Cognism vs. Seismic

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cognism
Score 8.1 out of 10
N/A
Cognism is a prospecting software suite from the company of the same name in London. The suite includes tools to enrich sales data and sync sales data across sources to produce context and refresh opportunities, organize outbound prospecting, and improve prospecting and sales activities conducted in Salesforce or in LinkedIn Sales Navigator.N/A
Seismic
Score 7.9 out of 10
Enterprise companies (1,001+ employees)
Seismic is a recognized leader in sales and marketing enablement. The vendor's value proposition is that their solution equips global sales teams with the knowledge, messaging, and automatically personalized content proven to be the most effective for any buyer interaction. Additionally, the vendor says powerful content intelligence and analytics enable marketers to prove and improve their impact on the bottom line, revealing what is really driving revenue and what needs to be…N/A
Pricing
CognismSeismic
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CognismSeismic
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
CognismSeismic
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Best Alternatives
CognismSeismic
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Paperflite
Paperflite
Score 9.7 out of 10
Paperflite
Paperflite
Score 9.7 out of 10
Enterprises
Paperflite
Paperflite
Score 9.7 out of 10
Paperflite
Paperflite
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CognismSeismic
Likelihood to Recommend
8.5
(2 ratings)
8.8
(72 ratings)
Support Rating
-
(0 ratings)
7.5
(32 ratings)
User Testimonials
CognismSeismic
Likelihood to Recommend
Cognism
In terms of giving "upfront" info about the data, Cognism is well suited. I've used Lusha and LeadIQ in the past, and they don't give insights on DNC as Cognism does. They also don't give a headsup on whether the phone number is direct, mobile, or office and the only way to find that out is through calling those phone numbers directly.
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Seismic
Seismic excels at being a one-stop shop for all content that is relevant to salespeople and the deal cycles they work through. It does a great job not only making content and training readily available but also at distributing the right content at the right time/for the right scenario. Based on my experience with the tool, this was a go-to for many reps (myself included) because it saved us so much time. Rather than sifting through documents and collateral, we could easily find what we needed in a matter of moments.
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Pros
Cognism
  • They give us a headsup if the phone number is direct, mobile, or HQ
  • They advise us if the email is verified - that reduces our bounce rate.
  • They also advise us if our prospect's number is in the DNC list
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Seismic
  • Seismic allows for one location to store all relevant content so that associates are not having to spend as much time searching for what they need.
  • Seismic provides the ability to fully customize content such that one template can serve many needs with the simple ability to answer questions that drive the customization in the content. This customization can range from simple to quite complex depending on your level of expertise with the tool.
  • Seismic provides a lot of flexibility when it comes to organizing your content and how to make the experience of accessing that content unique to the needs of each user in the system.
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Cons
Cognism
  • Data are not 100% accurate, which is normal for every data enrichment tool. But at least we could flag it to them so they could improve it.
  • Sometimes, I'm having problems exporting info into SFDC.
  • Wish I could also export the contacts directly to Outreach.
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Seismic
  • Adding more integration points and use cases with Salesforce would be good to have
  • Navigating to a specific resource gets cumbersome sometimes especially with lots of content
  • Bulk user operations and taking actions on behalf of other users would be good to have as well
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Support Rating
Cognism
No answers on this topic
Seismic
Seismic's support team has been exceptional at providing support when an issue has come up, or when we have had questions regarding the platform. They have responded quickly, and I feel as if they truly try to find a solution to the quickest of their abilities. My team and I truly feel supported when it comes to reaching out to Seismic.
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Alternatives Considered
Cognism
Data quality for phone numbers in APAC
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Seismic
Savo, Google Drive, Shared folders Savo - was best in class a long time ago (and has since been bought by Seismic) - but required a lot of administrative work to setup and maintain. I had three people working on it full time to create pages and managing content. Shared folders and google drive are good to share content, but terrible at searching and tagging (not fully indexed and no tagging)
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Return on Investment
Cognism
  • We were able to reach prospective customers through phone or email
  • We save time not dialing office numbers, because Cognism gives us a heads up on that
  • We don't annoy prospects who don't want unsolicited phone calls, since Cognism advise us if the number is in DNC
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Seismic
  • We can quickly generate product-specific proposals.
  • We've experienced repeated frustrations while trying to edit/update the LiveDoc.
  • Errors in LiveDoc coding have occasionally produced errors in the generated proposals where certain fields (Customer Name, for example) should have been automatically completed but were not.
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ScreenShots

Seismic Screenshots

Screenshot of Seismic's interface can be customized for every sales team.Screenshot of Content can be organized and displayed in a host of ways, such as Most Popular, Favorites, or divided by content type or opportunity stage.Screenshot of Seismic's LiveDocs Technology facilitates personalization at scale and has been shown to save clients upwards of 98 percent in time spent creating content.Screenshot of WorkSpace, Seismic's virtual forum for sales, allows sales teams to come together and perfect content for those most important meetings.Screenshot of Real-time analytics allow sales reps to see which pieces of content have been engaged with by which prospects and for how long.