ON24 Platform Review
Updated April 03, 2024
ON24 Platform Review

Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with ON24
Lead Generation, Existing User Product Marketing, Townhall/Internal Events
Pros
- Admin User Interface
- Platform/Tech Stability
- Service/Support, Training, Knowledge Center
- Continuous Development & Feature Inprovements
Cons
- Update Admin UI and setup process for Simu-Live webinars
- Allow more Admin Users per workspace/contract
- A webinar setup 'wizard' or 'checklist' UI that ensures all the puzzle pieces are in place for webinars - there are a lot of moving parts and options which can be difficult for a new Admin
- We are able to scale our webinar offerings
- Allows for a more engaging experience, rather than a typical (passive) webinar
- Attendance conversion averages around 60% which is more than twice what we experienced with Zoom webinars. Our audience seems to expect a better webinar now when they attend.
We have optimized our Lead Scoring based on multiple factors and engagement behaviors now that we have them as a consideration.
We review/track content downloads and CTA clicks to provide a benchmark to our exective team - demonstrates user excitement and interest in our products/topics.
We leverage webinar replays to re-engae our audience or provide supplemental content tied to other marketing campaigns.
We review/track content downloads and CTA clicks to provide a benchmark to our exective team - demonstrates user excitement and interest in our products/topics.
We leverage webinar replays to re-engae our audience or provide supplemental content tied to other marketing campaigns.
We continue to optimize our webinars and the user experience. When we had no choice, but to do virtual events (2020 - 2021), ON24 offered a best-in-class experience and provided the necessary delivery system of content via a virtual event. ON24 continues to provide a rich experience for our webinar attendees now that our events have moved back to in-person.
- Zoom
No comparison when it comes to features, pricing, and flexibility. ON24 continues to demonstate that it's a leader in the virtual event space.
Do you think ON24 delivers good value for the price?
Yes
Are you happy with ON24's feature set?
Yes
Did ON24 live up to sales and marketing promises?
Yes
Did implementation of ON24 go as expected?
Yes
Would you buy ON24 again?
Yes
Comments
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