Inside Integration
December 14, 2017

Inside Integration

John Cupoli | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User

Software Version

Other

Overall Satisfaction with InsideView

We used a CRM called QuotaFactory which utilized InsideView as a data provider within the platform. Everyone in the company used the platform and had access to InsideView’s data. The problem it was meant to solve was going to an outside site like Data.com or LinkedIn to find contacts and would add them to your contact list from within the platform, saving time on importing data lists from disparate sources.
  • You could get very granular with your search requirements and filter companies by any number of requirements like revenue or number of employees.
  • The data I got from InsideView was very accurate in most cases and didn’t come across many cases of bad data.
  • It was incredibly easy to build out searches and change filters on the fly.
  • With many searches you would come across pages and pages of companies that were in their database but had no contacts for those companies. This would be frustrating as you had to go into the company's profile to see if there were contacts. It negated a lot of the time saving it was meant to provide by being integrated with the system.
  • As it was included in the CRM it provided a way to get data without added expenditures for data lists or other providers.
  • It increased efficiency by allowing searches without having to leave the CRM so the business development team would be able to make more calls, even with the negatives I listed.
The integrated version of InsideView worked really well from a business development standpoint as I never hadn’t to leave my CRM and worry about getting approval to upload a list or risk uploading duplicates.

From a management standpoint it reduced the amount of vendors you had to invest in to get data and made it self service for the reps which saved time and effort getting contacts into the system.
In my use case it was used as an integrated data source. If you are looking strictly for contacts the data is accurate but I had to dig through pages of empty company profiles to find them. It would be easier to use one of InsideView's other offerings rather then any kind of integrated solution to get contacts.

If you are looking for a way to find companies and their revenue information to prospect without needing contacts to import it is really good and gives a lot of account level information.

Demandbase Sales Intelligence Feature Ratings

Advanced search
6
Identification of new leads
5
List quality
8
Load time/data access
6
Contact information
10
Company information
9
Industry information
8
Salesforce integration
Not Rated
Company/business profiles
9
Alerts and reminders
8
Data hygiene
8
Automatic data refresh
Not Rated
Tags
Not Rated
Filters and segmentation
10
Append emails to records
10