Certain Event Automation Software vs. Guidebook

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Certain Event Automation Software
Score 10.0 out of 10
N/A
Certain is a leading provider of enterprise Event Automation software to Fortune 1000 companies. The vendor’s value proposition is that Certain gives users everything they need to plan events, engage attendees, and achieve sales and marketing results. The vendor says their software helps data-driven marketers and event professionals capture and integrate rich buying signals and attendee insights into omni-channel marketing campaigns to improve sales and marketing results and deliver credible…
$9,990
per year
Guidebook
Score 9.8 out of 10
N/A
Guidebook is an event management software system offered by Guidebook.N/A
Pricing
Certain Event Automation SoftwareGuidebook
Editions & Modules
Be Certain Essential
$9,990
per year
Be Certain Pro
$19,999
per year
Be Certain Enterprise
Contact
No answers on this topic
Offerings
Pricing Offerings
Certain Event Automation SoftwareGuidebook
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Certain Event Automation SoftwareGuidebook
Top Pros
Top Cons
Best Alternatives
Certain Event Automation SoftwareGuidebook
Small Businesses
OneCause
OneCause
Score 9.3 out of 10
OneCause
OneCause
Score 9.3 out of 10
Medium-sized Companies
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
Enterprises
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Certain Event Automation SoftwareGuidebook
Likelihood to Recommend
9.0
(2 ratings)
9.0
(1 ratings)
User Testimonials
Certain Event Automation SoftwareGuidebook
Likelihood to Recommend
Certain, Inc.
Certain is very well suited for any type of event or tradeshow that require specific fields from registrants and an automated email sequence to keep them engaged. It's less appropriate for one-off events, since setting up those pages can be quite complex if you're used to the types of Eventbrite/Sympla. If you don't really build event pages regularly, I'd recommend a software that's more simple, which should address what you need.
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Guidebook
Most of our meetings are too small to bother using it but it is great for our larger workshops. If you have a complex schedule or agenda it is better than a paper agenda and allows you to adjust changes live in the agenda during the meetings. We only use it a few times a year because we only have a few larger meetings.
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Pros
Certain, Inc.
  • Easy to use and create
  • Easy to pull reports once event has been sent to attendees
  • Great way to gather a lot of information
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Guidebook
  • Provides live agendas
  • Allows attendees to communicate through mobile phones with event staff
  • Allows attendees to check in to break out sessions of their choice
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Cons
Certain, Inc.
  • Dashboards: It's quite important for leadership to get a visual of what their event registrants look like (with graphs, for example). Now, Certain does not present a feature to create dashboards, so we have to export their reports and create our dashboards ourselves.
  • UX when setting up an event: Now this can be quite complex, as it's not as easy to use or intuitive. Many different tabs with many different sub-items can present a confusing experience for newcomers when building an event.
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Guidebook
  • Sometimes we have had issues with it not updating our changes very quickly and while at a conference that can be problematic.
  • I have had difficulty making edits or changes from the mobile app so I have to go grab the computer to fix something.
  • Some attendees have had issues downloading and logging in depending on which mobile phones that they are using. It may be operator error.
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Alternatives Considered
Certain, Inc.
My company selected Certain and continues to use Certain because it is quick, easy, and efficient. We create up to 20 registration links a year and Certain allows us to create templates to copy and create annual event links very fast. I also love that there is someone there to speak to if I ever need assistance
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Guidebook
We use both but for completely different reasons. We use Guidebook to manage our attendees and communicate with them during large workshops. We use Airtable as a spreadsheet type database for tracking things.
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Return on Investment
Certain, Inc.
  • Certain helps to deliver a great customer experience, since it facilitates automatic email delivery and your company can keep them connected well before or well after an event.
  • Certain presents a wide variety of reports, which perfectly addresses any request for visibility coming from your organization.
  • Certain's configuration settings are quite complex, so our newcomers are not comfortable using the software at first.
  • In case you need a more visual representation of your audience, Certain, unfortunately, does not generate dashboards.
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Guidebook
  • None really as we are a non profit and these meetings we use it for are free
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