Feeling very groovy with Groove
March 15, 2023

Feeling very groovy with Groove

Anne Klotz | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Groove

I use Groove for several things at our company such as email campaigns, calendar scheduling, task tracking in our CRM (SFDC), and email intelligence. As a Commercial Customer Success rep, I use Groove daily to manage my 150+ accounts to ensure that I am on track with my outreach as well as making sure my outreach is relevant.
Groove addresses the problem of not knowing how well our customers respond to our outreach by offering different ways to review insights. It also fantastically addresses the struggle of staying organized with daily tasks and meetings.
Every time I send an email, I am able to see when my email has been opened and where. When I create custom email campaigns, I can see how many opens, responses, clicks, exits, etc occur and even drill down to see which specific customer opened a message the most. This then becomes another tool for me to prospect an opportunity because I can see what this user is interested in the most. Another well loved ability is the calendar management feature. I can choose when my working hours are, narrow down long I need between meetings, and send a quick link to customers to schedule a meeting with me based on my availability.





  • Email campaign/flow tracking is fantastic. This is by far my favorite feature because I can see how successful my message is received by my customers and by WHICH customers. I can easily see the open rate, responses, and clicks for each email. For example, I can send an email campaign about a new feature release and see which customers opened the email and how many times they opened the email. With that information, I can do further outreach to that specific customers to potentially create a new opportunity for growth.
  • I wish there was more customization options within the email flow feature. I like to customize my email campaigns like newsletters and make them branded. Unfortunately, Groove requires you to enter HTML or CSS code to create customizations. Without that knowledge, I have to piece together a gmail template and paste it into Groove which can cause several formatting issues. This is the ONLY thing I would want Groove to add!!
  • Email Flows
  • Calendar Management
  • Task Tracking
  • Email Intelligence
  • Email Templates
  • Calendar scheduling cuts down on the back and forth trying to find a convenient time (in the right timezone) with a customer
  • Quickly adding tasks for emails and calls tracking has helped increase organization and management of my KPIs so I can focus on what matters most
Groove has incredibly intuitive UI in all of the softwares it integrates with. I have never found myself confused on how to use the product. The prompts are clear and concise while still remaining descriptive enough. For the majority of Groove, if you know how to click a check box, type an email, or copy a link - you will be successful.

Do you think Groove, a Clari company delivers good value for the price?

Yes

Are you happy with Groove, a Clari company's feature set?

Yes

Did Groove, a Clari company live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Groove, a Clari company go as expected?

I wasn't involved with the implementation phase

Would you buy Groove, a Clari company again?

Yes

Groove is well suited for situations where you are tracked on how many activities like tasks or calls you make. It seriously is a click of a button (sometimes not even a click it needed) to track the task under your profile and the customer account in the CRM.

It is a create tool for trying out different email templates to see how well they are received by customers or prospects. Open and click rates are effective quick indicators on what is working and what isn't. I know my messaging is responding well with my customers when I see I have a 40% open rate with multiple customers opening the email more than once. Visibility into when the email is opened is also helpful to manage your outreach cadence to see if an email is actually being seen or if you are being ignored.