Falcon vs. StatCounter

Falcon is well suited for social media content creation, planning, and posting. Falcon also our engagement on all our social media platforms drastically increased. This is essentially the best software we have used for Marketing in our company, we believe this is the best investment our company has made. In addition, we have not faced any serious problems and/or difficulties since we have begun using this software.

Incentivized

Free services provide a wonderful resource for people on tight budgets. If willing to put forth work in data managing/analysis and If basic high traffic information or drilling down specific users in low traffic situations is needed, then StatCounter may fit your needs. If automation and low overhead are a high priority then some more expensive packages can provide the same and more information with less hassle. Because StatCounter is free, there is low risk to see if StatCounter works in your specific usage scenario.

• The user interface is intuitive and slick
• It can send content to a variety of social channels
• It allows is to schedule in advance and reduce duplication of effort

Incentivized

• I can visit my site in real time showing pages visited and the duration of the visit.
• It shows very detailed data on where visitors came from.
• I could monitor the performance of campaigns in real-time as visitors came to my site from a promotion.

Incentivized

• The ability to schedule multiple social media content months ahead.
• No other missing functionality.
• Nothing about Falcon is typically hard to use.

Incentivized

• I would like to see our referral traffic ranked in order of most to least. I'm not sure if this function exists already, but if it does, I do not know how to do it.
• Maybe put the average time on site on the same chart as the visitors and page views graphs.
• I feel as though some tasks can be streamlined, but this is not just unique to statcounter but to other analytics sites I've used. But people like digging really deep into the data, but for people like me who use it for one purpose, a shorter one-stop-shop version would be nice. Like one page where everything can be seen.

I have not had any issues with malfunctions when using statcounter, so that would lead me to continue using the program. I would like to see more social media measuring tools, but again, we don't use the program to dig really deep. We're just looking to figure out who is reading what articles on our website are the most liked. And it helps lead our editorial team in the right direction.

I never have to call tech support and never get frustrated because I can't get the information that I need.

We have not had to reach out to the team for much support but when we did, The support from the Team has been Superb. We were given the assistance needed once requested by the Team. We would recommend Falcon not only because the product is simply amazing but also because of the level of support we have reached.

Incentivized

We have not used any other products like this software, we used to have persons who would be assigned to creating social media posts via Canva and just posting daily.

Incentivized

Wish StatCounter had a more comprehensive report feature comparable to Google Analytics. I feel StatCounter is easier to use and to understand when compared to Google. Some people prefer Google Analytics, but it provides so much more information that the average person really needs. It meets basic needs. If you are looking for something more robust and high level of detail, I would recommend Google Analytics instead

Incentivized

• Increase brand awareness
• Time saving
• Optimise social content

Incentivized

• StatCounter enabled us to track what works and doesn't work with regards to driving web traffic. On a personal use level, StatCounter enabled me to gauge how much additional effort I needed to make to reach the traffic levels needed on my website.