BombBomb in Colorado Springs offers a video messaging and marketing platform to accelerate and personalize sales processes. The video, which integrates with Gmail, Salesforce, and Outlook, provides open tracking and video response capabilities, reminder and notifications, reusable text for sales emails, and content library custom branded content for integration with emails.
$38
per month
muse.ai
Score 8.2 out of 10
N/A
muse.ai provides video hosting and streaming for
businesses and individuals. Using muse.ai, users can store, share, and
embed videos and video collections. It features content based search that lets users find moments of interest.
Includes a lightweight video player that supports
adaptive streaming, subtitles, search, chapters, casting to remote
devices, and call-to-action. Users can embed interactive video collections and playlists. The embeddings are
responsive by default and…
BombBomb is great for direct, individually-sent emails where you want to custom the email, particularly with a video message. BombBomb is not the best mass email tool that I have seen on the market. In my experience, they penalize you when people unsubscribe, even if they NEED to be receiving your emails. We have people who unsubscribe and then miss info they need for work. That's not our fault. But, in our experience, BombBomb displays that we are not a good company to mass email because of it.
Muse.ai offers a great option for video hosting for videos for bloggers, online content creators, course creators, coaches, online marketers, or anyone needing to host videos on a secure, fast, efficient, easy to use and affordable platform. The price is super affordable compared to other video host platforms. Muse.ai offers many features and functions for video hosting including some video player customization, public, private and embedded only video options, different sharing options and auto transcription. I have not found the automatic transcription/captions to be very accurate so I still use another program for my captions and manually upload them. (Muse.ai does offer the option to add your own captions so this is not an issue for me and only takes a couple more minutes time.)
I like BombBomb's animated GIF preview of our video content. I think it's definitely more attention-grabbing than traditional email.
BombBomb's automation tools are simple and easy to use. You can program a series of emails to go out X number days following the previous one and at a certain point in time.
BombBomb's email builder is also pretty easy to use, once you get the hang of it. (If you've used other email tools, Constant Contact, MailChimp, etc. --- this one should be a snap.)
As said before, the usability is very straightforward and the customization options are good enough to get the job done. There is a mobile app to help with real-time engagement so that is useful too. They offer plenty of training and best practices to make sure you are getting the most out of BombBomb.
Overall it's very easy to use and the video emails stand out. Everything loads quickly and they make it easy to set up. It features CRM-like functionality to view opens, clicks, time watched, etc., but it doesn't port that info over to your existing CRM which is where some of the friction occurs. Still, it's amazing for what it does. I recommend giving it a try for our outreach.
A few times over the years I have asked for features to be added to BombBomb and I am amazed at how fast they can implement. Zapier integration is a perfect example. They implemented the connection to Zapier within 30 days of my feature request. It took a much larger company, Keller Williams Realty over 10 years to implement the same request.
I believe my customer service director looked into a couple of other companies before deciding on BombBomb and I know the Outlook integration was a big deal. I think they really liked how easy the program is to use too.
Initially, it came down to the price. Muse.ai was $60 a year vs $200 for Vimeo. (Wistia is even more). Muse.ai may not have as many bells and whistles and options as Vimeo BUT they have everything I need for video hosting for videos on my blog, for my clients and within my member website for my online courses, classes and workshops. It is very easy to upload, customize, choose your settings and grab your embed or share links for your videos on their platform. I have only had to reach out to their customer support a couple of times, but each time I received a fast and friendly response.
Overall, I think BombBomb has given us a positive ROI on our email marketing efforts. I don't have numbers to support that claim, but it's more affordable and better positioned for what we needed to do than many other tools out in the marketplace. If you need to differentiate your email, the video component is a great way to go.
