Best tool on the market!
Updated November 20, 2015

Best tool on the market!

Emilee Anderson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Reseller

Software Version

Professional

Overall Satisfaction with HubSpot

We began using HubSpot in our sales and marketing. As we developed our skill set in the tool, we began to resell it to our clients and offer inbound consulting. Now, the whole organization is in the process of getting certified and will be using the tool for our clients. For us, HubSpot optimizes our marketing efforts while seamlessly integrating with our sales.

Pros

  • When you buy HubSpot, you don't just get the software. You get a team of experts that are there to help and consult with you to ensure that you get the best results possible.
  • Extensive training on the tool ensures that you know how to use everything HubSpot has to offer.
  • It has altered everything we do and we saw results immediately across departments.

Cons

  • Salesforce integration is great in theory, but we haven't been able to get it working to the full potential.
  • Design templates are not as easy to use as competitors, but the tool does automatically produce templates to match your existing website.
  • There are a few bugs here and there that continuously stand in the way of our tracking. While it is not always 100% accurate, it is accurate enough to measure.
  • Clearly defined sales proces
  • Greater amount of traffic on our website
  • Increase in conversion of web traffic
Had the most support for users.
Do you have the time and drive to invest in making it work? If your answer is no, then inbound marketing probably won't work for you--or you need to surround yourself with individuals who do have the time and drive to push out relevant content consistently.

HubSpot Marketing Hub Feature Ratings

9.7
WYSIWYG email editor
9
Dynamic content
10
Ability to test dynamic content
8
Landing pages
10
A/B testing
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
10.0
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
10
10.0
Calendaring
10
Event/webinar marketing
10
9.5
Social sharing and campaigns
10
Social profile integration
9
8.3
Dashboards
9
Standard reports
8
Custom reports
8
9.0
API
10
Role-based workflow & approvals
10
Customizability
10
Integration with Salesforce.com
6
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated

Using HubSpot

15 - In the organization we have 3 creative designers, 5 client services professionals, 5 technical developers, 2 copy editing and SEO professionals, and 1 production manager.

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