PhotoShop is essential for marketing
May 11, 2021

PhotoShop is essential for marketing

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Adobe PhotoShop

We use Photoshop to lay out a variety of graphics for web and print. It helps us implement our brand consistently, create impressive visuals, and raise the awareness of our brand in the community. One staff member uses it to create graphics for everyone in the organization. It solves the business problem of having inconsistent brand implementation or lower-quality designs.
  • Photoshop is very powerful if you know how to do it.
  • The updates continue to improve it without interrupting ease of use. Adobe is committed to constant updates.
  • Photoshop is the leader in the industry, so if you want a graphic design program, this is it.
  • There's huge functionality to create just about anything you can dream up.
  • It's simple enough for basic users to be able to execute their ideas well.
  • It allows for a high level of control and detail.
  • I don't like the new change where the selection tool can sometimes select the layer you don't want.
  • Nonprofit discount through TechSoup.
  • Ease of use.
  • Ability to make consistent brand templates.
  • Ability to hand off templates to new people to continue brand consistency.
  • Increased brand recognition.
  • Higher quality of graphic design.
  • Improved donor communications.

Do you think Adobe PhotoShop delivers good value for the price?

Yes

Are you happy with Adobe PhotoShop's feature set?

Yes

Did Adobe PhotoShop live up to sales and marketing promises?

Yes

Did implementation of Adobe PhotoShop go as expected?

Yes

Would you buy Adobe PhotoShop again?

Yes

Photoshop is really useful for anyone doing graphic design. It's really the industry standard. If you have any marketing needs and want to spend some time learning a powerful software, it's worth your time. If you're a really small shop and don't have any time to develop your brand or learn software, there are probably other web-based programs that will be a lot easier for you. It's also not for people who aren't comfortable with computers or learning new technology.