Falcon vs. Optimal Workshop

Falcon is well suited for social media content creation, planning, and posting. Falcon also our engagement on all our social media platforms drastically increased. This is essentially the best software we have used for Marketing in our company, we believe this is the best investment our company has made. In addition, we have not faced any serious problems and/or difficulties since we have begun using this software.

Incentivized

Optimal Workshop is great for UX testing for those with a budget to do so. This may be a little on the expensive side for smaller businesses, but definitely not anything crazy expensive. The insights that you get out of these tests are invaluable and can be the difference between launching a site and succeeding/failing.

Incentivized

• The user interface is intuitive and slick
• It can send content to a variety of social channels
• It allows is to schedule in advance and reduce duplication of effort

Incentivized

• The user interface is quite user friendly
• Variety of tests
• Access and variety of help on how to run tests, as well as educational information on which tests to run for your use case

Incentivized

• The ability to schedule multiple social media content months ahead.
• No other missing functionality.
• Nothing about Falcon is typically hard to use.

Incentivized

• The recruitment panelists are not professional, nor do they take the tasks seriously. You are going to get a lot of bad data.
• They are HQ'd outside the US and must have a small team because the customer service is the absolute WORST I've experienced in their industry.
• They pride themselves on documentation, but when they fail to document something they blame the customer for the mistake.
• There are way too many limitations with the tool after you launch, limited integrations, and poor survey questionnaire options. The tool itself is far too basic for most sites, especially B2B.

Excellent and easy platform to use. Easy to onboard new members of the team. Easy to set up tests and follow number of participants performing the test. Easy to plug into other platforms to record participants. Excellent reporting. Easy to share reports with stakeholders. Easy to recruit through platform, however the quality of participants can be better.

Incentivized

We have not had to reach out to the team for much support but when we did, The support from the Team has been Superb. We were given the assistance needed once requested by the Team. We would recommend Falcon not only because the product is simply amazing but also because of the level of support we have reached.

Incentivized

The support has been good. No complaints. I have not needed to contact support more than 1-2 times when I was first getting set up, because the tools work well and are pretty straight forward. They do have good documentation

Incentivized

We have not used any other products like this software, we used to have persons who would be assigned to creating social media posts via Canva and just posting daily.

Incentivized

For the price as it is very convenient for first-time beginners, its intuitiveness both for the one who is designing the activities and for those who have to interact with them. The fact that it collects and gathers the data into insights of the overall responses collected by all users.

Incentivized

• Increase brand awareness
• Time saving
• Optimise social content

Incentivized

• Optimal Workshop has had a positive impact on investigating information architecture on several websites.
• Optimal Workshop has helped investigated the labeling on several websites.
• Optimal Workshop has also support in the investigation of UX in navigations.

Incentivized