst
6.7
Epom Ad Server
A/B testing
Adobe Business Catalyst
7.0
Epom Ad Server
Mobile optimization
Adobe Business Catalyst
8.0
Epom Ad Server
Email deliverability
Adobe Business Catalyst
8.1
Epom Ad Server
List management
Adobe Business Catalyst
3.2
Epom Ad Server
Triggered drip sequences
Adobe Business Catalyst
6.8
Epom Ad Server

Lead Management

Adobe Business Catalyst
1.8
Epom Ad Server
Lead nurturing
Adobe Business Catalyst
1.8
Epom Ad Server
Lead scoring and grading
Adobe Business Catalyst
2.2
Epom Ad Server
Data quality management
Adobe Business Catalyst
1.5
Epom Ad Server
Automated sales alerts and tasks
Adobe Business Catalyst
1.8
Epom Ad Server

Campaign Management

Adobe Business Catalyst
2.4
Epom Ad Server
Calendaring
Adobe Business Catalyst
2.5
Epom Ad Server
Event/webinar marketing
Adobe Business Catalyst
2.3
Epom Ad Server

Social Media Marketing

Adobe Business Catalyst
8.2
Epom Ad Server
Social sharing and campaigns
Adobe Business Catalyst
7.8
Epom Ad Server
Social profile integration
Adobe Business Catalyst
8.6
Epom Ad Server

Reporting & Analytics

Adobe Business Catalyst
7.1
Epom Ad Server
Dashboards
Adobe Business Catalyst
8.0
Epom Ad Server
Standard reports
Adobe Business Catalyst
7.1
Epom Ad Server
Custom reports
Adobe Business Catalyst
6.1
Epom Ad Server

Platform & Infrastructure

Adobe Business Catalyst
6.4
Epom Ad Server
API
Adobe Business Catalyst
7.1
Epom Ad Server
Role-based workflow & approvals
Adobe Business Catalyst
7.0
Epom Ad Server
Customizability
Adobe Business Catalyst
6.0
Epom Ad Server
Integration with Salesforce.com
Adobe Business Catalyst
5.5
Epom Ad Server

Pros

  • Server Uptime is good
  • Online Chat is good
  • Security is good
  • Technical Service is good
Richard Taylor profile photo
  • The great advantages of this ad server are its multi-platform capabilities. Epom saves your time, enabling you to work with different platforms within one account.
  • Epom supports all major ad formats, so there are plenty of options to choose from.
  • Combined analytics. Epom delivers data in real time, so you can optimize your campaigns accordingly.
  • Easy integration with their own ad network with decent CPM rates.
No photo available

Cons

  • Better drill down of the reports & analytics feature.
  • Better integration and clarity with the CRM (Customer Relations Management) section.
  • More selection of HTML5/CSS3 Responsive templates.
Hudsen Smith profile photo
  • Antiquated user interface. It definitely could be more user-friendly.
  • Epom Ad Server support does not have a ticket system. Support must be contacted directly.
No photo available

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
The simplicity of this platform is the main reason. BC is incredibly easy for first time users and very streamlined for experienced users. I also look at the integration with other Adobe products in my company. Being able to stay completely in one piece of software (Muse or Dreamweaver) for a full design and publish make much better use of my time.
Dan Butler profile photo
Epom Ad Server9.0
Based on 1 answer
A combination of useful features for publishers and advertisers turns Epom into a very universal ad network with diverse functionality. It is a great solution for multi-platform advertising.
No photo available

Usability

Adobe Business Catalyst9.7
Based on 4 answers
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Business Catalyst8.6
Based on 5 answers
I have used Adobe support for many of their products. I find that they are quick to respond and present a wide variety of support platforms from forums to online chat. Depending on the nature of the issue I am usually able to get resolution within 24 to 48 hours. With more complex issues I have never had a problem with Adobe dropping the ball.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

The largest competitor in my portfolio is GoDaddy. I tend to use them for larger products or for all inclusive domain registration and web presence. I prefer using BC for most everything due to its simplistic nature. It is a very streamlined product and is easy to add users from my clients as editors and managers. This makes content update and creation so much easier. It also eases the minds of content managers within my clients companies as they will have some control over what goes on the web site. GoDaddy is my go to product for customized web designs, larger projects, and anything that requires server side software not supported by BC. It tends to be more involved and time consuming and less productive for me as a small business. So while I prefer to work with BC there are just some limitations that send me over to another hosting platform.
Dan Butler profile photo
No answers on this topic

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Return on Investment

  • Complete reporting connecting dollars spent on marketing to dollars earned as revenue
  • Faster turn-around on ideas into market-ready content
  • Better service to clients through greater usability in account management
Kristi Millsap, MBA profile photo
  • Besides its multiplatform capabilities, Epom is a highly reliable platform that offers a great level of protection against a system crash.
No photo available

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Epom Ad Server

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details