If you don't have Marketo...you're doing everything wrong!
Updated July 24, 2017
If you don't have Marketo...you're doing everything wrong!
Score 10 out of 10
Vetted Review
Verified User
Software Version
Standard
Modules Used
- Marketo Sales Insight
- Marketo Real-Time Analytics
Overall Satisfaction with Marketo
We use Marketo for our entire sales team which is roughly 90 people. Marketo gives us real-time analytics on how "hot" our leads are and how they leads were derived. The software gives each lead a rating (A-D) and Stars (1-4), so that we can prioritize our leads based on their rating, which has made it easy to prioritize our leads. We also have quick insight on where the lead came from, what whitepapers/webinars they visited on our website, what videos they watched and if they completed watching them.
- Real-Time analytics
- Infer score and urgency rating
- Detailed information on what the lead did on our website
- Lead Management
- Prospecting / New Business
I'm trying to schedule more appointments by using Marketo. I'm trying to focus on leads that have higher urgency and are more apt to purchase our product.
I've never used anything besides Marketo and our salesforce admin chose Marketo.
Less than 10,000