Amazon Marketing Cloud vs. Numerator TruView
Amazon Marketing Cloud vs. Numerator TruView
| Product | Rating | Most Used By | Product Summary | Starting Price |
|---|---|---|---|---|
 Amazon Marketing Cloud | N/A | To help advertisers understand how their marketing performs across media such as search, display, video, and audio, Amazon Advertising is introducing Amazon Marketing Cloud (AMC)—a holistic measurement and analytics solution currently in beta for eligible advertisers. AMC is built on Amazon Web Services (AWS). | N/A | |
 Numerator TruView | N/A | Numerator TruView (formerly InfoScout Insights) is a business and marketing analytics and intelligence platform providing shopper profiles and customer segmentation, omnichannel (e.g. physical store and ecommerce store) sales and receipt analysis, promotion and sale success analysis, lapsed shopper or brand locating and analysis, and other shopper and brand analytics of interest to retailers. | N/A |
| Amazon Marketing Cloud | Numerator TruView | |||||||||||||||
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| Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
| Offerings |
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| Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
| Additional Details | — | — | ||||||||||||||
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| Amazon Marketing Cloud | Numerator TruView | |
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| Top Pros |
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| Top Cons |
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| Amazon Marketing Cloud | Numerator TruView | |
|---|---|---|
| Small Businesses |  TapClicks Score 9.2 out of 10 | TapClicks Score 9.2 out of 10 |
| Medium-sized Companies | TapClicks Score 9.2 out of 10 | TapClicks Score 9.2 out of 10 |
| Enterprises |  Alteryx Score 9.0 out of 10 | Alteryx Score 9.0 out of 10 |
| All Alternatives | View all alternatives | View all alternatives |
| Amazon Marketing Cloud | Numerator TruView | |
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