Similarweb PRO is a marketing intelligence platform from UK company SimilarWeb.
$0
per month
Terapeak
Score 7.0 out of 10
N/A
Terapeak is a market research and intelligence tool with a particular emphasis on sales data to assist ecommerce vendors in decisioning. Terapeak was acquired by eBay in December 2017, and the company claims that it plans to integrate it into its Seller Hub suite of software.
Similarweb is our go-to tool for SEO research. We can identify high-value keywords, track our rankings, and monitor changes in our website's traffic. This data is invaluable for optimizing our content and ensuring we rank high on search engine results pages.
Terapeak makes sense for people looking to sell a lot of items or resellers. It does not make sense for people selling one-off items or individuals looking to simply spring clean. It is great for determining pricing, what to start auctions at, and figuring out a shipping/returns strategy (whether or not to offer free shipping, have the buyer pay shipping, and if you should have returns allowed.) I would not recommend it if you just want to move the item out of your house or if you do not care what price an item sells for.
Competitive Analysis: Similarweb has provided us with a comprehensive toolkit for analyzing web traffic and audience behavior for various sports teams, leagues, and players. We can compare and contrast their online presence, helping us gain a competitive edge by understanding their digital strategies.
Sponsorship Decisions: Making informed sponsorship decisions is vital in sports. Similarweb assists us in evaluating potential sponsorships by providing insights into the online presence and reach of potential partners.
Audience Demographics: One of the standout features of Similarweb is its ability to provide detailed audience demographics. We can pinpoint the age groups, locations, and interests of online visitors, which is crucial for tailoring content, promotions, and sponsorship deals effectively.
Sometimes I find it takes time to find exactly where a certain analysis I had looked at previously is when I go to replicated. Website could be streamlined that way.
You can only compare 5 companies at a time on the website but often I'd like to compare more. You can always download the data to compare two different searches, but that adds time.
I wish I could use Terapeak outside of eBay. Why can't I use it with other platforms like Mercari, Poshmark, etc.?
I don't like that I have to pay for this feature. Other selling platforms provide their sold information free of charge.
It feels antiquated. I need to click through many menus and tabs to price items. I wish it would automatically move me through the pages, instead of making me fill out the information, then hit "next" or "enter."
This is one of the most UI friendly tools out there. Their data presentation and analysis is top of the world. We have never had to give KT to any team to be able to onboard on to this tool. In fact, the data is sufficient enough to get newer insights every time you deep dive.
Support is just helpful and effective when you need them; we have only needed to contact them once about a misunderstanding while setting up our Market Analysis. Since we don't really contact them too often, it's hard to offer anything but a positive rating from the single positive experience we had with tech support.
Whilst data.ai has strong app competitor intelligence data, Similarweb do a better job of showing the upstream and downstair behaviour across desktop and mobile web. Additionally, Similarweb's channel marketing mix goes deeper and allows us to understand a wider set of channels and be able to get a holistic understanding of our overall marketing strategy performance
Terapeak can't be beaten for selling on eBay, because it is part and parcel with eBay. For comparable listings on other sites, I prefer Sellhound and Jungle Scout. I find that Webgility and Price2Spy are more helpful for SEO and getting to the top of Google's search results. I feel that I get more eyes on my products using other services when I am not specifically selling through eBay. But on eBay, Terapeak is the only service I will use.
Boosting Organic Search Traffic: By leveraging the data and insights provided by Similarweb PRO, we have helped several businesses significantly improve their traffic from organic search. The platform's keyword research, competitor analysis, and market trend identification capabilities have enabled us to create tailored and effective SEO strategies for our clients, resulting in increased visibility and traffic growth.
Securing New Projects: Similarweb PRO's unique insights have given us a competitive edge in the consulting space, allowing us to secure projects by offering valuable information that other firms could not provide. Our ability to analyze competitors' strategies, track market trends, and assess marketing channel effectiveness using Similarweb PRO's data has made us stand out among other consulting firms, ultimately leading to new business opportunities and project wins.
We have saved time by using Terapeak for pricing. We did not price our items up too much but made them competitive with the market.
We made more money using Terapeak than we would have without it because we did not under-price items. Terapeak gave accurate comparable sold listings.
One negative impact was simply the cost. It was about $20/month and was set up to auto-renew. We forgot to cancel our membership and accidentally paid for a service we weren't using.
