What users are saying about
6 Ratings
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Score 6.4 out of 100
7 Ratings
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Score 9.5 out of 100

Likelihood to Recommend

Cheetah Digital Customer Engagement Suite

I think that Cheetah is specifically well suited for personalized, relevant messaging to customers. They help provide tools to give users the ability to create campaigns that will generate positive interpretations and help move your business forward.
Anonymous | TrustRadius Reviewer

Opal

I honestly cannot recommend this tool enough. Opal is such a valuable tool for brand content creators and there is nothing like it available. If you're serious about content marketing and have a need to find ways to collaborate, plan and provide more visibility among teams, then Opal really is the only way to go. One more thing that's not being mentioned: The tool is simply amazing but it's only as amazing is the team behind the tool. Their customer support and willingness to quickly be in touch when needed is a key feature within itself. Seriously, such a good team of people.
Kenji Onozawa | TrustRadius Reviewer

Feature Rating Comparison

Project Management

Cheetah Digital Customer Engagement Suite
Opal
7.9
Task Management
Cheetah Digital Customer Engagement Suite
Opal
9.1
Gantt Charts
Cheetah Digital Customer Engagement Suite
Opal
9.1
Scheduling
Cheetah Digital Customer Engagement Suite
Opal
9.1
Workflow Automation
Cheetah Digital Customer Engagement Suite
Opal
9.1
Mobile Access
Cheetah Digital Customer Engagement Suite
Opal
1.0
Search
Cheetah Digital Customer Engagement Suite
Opal
9.1
Visual planning tools
Cheetah Digital Customer Engagement Suite
Opal
9.1

Communication

Cheetah Digital Customer Engagement Suite
Opal
6.1
Chat
Cheetah Digital Customer Engagement Suite
Opal
4.5
Notifications
Cheetah Digital Customer Engagement Suite
Opal
9.1
Discussions
Cheetah Digital Customer Engagement Suite
Opal
4.5

File Sharing & Management

Cheetah Digital Customer Engagement Suite
Opal
9.1
Versioning
Cheetah Digital Customer Engagement Suite
Opal
9.1
Video files
Cheetah Digital Customer Engagement Suite
Opal
9.1
Audio files
Cheetah Digital Customer Engagement Suite
Opal
9.1
Document collaboration
Cheetah Digital Customer Engagement Suite
Opal
9.1
Access control
Cheetah Digital Customer Engagement Suite
Opal
9.1

Pros

Cheetah Digital Customer Engagement Suite

  • It offers social media tracking, which is a big competitive advantage against its rivals.
  • Email targeting options are better than MailChimp.
  • Good price.
Gabriela Band | TrustRadius Reviewer

Opal

  • Content planning: you can look at one asset and see how it is being used across multiple channels by multiple teams.
  • Content collaboration: it is really easy to see what other people and teams are contributing to an asset, or how they are using it. We can also duplicate content that was created by another team to use as a starting point in our own content collaboration.
  • High level/big picture overview: Opal allows us to see content that is being created, planned and scheduled very easily; it goes beyond social content (which we can also see in Sprinklr) to show us content created across multiple channels.
Kelly Rigotti | TrustRadius Reviewer

Cons

Cheetah Digital Customer Engagement Suite

  • I would love more ability to create programmatic campaigns that follow customers on a lifecycle.
  • Continue to improve the user interface to make all features more usable to their users.
Anonymous | TrustRadius Reviewer

Opal

  • No publishing capabilities, for the most part.
  • No analytics tie-ins.
  • Rather pricey.
  • Requires someone to really manage the structure in order to keep the tool organized and use it effectively. When this is done right, though, it's worthwhile.
Anonymous | TrustRadius Reviewer

Support Rating

Cheetah Digital Customer Engagement Suite

Cheetah Digital Customer Engagement Suite 6.7
Based on 4 answers
Cheetah has never been known for its customer service and the few times I had to contact the answers I got were either incomplete or not really useful for the problem I was having at the moment. I think there is a lot of room for improvement in this aspect.
Gabriela Band | TrustRadius Reviewer

Opal

No score
No answers yet
No answers on this topic

Alternatives Considered

Cheetah Digital Customer Engagement Suite

They are very comparable to each other. Cheetah is a little more user-friendly and the customer service is much better, but Responsys had more features that I liked to use.
Anonymous | TrustRadius Reviewer

Opal

You get for what you paid for. Opal has more features
Teena Thach | TrustRadius Reviewer

Return on Investment

Cheetah Digital Customer Engagement Suite

  • It has raised costs due to its price, reducing ROI.
  • However, we have gotten good results and great CPAs with them, improving margins.
  • It has allowed us to be faster on testing, improving ROI in the long term.
Gabriela Band | TrustRadius Reviewer

Opal

  • Opal allows for more discipline in marketing as teams are better aligned on messaging and big moments.
  • Opal cuts down on communication breakdowns and mistakes, which in the end leads to more happy customers.
  • I think Opal provides the team with more confidence as everyone is on the same page. With everything in one place rather than communications being lost in emails, etc., everyone is more efficient and can work knowing that there is one source of truth.
Kenji Onozawa | TrustRadius Reviewer

Screenshots

Pricing Details

Cheetah Digital Customer Engagement Suite

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

Opal

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Cheetah Digital Customer Engagement Suite
7.1
Opal
9.2

Likelihood to Renew

Cheetah Digital Customer Engagement Suite
Opal
10.0

Support Rating

Cheetah Digital Customer Engagement Suite
6.7
Opal

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