BrightLocal vs. LocalClarity

If you are a local business owner or marketing agency catering to local businesses, BrightLocal is a must have software. It has everything you need to track your local marketing efforts and to identify opportunities to make improvements, all at a very reasonable price point. You can also create nice looking reports to send to clients which are simple to create.

Incentivized

Any multi-location brand that has 20 locations and more, who wished to effortlessly manage their reviews from all review sources including the Apple and Google store, manage their location listings, promote their brand by utilizing Google and Facebook posts, drive their individual Google search rankings and engage all stakeholders in managing the brand's reputation, LocalClarity is the only choice.

• When we use BrightLocal's citation building service, I know that we're getting quality citations done right. Their staff will email you with any questions and always double check the information before creating inaccurate citations.
• I love that BrightLocal is very quick about making changes when requested. For example, if we can't find a city on the drop-down list, you can chat them and they'll add it. Or if a report is pulling incorrectly, they'll re-run it within a reasonable timeframe.
• BrightLocal has a lot of different reports that are easy to send to your clients. You can even add them to a web-viewable dashboard so that your client can simply bookmark a link and view their reports when they please.

Incentivized

• Simplifies the review management process for multi-location clients
• Simplifies the local listing management process for multi-location clients
• Provides crisp and intuative reporting to all stakeholders
• Enables brands to easily take advantage of Google and Facebook posts
• Adapts quickly to the changing needs of the market and it's clients

• Up and down rankings were not always right on with the local search, but only off by one or two spots
• It felt like it was only used for local SEO, and I know there are more features, just never got to them.
• Didn't seem useful for every single client in the way Ahrefs or Spyfu did

Incentivized

• The LocalClarity of 24 months ago and even of 12 months ago, is not the LocalClarity of today. Their ability to listen and adapt to their clients needs is truly remarkable. We will always find the need for improvement with any solution we use but LocalClarity's is near perfect and I have no doubt, based on my personal interactions with the LocalClarity team, the solution will continue to be near perfect.

Although their customer support has always contacted me, they have not always been helpful. Many times I've had reports or information disappear with them telling me they had no record of it, even when I had reports that the information was in there. There are times when their system did have bugs and the support was able to help me there. Overall, the support staff is there but they cannot always do much and need to wait for their development team to get back to them which often takes a long time.

Incentivized

Thryv reached out to me about 3 weeks before signing up with BrightLocal. While all of their features were impressive, there were only about 3 features that I would have used. Thryv wanted $200 per month for their service, which I found to be way overpriced for what I was wanting to use it for. I selected BrightLocal because it had the features I wanted at a lower price and then add ons. After using BrightLocal for a week and speaking with Becki, a customer service executive, I have discovered more features that I would use on BrightLocal than on Thryv.

None of the above keep up with LocalClarity. That's the reason we decided to partner with LocalClarity and we're proud to have done so. It's one thing to use the solution for yourself but when you engage a leading brand client you already have a relationship with to a solution, making a mistake is not an option...and not once have we felt we made a mistake introducing LocalClarity to any of our existing clients.

• BrightLocal's ranking reports have helped us better serve our clients' SEO needs, especially local SEO.
• Reporting is nicely accomplished with their online client report dashboards.
• Negative: some of their software defects are glaringly obvious take forever to fix, creating a number of awkward moments when we talk our clients through their reports.

Incentivized

• As a reseller, LocalClarity is an easy proposition to sell as it's simple, uncluterred, uncomplicated and highly affordable.
• Due to the way LocalClarity was designed, it provides an automatic reduction in the resources required to handle the daily needs of a mideum to large multi-location chain...and who doesnt like to get the job done right with less resources and costs!
• With the use of LocalClarity, even as a simplistic example, our clients see an increase in their review ratings, an increase in the number of reviewers posting reviews, an an increase in brand stakeholder engagement working diligently improve customer satisfaction.