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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    DigitalOcean App Platform

    Score8 out of 10
    N/AThe DigitalOcean App Platform enables developers to build, deploy, and scale apps on what they describe as a simple, fully managed PaaS. Users of the former Nanobox, acquired by DigitalOcean in 2019, have been migrated to the App Platform upon Nanobox's end of life in March 2021.

    $5

    per month

    Nielsen Marketing Cloud

    Score7.6 out of 10
    N/ANeilsen Marketing Cloud includes a Data Management Platform (DMP), Media Planning and Optimization, Data as a Service (DaaS), Multitouch Attribution Analytics, Inflight Analytics, and integrations to different digital media channels as well as to content marketing, creative testing, search, email and social media platforms. It's designed to enable marketers to plan, execute, and report on all of their marketing activities from one place.N/A
    Pricing
    DigitalOcean App PlatformNielsen Marketing Cloud
    Editions & Modules
    Basic
    $5
    per month
    Professional
    $12
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    DigitalOcean App PlatformNielsen Marketing Cloud
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    DigitalOcean App PlatformNielsen Marketing Cloud
    Considered Both Products
    DigitalOcean
    No answer on this topic
    Nielsen
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    80%
    Would buy again
    4 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    5 Answers
    Happy with the feature set
    No answers on this topic
    80%
    Happy with the feature set
    4 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    Features
    DigitalOcean App PlatformNielsen Marketing Cloud
    Platform-as-a-Service
    Comparison of Platform-as-a-Service features of DigitalOcean App Platform and Nielsen Marketing Cloud
    Feature
    DigitalOcean App Platform
    6.8
    2 Ratings
    13% below category average
    Nielsen Marketing Cloud
    -
    Ratings
    Ease of building user interfaces7.01 Ratings00 Ratings
    Scalability4.02 Ratings00 Ratings
    Platform management overhead4.02 Ratings00 Ratings
    Platform access control4.02 Ratings00 Ratings
    Services-enabled integration9.01 Ratings00 Ratings
    Development environment creation10.01 Ratings00 Ratings
    Development environment replication10.01 Ratings00 Ratings
    Issue monitoring and notification6.01 Ratings00 Ratings
    Issue recovery8.01 Ratings00 Ratings
    Upgrades and platform fixes6.02 Ratings00 Ratings
    Data Collection
    Comparison of Data Collection features of DigitalOcean App Platform and Nielsen Marketing Cloud
    Feature
    DigitalOcean App Platform
    -
    Ratings
    Nielsen Marketing Cloud
    8.3
    6 Ratings
    2% above category average
    Collection of first-party data00 Ratings8.56 Ratings
    Collection of third-party data00 Ratings8.55 Ratings
    Access to Third-party Data Providers00 Ratings7.95 Ratings
    Data Classification
    Comparison of Data Classification features of DigitalOcean App Platform and Nielsen Marketing Cloud
    Feature
    DigitalOcean App Platform
    -
    Ratings
    Nielsen Marketing Cloud
    8.6
    6 Ratings
    4% above category average
    Audience taxonomy00 Ratings8.26 Ratings
    Tag Management00 Ratings8.25 Ratings
    Data Analysis Dashboard00 Ratings9.46 Ratings
    Ad Network Integration
    Comparison of Ad Network Integration features of DigitalOcean App Platform and Nielsen Marketing Cloud
    Feature
    DigitalOcean App Platform
    -
    Ratings
    Nielsen Marketing Cloud
    7.9
    5 Ratings
    1% below category average
    Data Transfer00 Ratings7.95 Ratings
    DSP integration00 Ratings7.95 Ratings
    DMP Analytics
    Comparison of DMP Analytics features of DigitalOcean App Platform and Nielsen Marketing Cloud
    Feature
    DigitalOcean App Platform
    -
    Ratings
    Nielsen Marketing Cloud
    8.6
    6 Ratings
    9% above category average
    Campaign Analytics00 Ratings8.56 Ratings
    Audience Analytics00 Ratings8.86 Ratings
    Best Alternatives
    DigitalOcean App PlatformNielsen Marketing Cloud
    Small Businesses
    IBM Cloud Foundry
    Score8.5 out of 10
    No answers on this topic
    Medium-sized Companies
    IBM Cloud Private
    Score9.6 out of 10
    Adobe Audience Manager
    Score7.9 out of 10
    Enterprises
    AWS Elastic Beanstalk
    Score8.6 out of 10
    Adobe Audience Manager
    Score7.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    DigitalOcean App PlatformNielsen Marketing Cloud
    Likelihood to Recommend
    7.0
    (2 ratings)
    7.9
    (7 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    8.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    5.0
    (1 ratings)
    User Testimonials
    DigitalOcean App PlatformNielsen Marketing Cloud
    Likelihood to Recommend
    DigitalOcean
    I would only get into it if I where willing to pay for the support plan and getting some assurances from the team as to where they are headed. The platform itself is great and can save you a ton of hard work and money. but it's hard to be confidant in it's sustainability.
    Incentivized
    Read full review
    Nielsen
    Best suited for scenarios involving detailed analysis of customer data and demographics. Allows for complex investigation of customer and audience details. Less well suited for scenarios involving simultaneous collaboration on analysis. This product is not the best for collaboration and is better suited for individual work and individual forms of analysis.
    Incentivized
    Read full review
    Pros
    DigitalOcean
    • Hosting of serverless application
    • Hosting of load balancer
    • Hosting of virtual appliances
    Incentivized
    Read full review
    Nielsen
    • I just like the manner it handles the analytical rationalization of giving a standing and updates of the inner and outside beliefs of Marketing analysis.
    • It facilitates me apprehend clients' desires and offers advice on a way to fulfill their desires.
    • When I am making plans and instinctually recognise what purchasers are going to purchase, I depend upon their real-time records to validate my assumptions and tell our media buys.
    • Automatic rewards with the media Connections. The availability of records and the alternatives to make our customer's picks understandable.
    Incentivized
    Read full review
    Cons
    DigitalOcean
    • The company has not been very communicative as of lately. Not much news, no apparent work on missing features.
    • Some components are incomplete as far as some critical features. For example, I use RethinkDB as my database and it's missing critical features like backup and clustering, so It is unusable and they should have made that clear from the get go.
    • The pricing on the support plan is vague. I do have the feeling it is actually well worth the money, but it's hard to form a decisions based without more predictable specific.
    • Seems to me like the platform's future is unclear.
    Incentivized
    Read full review
    Nielsen
    • More segments need to be created as often as possible
    • Sometimes it is hard to optimize these segments when the CTR is low - segments make it difficult to pull out zones/sites that are dragging down the CTR because they are so narrowly targeted.
    Incentivized
    Read full review
    Likelihood to Renew
    DigitalOcean
    No answers on this topic
    Nielsen
    I still use exelate every day for my media plans that are either direct response or extremely geo-targeted.
    Incentivized
    Read full review
    Usability
    DigitalOcean
    No answers on this topic
    Nielsen
    Very easy to utilize. Features are basic. Again just not too much in the way of involved customization
    Incentivized
    Read full review
    Support Rating
    DigitalOcean
    No answers on this topic
    Nielsen
    I am rating this as neutral due to having minimal interaction with them
    Incentivized
    Read full review
    Alternatives Considered
    DigitalOcean
    It can help you to host your virtual appliance or serverless application at very low cost. DigitalOcean marketplace also helps you to deploy the serverless app or virtual appliance effortlessly. It is suitable for small scale deployment and the process to setup an account and roll out your app via marketplace is easy and cheap.
    Incentivized
    Read full review
    Nielsen
    Nielson Cloud helps businesses find, recruit, and create new advertiser client bases, as well as stand out in a crowded public space. Measure linear and digital media metrics across channels aids in giving insights in an efficient manner. Nielson Cloud also assists businesses in maximising ROI by analysing how their marketing and advertising reaches and influences audiences throughout the customer lifecycle.
    Incentivized
    Read full review
    Return on Investment
    DigitalOcean
    • The platform is saving me a lot of time I would have been wasting on operations instead of development.
    • The platform is saving me a lot of money as I can easily switch between cloud providers to find the best price.
    • I am worried though for the price I might have to pay in case of an unexpected system issue.
    • Hopefully I will be able to pay the support plan before that.
    Incentivized
    Read full review
    Nielsen
    • We are using it for analytics, statistics control, and for a single pane of glass and reviews for our senior leadership. We fetch significant insights from this device which can be then provided to our stakeholders to higher understand the achievements and loopholes.
    • We can make Marketing strategies with the help of this. Also, it is benefiting financially and getting productive.
    Incentivized
    Read full review
    ScreenShots