Overall Satisfaction with Crazy Egg
Crazy Egg was used throughout our departments. From developing ongoing user engagement strategy, to initial research and discovery for overall user experience, Crazy Egg is a platform that we would use with almost every client. It's a simple platform with a low cost that can actually provide huge value for a project. The number one thing Crazy Egg allows us to do is provide quantitative data for user engagement, which previously would require qualitative feedback.
- Tracking page scroll, e.g. how far users are willing to scroll down the page.
- Click tracking with visual heat mapping of results, identifying the most clicked on aspects of a site.
- Mouse tracking, to determine which aspects users may be hovering over but not clicking, or aspects that users are having a hard time finding.
- The free version only allows you track a limited number of pages.
- Gathering statistical significance takes 30+ days, so to get actionable results you may have to run tracking software for multiple months.
- The data doesn't always contain context. While the data is quantitative, sometimes you have to makes assumptions about user intent.
- Does have the ability to slow down page load time, which is really only an issue if your site is already experiences page load speed issues.
- Increased click through rate
- Better time on page
- Improved pages per session