IBM BigInsights is an analytics and data visualization tool leveraging hadoop.
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Cyfe
Score 8.8 out of 10
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Cyfe is all-in-one dashboard software for analyzing data from online services like Google Analytics, Salesforce, AdSense, MailChimp, Amazon, Facebook, etc, from Traject.
Well suited for my big data related project or a static data set analysis especially for uploading huge dataset to the cluster.
But had some issues with connecting IoT real-time data and feeding to Power BI. It might be my understanding please take it as a mere comment rather than a suggestion.
Cyfe might be for you if you are looking for a cost-effective way to display all of your marketing metrics in one place. If you are looking for a detailed, fine-tuned, niche, or extremely specific metrics, this might not be the best solution. Cyfe is good for a general health check-up of marketing, but not a finely tuned examination.
Easier pricing and plug-and-play like you see with AWS and Azure, it would be nice from a budgeting and billing standpoint, as well as better support for the administration.
Bundling of the Cloud Object Storage should be included with the Analytics Engine.
The inability to add your own Hadoop stack components has made some transfers a little more complex.
I'd love to see additional functionality to customize colors. The light/dark option is very nice, but a little more flexibility in the colors would go a long way, especially if it was possible at the dashboard level rather than just the account level. Along the same lines, being able to customize the charts a little more, for example being able to show an x-axis on single data type graphs, could make them easier to read in some cases.
Being able to choose to report on converted clicks or conversions in AdWords would be helpful.
Needs the ability to show the date range on the shared URL dashboards. Would be even better if the date range was adjustable on that view, too.
It has become a part of our internal tools so unless a competitor comes out with similar functionality as a similar price point it is unlikely that we would not renew. One area that would cause us not to renew would be if a competing service came out with more third-party integrations that match our needs. Price at this point is no longer an issue as it would allow us to automate a somewhat manual process that we have now connecting Cyfe widgets to Google Sheets.
I gave it a rating of 7 because it does a good job at what it does, but there are missing that are missing which I would have benefited from. For instance, if I was able to drill down more on the specific metrics I was able to see, that would have been helpful.
Because I had a very minor question and I was able to speak directly to the founder through LinkedIn and through email. I know that as they grow this may not always be an option but the fact that he made himself available to answer my questions said a lot about his passion for the product.
Cyfe is a 15 minutes implementation, then some time to get your data sources created. This is an easy one person job that will not result in down time or unnecessary wasted man hours.
We initially wanted to go with Google BigQuery, mainly for the name recognition. However, the pricing and support structure led us to seek alternatives, which pointed us to IBM. Apache Spark was also in the running, but here IBM's domination in the industry made the choice a no-brainer. As previously stated, the support received was not quite what we expected, but was adequate.
The Salesforce dashboard is comparably flexible and intuitive, but designed more to its internal CRM focus. SumAll shares the social media dashboard capabilities, but lacks all others. Its interesting feature is side-by-side graph analysis for cross-channel performance. Cyfe might borrow from SumAll's default weekly email summary of performance from the dashboard, but implementation could be too complex. Nuvi dashboard is exclusively for social media marketing, but lacks Cyfe's flexibility for third party integration and window customization settings.
This product has allowed us to gather analytics data across multiple platforms so we can view and analyze the data from different workflows, all in one place.
IBM Analytics has allowed us to scale on demand which allows us to capture more and more data, thus increasing our ROI.
The convenience of the ability to access and administer the product via multiple interfaces has allowed our administrators to ensure that the application is making a positive ROI for our business users and partners.
