Marigold Engage vs. SALESmanago

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Marigold Engage
Score 5.6 out of 10
N/A
Marigold Engage (replacing the former Selligent Marketing Cloud) is an omnichannel marketing cloud platform. The technology provides actionable insights that help companies to deliver more personalized and valuable consumer engagements, resulting in compelling experiences across all channels. Marigold Engage combines universal data integration, AI-driven automation, and omnichannel execution, so marketing teams can run extensive campaigns with ease.N/A
SALESmanago
Score 8.9 out of 10
Enterprise companies (1,001+ employees)
SALESmanago is a Customer Engagement Platform for eCommerce marketing teams, including AI-driven solutions that boast users among 2000+ mid-size businesses in 50 countries, as well as global brands such as Vodafone, Lacoste, New Balance and Victoria’s Secret. SALESmanago aims to improve eCommerce KPIs by leveraging three principles: (1) Customer Intimacy to create authentic customer relationships based on Zero and First Party Data; (2) Precision Execution to provide superior…
$499
per month
Pricing
Marigold EngageSALESmanago
Editions & Modules
No answers on this topic
Essential
$499
per month
Professional
$1,999
per month
Enterprise
$4,000
per month
Offerings
Pricing Offerings
Marigold EngageSALESmanago
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeOptionalRequired
Additional Details
More Pricing Information
Features
Marigold EngageSALESmanago
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Marigold Engage
-
Ratings
SALESmanago
8.5
31 Ratings
9% above category average
WYSIWYG email editor00 Ratings9.031 Ratings
Dynamic content00 Ratings9.028 Ratings
Ability to test dynamic content00 Ratings9.027 Ratings
Landing pages00 Ratings5.324 Ratings
A/B testing00 Ratings8.927 Ratings
Mobile optimization00 Ratings9.027 Ratings
Email deliverability reporting00 Ratings8.330 Ratings
List management00 Ratings9.029 Ratings
Triggered drip sequences00 Ratings9.024 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Marigold Engage
-
Ratings
SALESmanago
8.4
29 Ratings
8% above category average
Lead nurturing automation00 Ratings9.028 Ratings
Lead scoring and grading00 Ratings8.626 Ratings
Data quality management00 Ratings8.327 Ratings
Automated sales alerts and tasks00 Ratings7.621 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Marigold Engage
-
Ratings
SALESmanago
9.0
21 Ratings
17% above category average
Calendaring00 Ratings8.920 Ratings
Event/webinar marketing00 Ratings9.018 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Marigold Engage
-
Ratings
SALESmanago
7.4
15 Ratings
2% below category average
Social sharing and campaigns00 Ratings7.414 Ratings
Social profile integration00 Ratings7.414 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Marigold Engage
-
Ratings
SALESmanago
8.1
31 Ratings
8% above category average
Dashboards00 Ratings8.331 Ratings
Standard reports00 Ratings8.030 Ratings
Custom reports00 Ratings8.024 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Marigold Engage
-
Ratings
SALESmanago
8.8
27 Ratings
15% above category average
API00 Ratings9.026 Ratings
Role-based workflow & approvals00 Ratings8.920 Ratings
Customizability00 Ratings8.921 Ratings
Integration with Salesforce.com00 Ratings8.911 Ratings
Integration with Microsoft Dynamics CRM00 Ratings8.59 Ratings
Integration with SugarCRM00 Ratings8.49 Ratings
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Marigold EngageSALESmanago
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User Ratings
Marigold EngageSALESmanago
Likelihood to Recommend
8.8
(2 ratings)
9.0
(31 ratings)
User Testimonials
Marigold EngageSALESmanago
Likelihood to Recommend
Marigold
Message Studio/Selligent is great for reliably sending high volumes of both manual and automated email. The intuitive user interface promotes fast turnaround times. Aside from some data integration issues, it's the best email service provider I've used for sending large volumes of email.
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SALESmanago
I find SalesManago to be a good tool for email marketing and automation processes. They live chat service allows fast and direct communication with customers. Website personalisation (tools like pop-ups and browser notification) work fine but I'd like to have a bit more personalisation options to be avalaible to users.
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Pros
Marigold
  • StrongMail does open and click tracking very well. The detailed level of data they provide is exceptional.
  • StrongMail does failure data and bounce codes extremely well. The granularity of the information is invaluable to our business and used by us every day.
  • StrongMail's Message Studio EAS is a widely user friendly platform for technical and non-technical users alike.
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SALESmanago
  • Segmentation - you can segment people in many ways (e.g using tags, rfm matrices, sales funnels, dynamic segments).
  • Automation flows - using workflows, automation rules, and website automations you can automatically do marketing actions after a trigger and in specific conditions. You have a lot of events, conditions and actions
  • Product Recommendations - this tool allow you to recommend products on your website. Maybe it's not quick to prepare it but the results at the end are awesome
  • RFM Segmentation - this is a great tool to segment and reach people according to their RFM profile
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Cons
Marigold
  • Better data integration
  • Friendlier user interface
  • Easier guides and instructions
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SALESmanago
  • Their expansion into the US has not been very successful, and if you are a West Coast customer want training, be prepared to get up at 4 a.m.
  • While their functionality is comparable to competing products there is nothing particularly unique to what they offer
  • Their instructional literature was obviously not produced by people for who English is a first language and they are not particularly English proficient.
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Alternatives Considered
Marigold
We did not evaluate other products exactly. We upgraded from an inferior production to StrongMail based on demos and other people's reviews.
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SALESmanago
I use many marketing automation tools, and I choose the right tool for the right job. I like to use SALESmanago because of its great support and very good price for the product.
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Return on Investment
Marigold
  • Increased employee efficiency due to content blocking
  • Lower rate of errors/apology emails due to technical errors
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SALESmanago
  • The automated system has improved advertising campaigns.
  • We noticed an increase in customer activity.
  • We received valuable data about your users.
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ScreenShots

SALESmanago Screenshots

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