Likelihood to Recommend Edgar works best if you already have enough (or plan on keep adding more) evergreen content to avoid too much repetition. This will of course be dependent on the frequency of your schedule as well as how refined your categories are. Edgar works for Facebook, Twitter, and LinkedIn currently, and it doesn't seem like they will be adding more networks in the near future. Read full review I have a fairly straightforward use case for Sendible and it meets almost all of my needs. If you are a small company that needs a collaborative solution to social media content creation, and likely has a small team (or no team) to manage social media postings, I think Sendible is likely a great tool to schedule posts and largely automate social media marketing. A larger company or more involved marketing team could still use Sendible to schedule and collaborate on posts. However, there may be additional features they may want or need (like the ability to promote posts) that may not be available with Sendible.
Read full review Pros Scheduling Organization Engagement AI-assisted Posts Read full review Easy to schedule and post to all of your social media platforms. Customer support is very accommodating and always there to help. I have never had an issue with reaching someone whether it was for a quick question or to demo other features. They have an awesome affiliate program (example: I earned over $600 from one company clicking through an signing up from my affiliate link - yay!) Compared to other social media platforms, Sendible has been the most robust with features and ease of use. They are always making advances and upgrades to their service offerings to better meet the needs of their customers. Read full review Cons The reporting is very limited. There's no dashboards or easy way to track how your posts are performing. Honestly, that's the only recommendation I have—everything else works great! Read full review Inbox. The inbox of incoming messages/posts is very clunky. Threads are separated into individual messages, making it difficult to follow conversations. Reporting. The included reporting features are limited and don't allow for enough customization to be worth using. Hashtags. When discussing the 10 most common mistakes (or whatever the title might be), we are unable to say "You won't believe #3" because the system reads this as a hashtag to link rather than just a number. It adds on editing time when approving posts. Default settings. As a Social Media Manager, it is annoying to have myself set as default when looking at the content calendar. I don't write the posts, just approved and schedule them, so manually entering in my writers' names in the filters could be made easier by making this an editable feature. Instagram. You cannot post multiple images in a single Instagram post from Sendible. Service Lists. They are supposed to be helpful in grouping your services (we do this by brand), however, these lists don't pull the information you put on individual services. So if I have a list with Facebook, Instagram, and Pinterest for Brand A, you can't just add the Brand A Service List filter onto the calendar and see all of those posts that are scheduled. They don't seem to have much purpose at all. Read full review Likelihood to Renew If I am given a larger budget to work with then I'd like a program that tracks and collects my PR hits, as well as sends me important info to respond to. I realy like the way New Brand Analytics tracks my Trip Advisor,etc ratings
Read full review Usability Sendible is 100% web based so managing social media platforms can be done from anywhere with internet connectivity. During registration, Sendible takes its users on a tour of its main features. The sleek design was engineered by professionals who have great interest in social media marketing. There is ample support in case users get lost and there is no learning curve.
Read full review Support Rating Sendible has a great resource center which I have used multiple times throughout my year using the platform. There are plenty of troubleshooting articles and guides that make it easy to uncover the root of any small issues I may have.
Read full review Alternatives Considered In terms of evergreen content promotion, Buffer and
AgoraPulse offer very basic functionalities in this regard. We were looking for something that would enable us to categorize our evergreen content and Edgar is the only product on the market then that does this. We no longer need to manually re-post anything and only need to focus on content-creation. It is worth noting that we are still using Buffer in conjunction with MeetEdgar, where the former takes care of our new content while the latter will continually share the best content of the bunch.
Read full review Sendible offers outstanding value for money with majority of the features offered by more expensive platforms at a much lower cost. We were using a combination of
Hootsuite and Sendible. Sendible remains our primary social media scheduling tool and we were using the free version of
Hootsuite as it offered superior social listening, with the ability to track posts by keywords and hashtags in streams for example. Sendible does not offer this same functionality for social listening. When
Hootsuite stopped offering social listening streams for free, we dropped
Hootsuite and we are currently manually searching social media platforms one at a time until we identify a cost effective social listening tool with the required features.
Read full review Return on Investment Takes out so much of the guesswork of posting at the best times. It uses the best general times and then uses your own post data to adjust to optimal times specifically for your business. Measures engagement on your posts so that you know what content is the most effective Helps me track my measurement goals through reporting. Read full review Our case study on the Pinterest side of things was remarkable. Allowing us to schedule our pins in advance meant we could publish at a higher frequency and also at more meaningful times. It impacted our Pinterest growth and conversions from Pinterest very noticeably. Read full review ScreenShots