18 Ratings
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Score 7.7 out of 100
Top Rated
248 Ratings
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Score 8.3 out of 100

Likelihood to Recommend

comScore Digital Analytix (discontinued)

DAx has the features, very advanced features (mentioned later) that a power user needs, and is highly customizable, but doesn't require software or hardware ownership. For those capabilities that are not currently there, the customer reporting team often finds a workable solution that we can present to our client.
For the more basic users and executives, the dashboard often meets their needs; else the report tab can help with quick access to metrics that have already been built by analysts.
Lastly, the level of complex analysis in the tool still impresses. You can analyze web events at the event level, visit level and visitor level. You can apply filters at the report level (for all three - event, visit and visitor) or metric level (again for all three levels). On top of that, they have a concept of scope and rules which, combined with the 3 levels, can really allow a power analyst to ask just about any question and get an answer.
Tanja Wisskirchen-Curtis | TrustRadius Reviewer

Google Charts

Google Charts is absolutely well-suited for putting together reports for outside stakeholders or making clear trends that are happening with your business or nonprofit organization. It's helpful because it immediately makes your information and data look more professional and is great for folks that are more visual learners on your team. It's less appropriate for data that has multiple points and would be better in Google Sheets.
Sarah Bandy | TrustRadius Reviewer

Feature Rating Comparison

BI Standard Reporting

comScore Digital Analytix (discontinued)
Google Charts
7.8
Pixel Perfect reports
comScore Digital Analytix (discontinued)
Google Charts
7.0
Customizable dashboards
comScore Digital Analytix (discontinued)
Google Charts
7.9
Report Formatting Templates
comScore Digital Analytix (discontinued)
Google Charts
8.5

Ad-hoc Reporting

comScore Digital Analytix (discontinued)
Google Charts
8.4
Drill-down analysis
comScore Digital Analytix (discontinued)
Google Charts
8.2
Formatting capabilities
comScore Digital Analytix (discontinued)
Google Charts
8.5
Integration with R or other statistical packages
comScore Digital Analytix (discontinued)
Google Charts
8.2
Report sharing and collaboration
comScore Digital Analytix (discontinued)
Google Charts
8.9

Report Output and Scheduling

comScore Digital Analytix (discontinued)
Google Charts
8.7
Publish to Web
comScore Digital Analytix (discontinued)
Google Charts
8.9
Publish to PDF
comScore Digital Analytix (discontinued)
Google Charts
9.0
Report Versioning
comScore Digital Analytix (discontinued)
Google Charts
8.5
Report Delivery Scheduling
comScore Digital Analytix (discontinued)
Google Charts
8.5
Delivery to Remote Servers
comScore Digital Analytix (discontinued)
Google Charts
8.4

Data Discovery and Visualization

comScore Digital Analytix (discontinued)
Google Charts
8.3
Pre-built visualization formats (heatmaps, scatter plots etc.)
comScore Digital Analytix (discontinued)
Google Charts
8.5
Location Analytics / Geographic Visualization
comScore Digital Analytix (discontinued)
Google Charts
8.2
Predictive Analytics
comScore Digital Analytix (discontinued)
Google Charts
8.3

Access Control and Security

comScore Digital Analytix (discontinued)
Google Charts
8.5
Multi-User Support (named login)
comScore Digital Analytix (discontinued)
Google Charts
8.6
Role-Based Security Model
comScore Digital Analytix (discontinued)
Google Charts
8.6
Multiple Access Permission Levels (Create, Read, Delete)
comScore Digital Analytix (discontinued)
Google Charts
8.6
Single Sign-On (SSO)
comScore Digital Analytix (discontinued)
Google Charts
8.1

Mobile Capabilities

comScore Digital Analytix (discontinued)
Google Charts
8.5
Responsive Design for Web Access
comScore Digital Analytix (discontinued)
Google Charts
8.7
Dedicated iOS Application
comScore Digital Analytix (discontinued)
Google Charts
8.3
Dedicated Android Application
comScore Digital Analytix (discontinued)
Google Charts
8.5
Dashboard / Report / Visualization Interactivity on Mobile
comScore Digital Analytix (discontinued)
Google Charts
8.4

Application Program Interfaces (APIs) / Embedding

comScore Digital Analytix (discontinued)
Google Charts
8.2
REST API
comScore Digital Analytix (discontinued)
Google Charts
8.2
Javascript API
comScore Digital Analytix (discontinued)
Google Charts
8.3
iFrames
comScore Digital Analytix (discontinued)
Google Charts
8.3
Java API
comScore Digital Analytix (discontinued)
Google Charts
8.7
Themeable User Interface (UI)
comScore Digital Analytix (discontinued)
Google Charts
8.1
Customizable Platform (Open Source)
comScore Digital Analytix (discontinued)
Google Charts
7.7

Pros

comScore Digital Analytix (discontinued)

  • DAx has a really flexible user interface and if implemented correctly has the potential for great reporting.
  • StreamSense is an excellent video counting add on for DAx. Gets very granular data.
  • The virtual sites concept really makes segmenting data very efficient and logical.
Anonymous | TrustRadius Reviewer

Google Charts

  • By Google charts the user can analyze the data in a standard format.
  • It is easy to operate and can be used in the Organization Website
  • As it works dynamically so keeps changing as per the changes in the data collection, and present the results accordingly
Anonymous | TrustRadius Reviewer

Cons

comScore Digital Analytix (discontinued)

  • While I know they are making strides in this area, Digital Analytix is definitely built with power users in mind. The learning curve can be steep.
  • Because the platform is non-restrictive in terms of label/variable naming, power users need to have intimate knowledge of their schema in order to build reports on their custom variables.
Anonymous | TrustRadius Reviewer

Google Charts

  • Google Charts is running a desktop app with the editor for HTML customized views will grant to the end user an endpoint tool likewise it's close competitor Power BI Desktop
  • If the end user is self-paced learner will need to read from the very HTML 5 & SVL basics to how to use the codes developed to load them up on as an embedded object.
  • A friendlier step by step how to guide for every single chart template.
Victor Arana | TrustRadius Reviewer

Likelihood to Renew

comScore Digital Analytix (discontinued)

comScore Digital Analytix (discontinued) 6.3
Based on 5 answers
My company does not utilize Digital Analytix for our own service, we simply provide professional services for it. As such, I can't really answer this question in a meaningful way.
Sampsa Suoninen | TrustRadius Reviewer

Google Charts

Google Charts 7.3
Based on 8 answers
Google Charts is a good product. It's widely supported with deep documentation and a large community. But for me, it wasn't customizable enough. When we started with simple charts, it was great, but as we got deeper and more complex, our needs outgrew the library. If I was going forward, I would choose a more barebones library with more freedom and extensibility.
Daniel Ma | TrustRadius Reviewer

Usability

comScore Digital Analytix (discontinued)

No score
No answers yet
No answers on this topic

Google Charts

Google Charts 9.0
Based on 4 answers
Over all, Google Charts has been a valuable component to our offices software. It’s compatibility has allowed us to use multiple forms of devices to maintain our work. Cloud compatibility is very trust worthy and useful feature. Great for team interactions and collaborating information within a department or group of professionals.
Anonymous | TrustRadius Reviewer

Reliability and Availability

comScore Digital Analytix (discontinued)

No score
No answers yet
No answers on this topic

Google Charts

Google Charts 10.0
Based on 1 answer
Google charts is always available and provides fast output.
Anonymous | TrustRadius Reviewer

Performance

comScore Digital Analytix (discontinued)

No score
No answers yet
No answers on this topic

Google Charts

Google Charts 5.0
Based on 1 answer
Connectivity is occasionally very slow.
Anonymous | TrustRadius Reviewer

Support Rating

comScore Digital Analytix (discontinued)

No score
No answers yet
No answers on this topic

Google Charts

Google Charts 5.0
Based on 4 answers
Google is pretty difficult to get in touch with if you have any specific questions, in my opinion. This is probably due to the massive need and the numbers of a Google Help team would likely just keep ballooning. I think a chat function that is in real-time would really help.
Sarah Bandy | TrustRadius Reviewer

Online Training

comScore Digital Analytix (discontinued)

No score
No answers yet
No answers on this topic

Google Charts

Google Charts 5.0
Based on 1 answer
The online training was solely done through self training on google's guide to charts.
Anonymous | TrustRadius Reviewer

Implementation Rating

comScore Digital Analytix (discontinued)

No score
No answers yet
No answers on this topic

Google Charts

Google Charts 10.0
Based on 1 answer
Easy to implement
Anonymous | TrustRadius Reviewer

Alternatives Considered

comScore Digital Analytix (discontinued)

I have proficiency with Google, Adobe and IBM (formerly Unica's) enterprise offerings. For companies primarily interested in basic reporting, managing a lot of users with very similar needs, and who don't necessarily have the in-house manpower or expertise to build a lot of reporting from scratch Google and Adobe's offerings can typically be safer choices. comScore and Unica offer a more advanced, analyst friendly tool that can be essential for targeted marketing and for a more flexible implementation and can still do all the things that their competitors can do - if you're satisfied with the learning curve for basic users, the advanced capabilities of comScore make this a very worthwhile tool for a digital business.
Anonymous | TrustRadius Reviewer

Google Charts

Google Charts is very similar, but being cloud-based, makes sharing and real-time editing easier. MS Excel can do a little more with data analysis and formatting, but we usually didn't need those more advanced features. Formatting is easy and very customizable and the dashboard templates make it easy to get started producing reports. There are usually add-ons (user-created code) that can provide any functionality that the standard Google chats feature lacks, but finding good ones and installing them is a hassle. I hope Google continues to add functions to reduce the need for these patches.
Anonymous | TrustRadius Reviewer

Scalability

comScore Digital Analytix (discontinued)

No score
No answers yet
No answers on this topic

Google Charts

Google Charts 8.0
Based on 1 answer
Google Charts is essential for quick, easy, reporting. There are opportunities for advanced features.
Anonymous | TrustRadius Reviewer

Return on Investment

comScore Digital Analytix (discontinued)

  • I have confidence that current and future content will be captured accurately.
Kralik Thomas | TrustRadius Reviewer

Google Charts

  • Google Charts helps me to engage with my stakeholders and use our data points to show positive trends, or to shift gears and pull out from strategies that aren't working.
  • Since Google Charts is free and integrates with my GSuite, I don't see any reason why someone shouldn't give it a try.
  • I've been able to successfully visually track where and how we want to grow.
Sarah Bandy | TrustRadius Reviewer

Pricing Details

comScore Digital Analytix (discontinued)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Google Charts

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

comScore Digital Analytix (discontinued)
8.7
Google Charts
8.0

Likelihood to Renew

comScore Digital Analytix (discontinued)
6.3
Google Charts
7.3

Usability

comScore Digital Analytix (discontinued)
Google Charts
9.0

Reliability and Availability

comScore Digital Analytix (discontinued)
Google Charts
10.0

Performance

comScore Digital Analytix (discontinued)
Google Charts
5.0

Support Rating

comScore Digital Analytix (discontinued)
Google Charts
5.0

Online Training

comScore Digital Analytix (discontinued)
Google Charts
5.0

Implementation Rating

comScore Digital Analytix (discontinued)
Google Charts
10.0

Scalability

comScore Digital Analytix (discontinued)
Google Charts
8.0

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