Insightly vs. SuperOffice CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Insightly
Score 7.8 out of 10
N/A
Insightly is presented as a modern, affordable CRM that is easy to use, simple to customize, and that scales with companies as they grow, designed to solve common pain points that legacy CRMs can't. Available in any vertical, Insightly CRM customers can add companion products for marketing automation, customer service, and integrations in the same platform. Insightly has more than a million users worldwide.
$348
per year per user
SuperOffice CRM
Score 7.0 out of 10
N/A
SuperOffice CRM is a customer relationship management (CRM) software built as an integration with all Microsoft Office applications.N/A
Pricing
InsightlySuperOffice CRM
Editions & Modules
Plus
$29
per month (billed annually) per user
Professional
$49
per month (billed annually) per user
Enterprise
$99
per month (billed annually) per user
No answers on this topic
Offerings
Pricing Offerings
InsightlySuperOffice CRM
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
InsightlySuperOffice CRM
Features
InsightlySuperOffice CRM
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Insightly
7.2
400 Ratings
7% below category average
SuperOffice CRM
6.8
1 Ratings
13% below category average
Customer data management / contact management8.4383 Ratings8.01 Ratings
Workflow management6.8351 Ratings6.01 Ratings
Territory management6.474 Ratings6.01 Ratings
Opportunity management8.0349 Ratings8.01 Ratings
Integration with email client (e.g., Outlook or Gmail)6.8357 Ratings7.01 Ratings
Contract management6.521 Ratings8.01 Ratings
Quote & order management7.764 Ratings6.01 Ratings
Interaction tracking6.6312 Ratings6.01 Ratings
Channel / partner relationship management7.724 Ratings6.01 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Insightly
7.1
13 Ratings
7% below category average
SuperOffice CRM
6.3
1 Ratings
19% below category average
Case management7.011 Ratings7.01 Ratings
Call center management7.28 Ratings6.01 Ratings
Help desk management7.19 Ratings6.01 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Insightly
5.8
312 Ratings
28% below category average
SuperOffice CRM
6.5
1 Ratings
17% below category average
Lead management6.0298 Ratings7.01 Ratings
Email marketing5.6245 Ratings6.01 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Insightly
6.6
385 Ratings
15% below category average
SuperOffice CRM
6.7
1 Ratings
13% below category average
Task management6.6374 Ratings7.01 Ratings
Billing and invoicing management6.039 Ratings6.01 Ratings
Reporting7.3321 Ratings7.01 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Insightly
7.7
343 Ratings
1% above category average
SuperOffice CRM
6.7
1 Ratings
12% below category average
Forecasting7.092 Ratings6.01 Ratings
Pipeline visualization8.0321 Ratings7.01 Ratings
Customizable reports8.2307 Ratings7.01 Ratings
Customization
Comparison of Customization features of Product A and Product B
Insightly
6.6
345 Ratings
15% below category average
SuperOffice CRM
6.8
1 Ratings
12% below category average
Custom fields7.4344 Ratings8.01 Ratings
Custom objects6.5105 Ratings7.01 Ratings
Scripting environment6.86 Ratings6.01 Ratings
API for custom integration5.9178 Ratings6.01 Ratings
Security
Comparison of Security features of Product A and Product B
Insightly
7.5
295 Ratings
11% below category average
SuperOffice CRM
7.5
1 Ratings
11% below category average
Single sign-on capability7.5262 Ratings7.01 Ratings
Role-based user permissions7.6197 Ratings8.01 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Insightly
7.4
90 Ratings
0% below category average
SuperOffice CRM
6.0
1 Ratings
21% below category average
Social data6.825 Ratings6.01 Ratings
Social engagement8.078 Ratings6.01 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Insightly
5.9
146 Ratings
22% below category average
SuperOffice CRM
7.0
1 Ratings
5% below category average
Marketing automation6.7146 Ratings8.01 Ratings
Compensation management5.14 Ratings6.01 Ratings
Platform
Comparison of Platform features of Product A and Product B
Insightly
6.0
310 Ratings
23% below category average
SuperOffice CRM
6.0
1 Ratings
23% below category average
Mobile access6.0310 Ratings6.01 Ratings
Best Alternatives
InsightlySuperOffice CRM
Small Businesses
Salesmate
Salesmate
Score 9.9 out of 10
Salesmate
Salesmate
Score 9.9 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.2 out of 10
Creatio
Creatio
Score 9.2 out of 10
Enterprises
Creatio
Creatio
Score 9.2 out of 10
Creatio
Creatio
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
InsightlySuperOffice CRM
Likelihood to Recommend
7.6
(420 ratings)
7.0
(1 ratings)
Likelihood to Renew
9.0
(33 ratings)
-
(0 ratings)
Usability
7.5
(156 ratings)
7.0
(1 ratings)
Availability
9.0
(6 ratings)
-
(0 ratings)
Performance
8.0
(25 ratings)
-
(0 ratings)
Support Rating
8.9
(34 ratings)
7.0
(1 ratings)
In-Person Training
9.1
(1 ratings)
-
(0 ratings)
Online Training
9.0
(8 ratings)
-
(0 ratings)
Implementation Rating
8.0
(26 ratings)
-
(0 ratings)
Configurability
10.0
(18 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
8.6
(3 ratings)
-
(0 ratings)
Ease of integration
9.0
(10 ratings)
-
(0 ratings)
Product Scalability
9.0
(9 ratings)
-
(0 ratings)
Professional Services
10.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
9.0
(3 ratings)
-
(0 ratings)
Vendor pre-sale
8.2
(3 ratings)
-
(0 ratings)
User Testimonials
InsightlySuperOffice CRM
Likelihood to Recommend
Unbounce
The positive and negative feature lists are why I give Insightly a nine out of ten. A LOT of the features are unique, but the ones lacking affect how I envision the perfect workflow for my team. My job is to create and streamline processes for my team; with AppConnect, I'm hoping a lot of the manual work is taken off their plate so they can focus on the essential things. I really hope Insightly implements a true "reply to email" feature in the future.
Read full review
SuperOffice AS
Not the most modern or integrated crm in the world in my opinion. I feel that the user interface needs to be redone and modernized, the mobile app is outdated, and the cloud-based Microsoft Exchange calendar sync is way too expensive.
Read full review
Pros
Unbounce
  • Support>It feels like a partnership and support is a critical asset to consider when adopting new tools
  • Customization>The ability to customize with custom objects has allowed us to utilize Insightly in unique ways.
  • Customer Feedback>They very much are interested in soliciting client feedback when it comes to product planning.
Read full review
SuperOffice AS
  • Customer relation management
  • Calendar management
Read full review
Cons
Unbounce
  • The Inquiry feature is missing some functionality, so it is not as useful as the Request feature
  • The Actual Close Date does not autofill when a Request record is closed and marked as Lost/Abandoned
  • The customizable objects and fields are very useful but the System Settings interface could be more user-friendly
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SuperOffice AS
  • User interface
  • Exchange calendar sync
  • Mobile app
Read full review
Likelihood to Renew
Unbounce
Insightly offers a great product; it's the right fit for our company at this time. We were, however, considering moving to Contactually due to their cost effective automation features. However, they lacked the project management capabilities of Insightly. As our company grows, we would love to stay with Insightly - and if they can nail the automation and add the ability to customize a little bit more, it would be the perfect solution for us. For a larger company with a more involved sales team, you might find the metrics/reporting to be a bit basic. Insightly offers great customer service even to free customers
Read full review
SuperOffice AS
No answers on this topic
Usability
Unbounce
There is really nothing as far as customization to the system that we cannot do. It's extremely easy to customize as well as use. Anything we want to add or remove to our Objects can usually be done in a few minutes or less. You can tell everything is very well thought out and was made to be modern and up to date.
Read full review
SuperOffice AS
UI/UX would need some love and modernization, mobile app is out of date in my opinion.
Read full review
Reliability and Availability
Unbounce
The provider is 100% available, with no downtime, maintenance, or unexpected outages. We have been able to perform solid continuous services for 12 months without any interruptions. We have backups as well, unlike the in-house backup that they keep on their end. I believe they have a very good redundancy and backup infrastructure in case they get any outages.
Read full review
SuperOffice AS
No answers on this topic
Performance
Unbounce
Pages normally load quickly, but every now and then, as entering updates to fields, it take a while to update. Sometimes even after refreshing the screen, we have to exit and go back in to get the fields or queries to update.
Read full review
SuperOffice AS
No answers on this topic
Support Rating
Unbounce
We have used Insightly for almost 2 years now. We have always been able to get in touch with support for a variety of reasons and they have never disappointed us. The support staff have always been very understanding. They have assisted with answers to our questions and have provided great tech support. We would highly recommend them.
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SuperOffice AS
No proper help or solutions in exchange calendar sync issues.
Read full review
In-Person Training
Unbounce
Well, we didn’t get the chance to do this in-person training but rather one-on-one online training with HR in-house. There were PowerPoints to discuss as well as video instructions on how to use the app, so it was okay. We were able to play around with it during the training or onboarding session.
Read full review
SuperOffice AS
No answers on this topic
Online Training
Unbounce
I've used Insightly's online training &/ or learned as I went. I've found the blogs and online written material helpful. I've also attended a few webinars, which can be useful if you use a J-I-T approach so as not to overwhelm you (or your staff) with functionality that you are using just yet. The fact that it's all available on their website and you can learn at your own pace is invaluable
Read full review
SuperOffice AS
No answers on this topic
Implementation Rating
Unbounce
did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product
Read full review
SuperOffice AS
No answers on this topic
Alternatives Considered
Unbounce
Insightly has far more modern applications than GoldMine. It allows for more customizations. Our reports are nicer looking and it seems much more user friendly. Insightly also seems to be more than just sales focused. GoldMine seemed to really be geared more towards a sales staff. Insightly has more capabilities for our future needs as well
Read full review
SuperOffice AS
No answers on this topic
Contract Terms and Pricing Model
Unbounce
I don’t have the exact answers for this, but our accounting or finance department negotiates this. They always handle this kind of stuff and negotiate yearly licenses. Usually, they purchase 10 licenses in bulk and ask for a discount in bulk. Other than that, if there are any issues encountered on the app, they account for that. If it’s broken, that’s also taken into consideration when renewing the contract.
Read full review
SuperOffice AS
No answers on this topic
Scalability
Unbounce
(+) Being able to download my LinkedIn connections was a huge benefit. (+) I use the task function to stay on top of my follow-up activity which is another positive feature. (+) The sorting capabilities also help me pinpoint the contacts that I need to stay on top of. (-) When I add a new lead from an existing organization, I would like the organization's information to automatically populate the fields like address, website, description. I enter all that information manually. (-) My mass mailing experience has been tedious due to the email function being interrupted and crashing due to bad email addresses in some of my records. (-) Many of my leads do not have current email addresses. I wish Insightly offered a tool to help find email addresses. I spend too much time researching to find email addresses.
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SuperOffice AS
No answers on this topic
Professional Services
Unbounce
Our Customer Success Manager was great. A real professional and knowledgeable about the features and how they worked with our requirements
Read full review
SuperOffice AS
No answers on this topic
Return on Investment
Unbounce
  • Improved services by organizing a database, pipeline, and custom reports in the verifying eligibility process.
  • Increased the number of orders we can verify eligibility for in 1 day.
  • Lowered the amount of time it takes to verify eligibility so we can get orders shipped out in a timely manner.
Read full review
SuperOffice AS
  • Centralized customer information management
  • Return on investment
Read full review
ScreenShots

Insightly Screenshots

Screenshot of Insightly's lead status and activity tracking, available so that nothing falls through the cracks.Screenshot of the reporting feature, which provides insight into sales and productivity performance.Screenshot of the Insightly Opportunities dashboard.Screenshot of Insightly on mobile.Screenshot of Screenshot of