2 Ratings
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Score 6.7 out of 100
73 Ratings
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Score 7.9 out of 100

Likelihood to Recommend

Criteo Retail Media

Well suited--customizable enough to go to market efficiently and quickly. Not well suited--Plug-in multiple demand sources, improved targeting integrations with first-party data.
Anonymous | TrustRadius Reviewer

LinkedIn Lead Accelerator (Discontinued)

In my opinion, LinkedIn Lead Accelerator is very well suited for B2B companies that want to target their B2B clients. If the company is B2C oriented, it would be pretty expensive for them to find and acquire sufficient amount of clients, it is better to use other platforms, such as Facebook or Twitter.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Ad Network Integration

Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
8.4
Data Transfer
Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
8.8
DSP integration
Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
7.9

Ad Campaigns

Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
8.7
Ad campaign creation
Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
9.0
Ad deployment
Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
8.0
Display advertising
Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
9.0
Ad display and retargeting segmentation
Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
8.2
Sequence targeting
Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
9.1

Ad Reporting & Analytics

Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
7.9
Ad dashboards
Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
7.9
Ad performance reports
Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
7.9
Ad conversion tracking
Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
8.8
Ad attribution reporting
Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
7.9
Cross-channel ad management
Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
7.9
Ad forecasting and optimization
Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
6.9

Pros

Criteo Retail Media

  • Intuitive dashboards and reporting
  • Custom templates for display media
  • Flexibility in terms of setting guardrails for targeting
Anonymous | TrustRadius Reviewer

LinkedIn Lead Accelerator (Discontinued)

  • It auto-populates the application forms with information from users’ LinkedIn profiles and allows them to instantly submit those forms thereby saving us time in gathering the additional information.
Anonymous | TrustRadius Reviewer

Cons

Criteo Retail Media

  • Exportable insights at a brand, page, and placement level
  • Segmentation API service to better manage first-party data
  • Opportunity for non-custom implementation to allow for scalable solutions, such as programmatic backfill
Anonymous | TrustRadius Reviewer

LinkedIn Lead Accelerator (Discontinued)

  • As an integration partner the only challenge we faced was coordinating our strategic services teams to provide a single recommendation/plan to mutual clients. This was easily addressed through a communication plan agreed to by both parties.
Chris Robison | TrustRadius Reviewer

Likelihood to Renew

Criteo Retail Media

No score
No answers yet
No answers on this topic

LinkedIn Lead Accelerator (Discontinued)

LinkedIn Lead Accelerator (Discontinued) 9.5
Based on 3 answers
I am using them as a customer rather than a partner at my new company, Poppin. We are are marketing to B2B prospects and customers and see Bizo as a key partner.
Chris Robison | TrustRadius Reviewer

Usability

Criteo Retail Media

Criteo Retail Media 9.1
Based on 1 answer
Intuitive and easy to use.
Anonymous | TrustRadius Reviewer

LinkedIn Lead Accelerator (Discontinued)

LinkedIn Lead Accelerator (Discontinued) 8.0
Based on 1 answer
No answer on this topic is available.

Support Rating

Criteo Retail Media

Criteo Retail Media 6.4
Based on 1 answer
Retail Media by Criteo's support at the start (with ERMS and Hooklogic) was pretty poor, with support SLAs exceeding 72 hours. This has changed over time to having a dedicated team--therefore the 7 rating and not 8.
Anonymous | TrustRadius Reviewer

LinkedIn Lead Accelerator (Discontinued)

No score
No answers yet
No answers on this topic

Alternatives Considered

Criteo Retail Media

Cost of integration is low with Retail Media by Criteo, and Criteo's network of sponsored products is strong.
Anonymous | TrustRadius Reviewer

LinkedIn Lead Accelerator (Discontinued)

They (Bizo) were able to reach actual business prospects as opposed to others that reached more consumer prospects. As a result, our ROI is much better.
Anonymous | TrustRadius Reviewer

Return on Investment

Criteo Retail Media

  • Increased net revenue
  • Increased profit
  • CTR is unchanged (but this can be improved with better opportunities for targeting)
Anonymous | TrustRadius Reviewer

LinkedIn Lead Accelerator (Discontinued)

  • With LinkedIn Lead Accelerator we've found a pretty good amount of qualified leads
  • It saves a lot of time when you can do such a detailed targeting
  • Although the LinkedIn Lead Accelerator prices are quite high, we had a positive ROI
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Criteo Retail Media

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

LinkedIn Lead Accelerator (Discontinued)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Criteo Retail Media
6.4
LinkedIn Lead Accelerator (Discontinued)
8.1

Likelihood to Renew

Criteo Retail Media
LinkedIn Lead Accelerator (Discontinued)
9.5

Usability

Criteo Retail Media
9.1
LinkedIn Lead Accelerator (Discontinued)
8.0

Support Rating

Criteo Retail Media
6.4
LinkedIn Lead Accelerator (Discontinued)

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