BrightTALK vs. Compendium (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BrightTALK
Score 7.6 out of 10
N/A
BrightTALK Central is a B2B marketing platform to create content, engage an audience, and reach new prospects to deliver revenue growth. BrightTALK is a subsidiary of TechTarget.N/A
Compendium (discontinued)
Score 9.9 out of 10
N/A
Formerly Oracle Content Marketing of the Oracle Marketing Cloud, Compendium was a content marketing solution to create and distribute compelling content across multiple channels to a targeted audience. Users could plan, produce, and deliver content across multiple personas and channels throughout the customer life cycle. Oracle acquired the product in 2013. A legacy product, Compendium is now end of sale.N/A
Pricing
BrightTALKCompendium (discontinued)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BrightTALKCompendium (discontinued)
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Features
BrightTALKCompendium (discontinued)
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
BrightTALK
8.2
2 Ratings
7% above category average
Compendium (discontinued)
-
Ratings
Dashboards8.52 Ratings00 Ratings
Data exportability8.01 Ratings00 Ratings
Performance & Compatibility of Online Events Software
Comparison of Performance & Compatibility of Online Events Software features of Product A and Product B
BrightTALK
8.7
2 Ratings
7% above category average
Compendium (discontinued)
-
Ratings
High quality audio9.52 Ratings00 Ratings
Mobile support8.01 Ratings00 Ratings
Online Meetings / Events
Comparison of Online Meetings / Events features of Product A and Product B
BrightTALK
9.1
2 Ratings
10% above category average
Compendium (discontinued)
-
Ratings
Calendar integration10.02 Ratings00 Ratings
Record meetings / events8.52 Ratings00 Ratings
Slideshows10.02 Ratings00 Ratings
Event registration8.02 Ratings00 Ratings
Online Events Collaboration
Comparison of Online Events Collaboration features of Product A and Product B
BrightTALK
7.5
2 Ratings
11% below category average
Compendium (discontinued)
-
Ratings
Audience polling7.01 Ratings00 Ratings
Q&A8.02 Ratings00 Ratings
Online Events Security
Comparison of Online Events Security features of Product A and Product B
BrightTALK
7.8
2 Ratings
8% below category average
Compendium (discontinued)
-
Ratings
Participant roles & permissions7.52 Ratings00 Ratings
Confidential attendee list8.01 Ratings00 Ratings
Online Events Marketing
Comparison of Online Events Marketing features of Product A and Product B
BrightTALK
9.0
1 Ratings
11% above category average
Compendium (discontinued)
-
Ratings
Branding options8.01 Ratings00 Ratings
Integration to Marketing Automation10.01 Ratings00 Ratings
Content Creation
Comparison of Content Creation features of Product A and Product B
BrightTALK
-
Ratings
Compendium (discontinued)
7.2
6 Ratings
11% below category average
Ideation00 Ratings6.36 Ratings
Approval workflows00 Ratings9.16 Ratings
Content collaboration00 Ratings7.66 Ratings
Content calendar00 Ratings7.56 Ratings
Network for content licensing/production00 Ratings5.54 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
BrightTALK
-
Ratings
Compendium (discontinued)
6.6
6 Ratings
20% below category average
Content hub00 Ratings6.56 Ratings
Forms / Gated content00 Ratings6.14 Ratings
Embedded CTAs00 Ratings7.15 Ratings
Content distribution00 Ratings7.25 Ratings
Content promotion00 Ratings6.14 Ratings
Content automation00 Ratings6.75 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
BrightTALK
-
Ratings
Compendium (discontinued)
6.6
6 Ratings
17% below category average
Audience profiling and targeting00 Ratings6.15 Ratings
Closed-loop tracking and reporting00 Ratings6.14 Ratings
Content performance analytics00 Ratings8.26 Ratings
Campaign optimization dashboard00 Ratings6.45 Ratings
Competitive analytics00 Ratings6.35 Ratings
Best Alternatives
BrightTALKCompendium (discontinued)
Small Businesses
ClickMeeting
ClickMeeting
Score 9.5 out of 10
Vyond
Vyond
Score 8.7 out of 10
Medium-sized Companies
ClickMeeting
ClickMeeting
Score 9.5 out of 10
Vyond
Vyond
Score 8.7 out of 10
Enterprises
ON24
ON24
Score 8.6 out of 10
Vyond
Vyond
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrightTALKCompendium (discontinued)
Likelihood to Recommend
8.5
(5 ratings)
6.3
(6 ratings)
Likelihood to Renew
-
(0 ratings)
8.0
(1 ratings)
Usability
9.0
(2 ratings)
10.0
(1 ratings)
Support Rating
3.0
(2 ratings)
10.0
(1 ratings)
Implementation Rating
-
(0 ratings)
6.0
(1 ratings)
User Testimonials
BrightTALKCompendium (discontinued)
Likelihood to Recommend
BrightTALK
BrightTalk is well suited for those who cannot always attend live webinars, and can browse through many uploaded webinars. It integrates well with other organizations and provides an ease for what your organization might want to promote. I believe BrightTalk would be best suited for companies with a large employee base.
Read full review
Discontinued Products
Oracle is great for a very basic blog. The look of ours was designed and built on the back end/code side, so I'm not sure if there are a lot of clean, modern templates like you see in a lot of blogs today to choose from or not. It has been great having a number of authors who can write content directly in the platform and then submit it to our content managers for scheduling and publishing. I think the biggest issue people may have with it is the look of the interface. It needs an update.
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Pros
BrightTALK
  • Training
  • Product explanation.
  • Suggestive referrals.
Read full review
Discontinued Products
  • Permission levels are also nice so a random user cannot just post without a certain level of access.
  • I also like being able to update the code if necessary.
  • It's easy for users to access and write, and there's a nice workflow to review any content before it gets published.
Read full review
Cons
BrightTALK
  • Our sphere is healthcare and I would appreciate even more customization to this sector.
  • Sometimes a shorter webinar would be preferred, an hour is a long time in today's demanding marketplace.
  • More of the local live events, love these.
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Discontinued Products
  • Templates are a good thing, but hard to set up and require a lot of work. (Other Oracle tools are more user-friendly when it comes to template design.)
  • While they did a good job updating the interface, I still believe more work can be done to make it more user-friendly.
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Likelihood to Renew
BrightTALK
No answers on this topic
Discontinued Products
Easy to use, and supporting several permutations, the CM suite is an excellent solution for a mid to large size business. It's meant to be used by a team, and the functionality can work across websites and landing pages. There's also the high benefit of translation management, providing support for localized products.
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Usability
BrightTALK
BrightTalk has an excellent usability and is intuitive with its design. The registration of events is secure, and the connectivity to webinars is seamless
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Discontinued Products
It has never been down since we have used this software.
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Support Rating
BrightTALK
We have not had to contact support.
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Discontinued Products
To be perfectly honest, every one of my concerns and problems has been handled by the support team in a very timely manner. If they could not fix my issue they assured me it be addressed in future updates.
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Implementation Rating
BrightTALK
No answers on this topic
Discontinued Products
Don't forget about customer service once you have a closed the sale with a customer. Oracle seemed to not care about our needs/timeline after we gave them our Purchase Order
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Alternatives Considered
BrightTALK
GoToMeeting is less expensive but does not provide access to a database of users or a good platform to showcase recorded webinars in a channel. BrightTalk is created more as a marketing and content hub so is better for marketing activities.
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Discontinued Products
While OCM was a lot more money, they were able to prove to us that they are a much better solution to use and worth the extra cost. The reporting, capabilities along with the analytics that was easy to download was a big discussion factor for us.
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Return on Investment
BrightTALK
  • For identifying qualified leads and bringing people through the buyer's journey, BrightTALK has proved to have strong ROI.
  • Existing and potential customers, as well as partners, stay engaged with our content on BrightTALK. This is a big positive for us.
  • This allows us to easily connect with our audience and the platform is low maintenance for us.
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Discontinued Products
  • Everyone had their own plan and executed them without taking into consideration the impact of another ongoing project. Compendium has created communication between teams that were not communicating before.
Read full review
ScreenShots

Compendium (discontinued) Screenshots

Screenshot of Content marketers can see every aspect of their content production process at a glance, which is essential for a successful content marketing strategy.Screenshot of Leveraging Oracle Content Marketing’s Business Units feature results in improved marketing alignment by empowering marketing leaders to view one unified content calendar, content repository, and analytics dashboard across the entire organization. Corporate executives can drill down on content creation, distribution, and impact for individual business units in order to make necessary changes to drive success at the divisional level.