Conversica provides lead management software for marketing, inside sales and sales groups.
$1,499
per installation
MobileMonkey
Score 8.0 out of 10
N/A
MobileMonkey, headquartered in Boston, offers their social media messaging marketing tool to marketers and agencies, featuring chatbots, landing page creation, integration with social ads, and an emphasis on Facebook. They offer a free plan and a paid plan with more advanced features (e.g. bot analytics, drip campaigns, etc.). MobileMonkey acquired ChattyPeople to extend their chatbot building capabilities.
$21.75
per month
Pricing
Conversica
MobileMonkey
Editions & Modules
Starter Edition
$1,499
per installation
Pro
$21.75
per month
Unicorn
$51.00
per month
Team
$299.00
per month
Offerings
Pricing Offerings
Conversica
MobileMonkey
Free Trial
Yes
No
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
A Conversica subscription includes an unlimited number of seats for marketers, sales reps and managers. Different editions include different levels of functionality to match your needs. The service is a monthly subscription with an annual commitment.
Conversica is an excellent tool if you have a large database of potential students, sales leads, or other forms of potential customers/users. It does not replace human interaction, but instead supplements it - allowing your admissions/sales/retention team to spend their time with those individuals that are in most need of assistance - whether that be because they are "hot leads" for a sale, students with a sincere interest, or customers needing assistance beyond the capabilities of an automatic system.
MobileMonkey would be great if you have a really strong social media presence and want to capitalize on people visiting your pages. It's great if you have a tech friendly audience who is not afraid to talk to a chatbot. If you have an audience where they might be uncomfortable or more of an "uptight" audience then it might not be fore you. It's also not great for heavy B2B if your focus is on high level targets as they're likely not logged in to Facebook at work. B2C is probably the best function for MobileMonkey, although it could be used to help field support messages.
Conversica is great at working low level leads and surfacing those that are in fact interested in your product or service.
Conversica is also useful in weeding out leads that are not strong.
Since Conversica is sending emails to various prospects, customers and opportunities, it allows sales, account managers, service etc, to focus on other activities, thereby saving time and freeing up resources.
The method of standing up campaigns can be a little tedious for administrators because it uses copy/paste of Salesforce Campaign ID instead of just searching for active Salesforce campaigns.
Understanding the conversation path options that the AI could take is improving greatly, but can still use some improvements for admin awareness when standing up a new conversation.
Understanding what conversation types exist and how they differ from one another is sometimes difficult to self-serv, but the Conversica team is always very good about helping out explaining these.
Tool is extremely powerful but comes with a heavy price tag. As long as we close more than 30 deals with year with Conversica's assistance it will be an easy choice to renew. If we don't we will have to figure out if these funds are best spent in other lead generation places.
Our account manager and support rep have been extremely helpful in helping us get the system where we wanted it. Given our original use case as a lead qualifier, a lot of the conversations needed to be altered or exceptions created in order to provide the customization we needed. Our AM and support rep were able to accommodate most of our requests and were extremely helpful in working with us on a solution.
MobileMonkey support is second to none when you have a paid plan. Always willing to help and make your life a lot easier when you're facing any technical difficulties or frustrations. When I was on the free plan, I found plenty of useful resources that helped me solve my problems, and I could still contact support for help.
The implementation went smoothly. The only advice I would give for anybody looking to integrate Conversica with Salesforce is to ensure that either you or somebody within your organization has experience with process builder as you'll need to create some processes to force your leads into Salesforce campaigns for the Conversica system to pick them up.
I haven't looked into many other conversational ai products - we received a solid recommendation about using this and have been happy with the process and experience. Price was also pretty good, so we didn't feel a need to shop around on that front. If things change I'll do that homework, but we're happy for now
MobileMonkey is a lot less expensive than both Olark and Drift. We chose MobileMonkey because we were hoping the familiar interface and integration between social and the website would drive more interest which would lead to conversion and revenue. It's more of a chatbot than Intercom in that Intercom is really good for customer support, but MM is a nice way to get people interested by sharing high level data through a conversation that doesn't require a real person. However, Olark, Drift, and Intercom all integrate with the major CRMs and marketing automation platforms which gives them a real edge over MobileMonkey at this time.
We have found that each conversation type has a different ROI. Some are very hard to report off of, whereas others are easy. this is because some are more built around building awareness of what we offer where they may not purchase it for months down the line.
Has helped us to save on salaries. If staff were to try to do the same thing our AI Assistant does, it would take them many hours to be as successful.
