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Ahrefs

Ahrefs

Overview

What is Ahrefs?

Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as…

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Recent Reviews

TrustRadius Insights

Ahrefs is a comprehensive SEO tool that has been highly regarded by users for its ability to provide valuable insights and solve various …
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TrustRadius Insights
TrustRadius Insights
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 14 features
  • Keyword analysis (65)
    9.3
    93%
  • Backlink management (66)
    8.9
    89%
  • SERP ranking tracking (64)
    8.7
    87%
  • Competitive analysis (66)
    8.6
    86%

Reviewer Pros & Cons

View all pros & cons
Chris Kirksey | TrustRadius Reviewer
Chris Kirksey
Founder, CEO
Direction.com (Marketing and Advertising, 11-50 employees)
Verified User
Employee in Marketing
Computer Software Company, 51-200 employees
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Pricing

View all pricing

Lite

$99.00

Cloud
per month

Standard

$179.00

Cloud
per month

Advanced

$399.00

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://ahrefs.com/plans-pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Demos

Demo Khóa Học Thành Thạo Ahrefs Trong 5 Giờ

YouTube

Demo Google Search Console, Goole Analytics, Ahrefs

YouTube

Ranktracker Reviews: Appsumo Lifetime Deal & Demo Tutorial | is it best Ahrefs Alternative?

YouTube

Keysearch Review Demo Bonus - A Much Cheaper Alternative to Ahrefs and Semrush

YouTube

How to Use Site Explorer in Ahrefs | Demo Video

YouTube

Demo chỉ số gg analytics, gg scs, ahrefs

YouTube
View more demos
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Features

SEO

Core features related to search engine optimization

8.5
Avg 7.8

SEO Channels

Features related to optimizing your website for specific channels

8.6
Avg 7.6

SEO Platform & Account Management

Features related to scalability and integration of the SEO platform

8.6
Avg 8.4
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Product Details

What is Ahrefs?

Ahrefs is a software company that develops online SEO tools and free educational materials for marketing professionals.

Ahrefs all-in-one SEO toolset can help users with:
  • Competitor research: unveil competitor's organic keywords, backlink strategies and PPC keywords
  • Link Building: find the strongest backlink opportunities in a niche
  • Keyword Research: get maximum relevant keyword ideas and see how hard it would be to rank
  • Website Audit: find what SEO issues a website has and learn how to fix them
    Content Research: discover the most popular content on any topic and find the best ideas for content
  • Rank Tracking: track search rankings along with competitors'
  • Mentions Monitoring: get email alerts every time a brand is mentioned online.
The vendor states the Ahrefs database has 8 billion keywords and 421 billion indexed pages, and that this enables Ahrefs is able to provide maximum data and accuracy to its users.

Ahrefs Features

SEO Features

  • Supported: Keyword analysis
  • Supported: Backlink management
  • Supported: SERP ranking tracking
  • Supported: Page grader
  • Supported: Competitive analysis
  • Supported: Site audit / diagnostics
  • Supported: Site recommendations
  • Supported: Task management

SEO Channels Features

  • Supported: Local SEO
  • Supported: Social SEO
  • Supported: Mobile SEO
  • Supported: Global SEO

SEO Platform & Account Management Features

  • Supported: Multi-domain support

Ahrefs Screenshots

Screenshot of Analyze backlinks and keywords of any website to find opportunities for your organic traffic growthScreenshot of Check your website for 100+ pre-defined SEO issuesScreenshot of Get relevant keyword ideas supported by accurate SEO metricsScreenshot of Find the most shared and linked-to content on any topicScreenshot of Track your and your competitors' search rankings

Ahrefs Video

Ahrefs Demo

Ahrefs Competitors

Ahrefs Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported LanguagesEnglish, Spanish, French, Italian, Portuguese, Russian, Chinese, Japanese, Dutch, German, Turkish, Swedish, Polish

Frequently Asked Questions

Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as “the largest index of live backlinks.”

Semrush, Moz Pro, and BrightEdge are common alternatives for Ahrefs.

Reviewers rate Global SEO highest, with a score of 9.5.

The most common users of Ahrefs are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(373)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Ahrefs is a comprehensive SEO tool that has been highly regarded by users for its ability to provide valuable insights and solve various business problems. Users have found Ahrefs to be an essential tool for workflow speed and project management, as it allows them to complete 90% of their SEO research within the platform. With features like the site explorer and keyword tool, users are able to gain a comprehensive view of a website's link profile, analyze overall performance, track keyword rankings, and identify backlink opportunities. Ahrefs also helps users conduct competitor research, track website performance, monitor backlinks, and develop off-page SEO strategies. The platform is highly recommended for digital marketers and SEO professionals due to its continuous addition of new tools and its ability to provide detailed data for designing effective SEO and marketing campaigns. The user-friendly interface and responsive support team further enhance the user experience with Ahrefs. Overall, Ahrefs is considered a go-to tool for conducting in-depth website audits, tracking progress over time, and staying ahead in the competitive world of SEO.

Comprehensive Platform: Users have consistently praised Ahrefs for being a comprehensive platform with all the main features needed for SEO. They appreciate having access to competitor research, keyword research, website audit, content research, and rank tracking all in one place. Valuable Backlink Data: Many users consider Ahrefs to have the best backlink data in the industry compared to other tools. They find the large and up-to-date backlink database extremely valuable for tracking new backlinks, broken backlinks, and anchor text of links over time. Useful Keyword Data: A significant number of users find Ahrefs' keyword data to be extremely valuable. While some rank it as the second best in this category, they still consider the data provided comparable to top-ranked players.

Complex and Difficult User Interface: Several users have expressed frustration with the complex and difficult-to-navigate user interface of Ahrefs, particularly for new users. They suggest that guided flows would be helpful in assisting new users to find the necessary features easily.

Weak Keyword Research Abilities: Some users feel that the keyword research abilities of Ahrefs are weaker compared to its competitors. This limitation may hinder their ability to perform comprehensive keyword analysis and affect their overall SEO strategy.

Expensive Price Point: The price of Ahrefs is considered to be expensive by some users, which may be prohibitive for those on a tight budget or smaller businesses.

Users have made several recommendations based on their experience with Ahrefs. The most common recommendations are as follows: Use Ahrefs for comprehensive SEO, including link gathering, analyzing website backlink profiling, and keyword research. It is also beneficial for backlink building, on-page SEO, and competitor analysis. Setting up profiles completely is crucial to take advantage of all the features and benefits. Users highly recommend watching tutorials on Ahrefs' YouTube channel to learn how to effectively use the tool. Trying out the trial plan is advised to assess if it meets individual requirements before subscribing. Overall, users find Ahrefs to be a valuable tool for various aspects of SEO and suggest using it alongside other tools for a well-rounded strategy. However, it may not be as suitable for beginners in the field.

Attribute Ratings

Reviews

(51-73 of 73)
Companies can't remove reviews or game the system. Here's why
September 14, 2018

Ahrefs Site Explorer, the best offsite SEO tool out there.

Dragan Nikolic | TrustRadius Reviewer
Dragan Nikolic
Senior Product Marketer
WPSerbia (Marketing and Advertising, 1-10 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Ahrefs is suitable for SMBs, but also marketing agencies. Their dashboard makes it very easy to track and see offsite positive or negative trends of the websites. Links are still the number one ranking factor, so it's good to have the number one SEO tools when it comes to the index vastness.

It is costly, but it takes SEO to another level, so it's good to have it at your disposal.
September 12, 2018

Ahrefs - Simply an amazing tool for your SEOs

Verified User
C-Level Executive in Marketing
Marketing and Advertising Company, 1-10 employees
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
If you're working on SEO for yourself or your clients, you need Ahrefs. That being said, every company that has a web presence should put some focus in their SEO. So even if you don't use it personally, have someone in your SEO department evaluate it for your business. Large or small, all sizes of business could benefit from Ahrefs.
September 07, 2018

A must-have for any SEO or website manager

Amanda Tessier | TrustRadius Reviewer
Amanda Tessier
Senior Associate, Digital Marketing
Altisource (Financial Services, 5001-10,000 employees)
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Ahrefs is appropriate to track the technical elements of a site and can compete with Webmaster Tools. If you're looking for an abundance of keyword information on competitors, Ahrefs is not the front runner. Instead, I would check out SpyFu.
September 04, 2018

Best All in One SEO tool

Mitch Lee | TrustRadius Reviewer
Mitch Lee
SEO Manager
ConnectWise (Computer Software, 501-1000 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Ahrefs has great prices for the data they provide. As a freelancer, I know there are cheaper options, but they do not provide the backlink data that Ahrefs provides. As an in-house SEO, I believe that Ahrefs is a must for research. If I had one SEO tool, it would be Ahrefs because it has most SEO tools all in its suite.
August 27, 2018

Your Backlink Warehouse

JC Matthews | TrustRadius Reviewer
JC Matthews
Co-Founder
Simply Insurance (Insurance, 1-10 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
If you are new to SEO it is probably not the best tool for you to start out with, because you might get overwhelmed. Ahrefs is best for someone who has a plan and understands the importance of the product for building links and for building SEO. If you need to write new content, Ahrefs should be a part of it. If you need to update old content, Ahrefs should be a part of it.
August 23, 2018

If you are a marketing agency, this is #1 paid tool you should be using!

Caleb Kingston | TrustRadius Reviewer
Caleb Kingston
CEO
BRAINSPIN (Marketing and Advertising, 1-10 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Whether you are a company looking to increase your own traffic and measure how your website is doing or an agency. This tool is suited for both and has plans that work for both.

If you are a marketing agency, I don't think there's any other way to go. We've used about 4 or 5 other tools before because they all did some things better than the others. When we switched to Ahrefs, we unsubscribed to ALL of the others because Ahrefs was the only tool powerful enough in each area. Site auditing, organic overviews, keyword research, keyword ranking reports, competitor analysis.. the list goes on!
July 30, 2018

Ahrefs - The Most Up To Date Link Database You'll Use

Joshua Titsworth | TrustRadius Reviewer
Joshua Titsworth
Digital Marketing Specialist
Vizion Interactive (Internet, 11-50 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
This is a very comprehensive tool in terms of ability and information it provides. While it won't give you every link a site has, it will give you most of them and will provide you with the most up to date link information for any site compared to all of the other link crawl providers.
July 03, 2018

Ahrefs is my go-to SEO suite

Evan Kubitschek | TrustRadius Reviewer
Evan Kubitschek
Digital Marketing Manager
FMI (Management Consulting, 51-200 employees)
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Well suited to any facet of SEO - it's my daily tool and the one I use the most of the suite of tools we have available at my company. That said, this is a serious tool that comes with a serious cost, compared to the other solutions out there. You'll need a bigger tool budget in order to afford it.
February 01, 2018

Ahrefs for SEO

Verified User
Strategist in Marketing
Printing Company, 51-200 employees
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend

1. Backlink tracking of your website(s)

2. Tracking popularity and rankings of pages (URLs) of your projects and how those rankings are correlated to backlink profiles.

3. Exploring websites and marketing strategies of your competitors.

November 09, 2017

An amazing tool for SEO research

Tom Davies | TrustRadius Reviewer
Tom Davies
Country Marketing Manager
TransferWise (Financial Services, 501-1000 employees)
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
If you need to research how a competitor or partners' website is ranking or the keywords they use, I can't recommend this tool enough. It's great for validating claims made by affiliate partners during the negotiation for referral fees.
April 12, 2017

Ahrefs Review

Verified User
Employee in Marketing
Financial Services Company, 201-500 employees
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
It's the number one app for SEO information, but it's missing paid search information such as keywords and ads. It's currently the best SEO tool for finding the best keywords and spying on competitors.
April 14, 2016

Ahrefs Site Explorer for Backlink Management

Verified User
Analyst in Other
Marketing and Advertising Company, 201-500 employees
Score 9 out of 10
Vetted Review
Verified User
Incentivized
Likelihood to Recommend
Ahrefs Site Explorer is extremely suitable for any kind of backlink or content analysis in which one wants to get a comprehensive overview of what a website's backlink profile looks like or what a website's top content is. I wouldn't necessarily recommend Ahrefs Site Explorer for keyword tracking because I think there are more efficient tools for that.
April 26, 2014

Ahrefs - A Backlink Audit Must

Verified User
Supervisor in Marketing
Marketing and Advertising Company, 51-200 employees
Score 7 out of 10
Vetted Review
Verified User
Likelihood to Recommend
If you want to monitor your backlinks in almost real time, Ahrefs is the tool you need. They update their index faster than any other service I have seen, so if you are actively building link through content marketing other tactics, it will be nice to see what links show up naturally from your efforts. If you are looking for the best solution for cleanse a backlink profile, there are better tools out there specializing in those efforts.
April 26, 2014

Large Web Index, Good for Backlink Research

Verified User
Strategist in Marketing
Marketing and Advertising Company, 51-200 employees
Score 7 out of 10
Vetted Review
Verified User
Likelihood to Recommend
Ahrefs gives a good snapshot of inbound links, and has an incredibly large web index. This makes for quick identification of trends, but inaccuracy must always be considered within such a large dataset. When comparing other backlink tools, it's important to look into their process of discovering and indexing links to ensure that you get the most accurate picture for decision-making and strategy. In comparision to most other tools, Ahrefs link counts usually seem drastically inflated.
April 23, 2014

My review of Ahrefs

Amy Voss | TrustRadius Reviewer
Amy Voss
SEO Manager
Response Mine Interactive (Marketing and Advertising, 51-200 employees)
Score 8 out of 10
Vetted Review
Verified User
Likelihood to Recommend
I think any situation where someone is looking to analyze or control the online marketing presence of a site, you're wanting to look at backlinks. Depending on how many clients or websites you're managing this for, you may want to consider pricing. For more websites or more links, you may want to consider AHREFS. But for one site, maybe other tools would be better suited.
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