What users are saying about

Adobe Campaign

Top Rated
90 Ratings

TIBCO Spotfire

Top Rated
506 Ratings

Adobe Campaign

Top Rated
90 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7.4 out of 101

TIBCO Spotfire

Top Rated
506 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8.4 out of 101

Add comparison

Likelihood to Recommend

Adobe Campaign

If you are running a large scale multi-device campaign, it would be perfect. If you are a small company with small goals, this product will be too much to handle.
Brandon Stuhr profile photo

TIBCO Spotfire

TIBCO Spotfire is perfectly suited for the data scientist and the financial analyst who is willing to go beyond simple accounting visuals. The data scientists get the entire range of job responsibilities, from data exploration to final model building to visualization. The financial analyst with a more technical background gets the ability to present financial data in a more unique way.
Thomas Young profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Campaign
7.9
TIBCO Spotfire
WYSIWYG email editor
Adobe Campaign
7.3
TIBCO Spotfire
Dynamic content
Adobe Campaign
7.9
TIBCO Spotfire
Ability to test dynamic content
Adobe Campaign
8.2
TIBCO Spotfire
Landing pages
Adobe Campaign
7.9
TIBCO Spotfire
A/B testing
Adobe Campaign
6.9
TIBCO Spotfire
Mobile optimization
Adobe Campaign
8.4
TIBCO Spotfire
Email deliverability
Adobe Campaign
8.6
TIBCO Spotfire
List management
Adobe Campaign
8.2
TIBCO Spotfire
Triggered drip sequences
Adobe Campaign
7.5
TIBCO Spotfire

Lead Management

Adobe Campaign
6.9
TIBCO Spotfire
Lead nurturing
Adobe Campaign
7.4
TIBCO Spotfire
Lead scoring and grading
Adobe Campaign
7.2
TIBCO Spotfire
Data quality management
Adobe Campaign
6.5
TIBCO Spotfire
Automated sales alerts and tasks
Adobe Campaign
6.3
TIBCO Spotfire

Campaign Management

Adobe Campaign
7.4
TIBCO Spotfire
Calendaring
Adobe Campaign
7.5
TIBCO Spotfire
Event/webinar marketing
Adobe Campaign
7.3
TIBCO Spotfire

Social Media Marketing

Adobe Campaign
8.0
TIBCO Spotfire
Social sharing and campaigns
Adobe Campaign
8.2
TIBCO Spotfire
Social profile integration
Adobe Campaign
7.9
TIBCO Spotfire

Reporting & Analytics

Adobe Campaign
7.7
TIBCO Spotfire
Dashboards
Adobe Campaign
8.3
TIBCO Spotfire
Standard reports
Adobe Campaign
8.1
TIBCO Spotfire
Custom reports
Adobe Campaign
6.8
TIBCO Spotfire

Platform & Infrastructure

Adobe Campaign
7.6
TIBCO Spotfire
API
Adobe Campaign
8.1
TIBCO Spotfire
Role-based workflow & approvals
Adobe Campaign
8.5
TIBCO Spotfire
Customizability
Adobe Campaign
8.0
TIBCO Spotfire
Integration with Salesforce.com
Adobe Campaign
7.9
TIBCO Spotfire
Integration with Microsoft Dynamics CRM
Adobe Campaign
7.1
TIBCO Spotfire
Integration with SugarCRM
Adobe Campaign
6.3
TIBCO Spotfire

BI Standard Reporting

Adobe Campaign
TIBCO Spotfire
7.7
Pixel Perfect reports
Adobe Campaign
TIBCO Spotfire
7.3
Customizable dashboards
Adobe Campaign
TIBCO Spotfire
8.3
Report Formatting Templates
Adobe Campaign
TIBCO Spotfire
7.5

Ad-hoc Reporting

Adobe Campaign
TIBCO Spotfire
7.9
Drill-down analysis
Adobe Campaign
TIBCO Spotfire
8.3
Formatting capabilities
Adobe Campaign
TIBCO Spotfire
7.7
Integration with R or other statistical packages
Adobe Campaign
TIBCO Spotfire
7.8
Report sharing and collaboration
Adobe Campaign
TIBCO Spotfire
7.9

Report Output and Scheduling

Adobe Campaign
TIBCO Spotfire
7.9
Publish to Web
Adobe Campaign
TIBCO Spotfire
8.2
Publish to PDF
Adobe Campaign
TIBCO Spotfire
7.9
Report Versioning
Adobe Campaign
TIBCO Spotfire
7.9
Report Delivery Scheduling
Adobe Campaign
TIBCO Spotfire
7.4

Data Discovery and Visualization

Adobe Campaign
TIBCO Spotfire
8.0
Pre-built visualization formats (heatmaps, scatter plots etc.)
Adobe Campaign
TIBCO Spotfire
8.5
Location Analytics / Geographic Visualization
Adobe Campaign
TIBCO Spotfire
8.2
Predictive Analytics
Adobe Campaign
TIBCO Spotfire
7.3

Access Control and Security

Adobe Campaign
TIBCO Spotfire
8.2
Multi-User Support (named login)
Adobe Campaign
TIBCO Spotfire
8.3
Role-Based Security Model
Adobe Campaign
TIBCO Spotfire
8.2
Multiple Access Permission Levels (Create, Read, Delete)
Adobe Campaign
TIBCO Spotfire
8.2

Mobile Capabilities

Adobe Campaign
TIBCO Spotfire
6.3
Responsive Design for Web Access
Adobe Campaign
TIBCO Spotfire
7.4
Dedicated iOS Application
Adobe Campaign
TIBCO Spotfire
7.0
Dedicated Android Application
Adobe Campaign
TIBCO Spotfire
3.9
Dashboard / Report / Visualization Interactivity on Mobile
Adobe Campaign
TIBCO Spotfire
7.0

Application Program Interfaces (APIs) / Embedding

Adobe Campaign
TIBCO Spotfire
6.5
REST API
Adobe Campaign
TIBCO Spotfire
6.6
Javascript API
Adobe Campaign
TIBCO Spotfire
6.6
iFrames
Adobe Campaign
TIBCO Spotfire
6.4
Java API
Adobe Campaign
TIBCO Spotfire
6.3
Themeable User Interface (UI)
Adobe Campaign
TIBCO Spotfire
6.7
Customizable Platform (Open Source)
Adobe Campaign
TIBCO Spotfire
6.3

Pros

  • Useful interface – Adobe campaign presents everything Adobe style, which is easy-to-use, easy to understand the information that's presented toward you.
  • The information is there when you need it – the program shows you exactly what you're looking for, and everything is at 100% accuracy. It was the driving force in helping us decide where to move next.
  • The program is always updated, and the customer service is always helpful; we never ran into any problems working with their team whenever we had a question.
No photo available
  • Dynamic visualizations, I like that it's intuitive to flip between different ways of seeing the data until I can get the story the data is telling.
  • Importing data, I like being able to import a csv (or in the past, use custom sql to query a db) then do multiple transformations (pivot, calc cols, etc.) and create the visualizations I need. Especially beneficial that I can add to or replace the initial imported data and as long as I match the format the transformations and visualizations will update.
  • As great as it is to view data in Spotfire, the universal reporting standard is powerpoint. Spotfire does a good job allowing me to export the visualizations I have created to a format everyone can view.
David Glennon profile photo

Cons

  • It is not for SME, you must be an advanced marketer for the investment to pay off.
  • In Sweden consultants are hard to come by.
  • When setting end dates you must remember that the end-time is 00:00, so if you want your campaing to end midnight May 21st you have to change the end-time to 23:59 or set the end date one day later (i.e. May 22nd).
Emma Asplund profile photo
  • The scale of colors to be used in graphics could be improved.
  • If you compare with other products such as Power BI, the look'n feel doesn't look as friendly as in Power BI.
  • I really don't know if this is possible, but in our case, it requires local users to be created, maybe it could be synced with Active Directory?
Patricio Santirso profile photo

Likelihood to Renew

Adobe Campaign8.4
Based on 5 answers
Despite the shortcomings of user interface and basic troubleshooting difficulty, Neolane is much more robust and delivers better capabilities to our sales and marketing staffs than any other product we have used here or any product our staff members have used at other locations.
No photo available
TIBCO Spotfire8.1
Based on 27 answers
Even though Spotfire does have bugs and inconsistencies and other shortcomings, it's certainly doing a great job overall. It provides great value for the money and is user-friendly enough.
Alex Naumov profile photo

Usability

Adobe Campaign9.0
Based on 3 answers
Because I think it is a very user friendly system, especially when it comes to campaign production
Emma Asplund profile photo
TIBCO Spotfire8.4
Based on 20 answers
The product's interface for visualization is very user friendly and takes minimal learning.If you want to use the analytics part (separate from visualization), there may be a learning curve and the necessary skills required.But for visualization part, very little curve is required and the product is very intuitive.
Prabhu Ramamoorthy profile photo

Reliability and Availability

Adobe Campaign7.0
Based on 1 answer
Aside from frequent error prompts, the program is quite dependable
Gibum Kang profile photo
TIBCO Spotfire8.0
Based on 12 answers
The product on visualization is very reliable.The analytics S server for analytics also continues to be improved upon.
Prabhu Ramamoorthy profile photo

Performance

Adobe Campaign7.0
Based on 1 answer
No answer on this topic is available.
TIBCO Spotfire8.9
Based on 12 answers
Considering the amount of data Spotfire supports, and the ability to connect to so many different data sources, the performance is really strong; specially, if you are working with v5.5
Shakeel Muhajir profile photo

Support

Adobe Campaign7.4
Based on 2 answers
I would say that generally the knowledge of the support team we work with is good, great even.I can't say that they seem to be very interested or involved in trying to make the product work best for us.They do what needs to be done, and they do it well - but not really going the extra mile.
No photo available
TIBCO Spotfire9.7
Based on 21 answers
Tibco is very responsive to each of our questions. They are quick to jump on webex and troubleshoot issues with techs and/or receive files to analyze on their own. On occasion, Tibco has pushed back on their willingness to recognize certain issues that we have located.
Brent Meyers profile photo

In-Person Training

Adobe Campaign8.0
Based on 1 answer
No answer on this topic is available.
TIBCO Spotfire7.7
Based on 52 answers
I learned a lot and found a lot of the lessons useful. Sometimes I felt like things were moving a little fast, but it was a fairly good experience. The instructors are usually patient and willing to answer questions. I think there is a lot to learn in these sessions and it was well worth my time.
Kirk Ashdown profile photo

Online Training

Adobe Campaign8.0
Based on 1 answer
No answer on this topic is available.
TIBCO Spotfire7.8
Based on 54 answers
The online training is good, provides a good base of knowledge. The video demonstrations were well-done and easy to follow along. Provided exercises are good as well, but I think there could be more challenging exercises. The training has also gone up in price significantly in the last 3 years (in USD, which hurts us even more in Canada), and I'm not sure it is worth the money it now costs (it is worth how much it cost 3 years ago, but not double that.)
Emilie Wheeler profile photo

Implementation

Adobe Campaign8.0
Based on 1 answer
No answer on this topic is available.
TIBCO Spotfire9.0
Based on 13 answers
Installtion required some assistance from the TIBCO Spotfire resources. The basic install is fairly straightforward but some assistance is required in integrating it with Active Directory and enabling authentication.
Shakeel Muhajir profile photo

Breadth of Deployment

No answers on this topic
In previous roles as well as my current vendor consultation role, I have seen Spotfire start in one business unit and expand to the entire company. Operations, research, IT, accounting, finance, and executives all end up performing ad hoc analyses or reviewing reports through Spotfire. Typically their are analysts or developers in each business unit or group that build Spotfire analyses. Decision makers typically review analyses through the webplayer. The ability to allow everyone in an organization to review visualizations is very simple through the webplayer.
Brent Meyers profile photo

Alternatives Considered

Look, Adobe Campaign is the best program to use for your online media marketing. Adobe understands what online marketers and social media strategists need, and deliver the proper tools necessary for them to be successful. I swear by Adobe, they've earned my trust and I will continue to use their programs throughout my career. Everything else is just...noise. Until I find a program with better customer service than Adobe, I will always be a fanboy.
No photo available
TIBCO Spotfire has been the tool of choice for our team. After comparing to other tools, it was the best decision we could make. After using the tool for some years and receiving the trainings available, we can say it was a good decision. At the moment we had to decide, other software were not available or not achieving our goals, we got some demos from other vendors but Spotfire was the one that made us feel it was the best.
Patricio Santirso profile photo

Collaboration and Sharing

No score
No answers yet
No answers on this topic
TIBCO Spotfire7.7
Based on 35 answers
I have collaborated on only a handful of projects so my experience is minimal. From what I have experienced I have two noteworthy comments. First, I have worked side by side with a coworker taking turns making changes in a project, and this worked fine. We were both able to make and save changes without issue. Second, I wanted a few coworkers with no Spotfire experience to interact with an analysis I had put together, but they did not have any Spotfire license, and thus were not able to do so - which is a minor annoyance with an obvious solution.
Brock Robertson profile photo

Data Integration

No score
No answers yet
No answers on this topic
TIBCO Spotfire8.5
Based on 35 answers
Spotfire has the ability to connect to all data sources I have tried to connect it to. I give it an 8/10 because once you connect to a data source, there does not appear to be a simple way to edit that data connection (meaning if you wrote SQL to remove a subset of data, I have not found the way to alter that SQL later to change the subset of data).
Brock Robertson profile photo

Scalability

No score
No answers yet
No answers on this topic
TIBCO Spotfire8.9
Based on 2 answers
The program has proved to be very useful and allows for analyzing various forms of data.
Justin Ricker profile photo

Return on Investment

  • Open rate of emails have had a big jump from averaging 12% across all offered subscription to 30-45%.
  • Deliverability increase with sender score reflecting 95+ from what use to be high 70-88.
  • New intelligence allowing us to increase conversion in the shop.
Khoa Nguyen profile photo
  • Saved time on discussions
  • Empowered inexperienced users
Marco J. Morelli profile photo

Pricing Details

Adobe Campaign

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Adobe Campaign Editions & Modules
Adobe Campaign
Additional Pricing Details

Adobe Campaign More Information

TIBCO Spotfire

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
TIBCO Spotfire Editions & Modules
TIBCO Spotfire
On-premise Edition
TIBCO Spotfire Platform
Please contact TIBCO sales
SaaS Edition
TIBCO Spotfire Cloud - Monthly
$2001
TIBCO Spotfire Cloud - Annual
$2,0002
TIBCO Spotfire for Amazon Web Services
$0.993
TIBCO Spotfire Cloud Enterprise
Please contact TIBCO sales
1. Per Month, Per Authoring Seat
2. Per Year, Per Authoring Seat
3. Per Hour (Starting)
Additional Pricing Details
For Enterprise engagements, please contact TIBCO directly for a custom price quote.

TIBCO Spotfire More Information