User-Friendly & Simple to Get Started, Though Some Growing Pains Persist
August 25, 2022
User-Friendly & Simple to Get Started, Though Some Growing Pains Persist
Score 7 out of 10
Vetted Review
Verified User
Overall Satisfaction with Sigma Computing
I use it primarily to measure the effectiveness of a content marketing program consisting of multiple media brands. This includes overall site traffic analytics and conversion activity, as well as specific marketing tech platforms in my tech stack. I use Sigma Computing to create dashboards for my internal analytics team, as well as other (non-analytics) editorial staff. I also create several visualizations that can be used for client reporting deliverables.
- Great support / help desk content found online
- Newer workbook functionality allows for more user-friendly dashboards with robust functionality (drilling down, etc.)
- Very easy to get started, perhaps the easiest & most intuitive platform in our tech stack off the hop.
- I will sometimes run into long load times or visuals will crash - oftentimes a hard refresh will take care of the issue.
- Lacking some key visualization options, including bubble charts & radar maps.
- Most of my dashboards seem to lack responsive design - visualizations won't always render properly or don't appropriately scale with the browser window.
- Democratized data & increased accessibility of performance insights to a broader team of stakeholders.
- Saved significant man-hours in bringing together many disparate data sources, each with their own platforms, into one place so they can be analyzed together in place and brought into a clean, standard visualization template.
- Enhanced visualization capabilities for all data-driven deliverables.
Do you think Sigma Computing delivers good value for the price?
Not sure
Are you happy with Sigma Computing's feature set?
No
Did Sigma Computing live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Sigma Computing go as expected?
Yes
Would you buy Sigma Computing again?
Yes
Sigma Computing dashboards I have created have made content performance data easier to access for a broad group of non-technical editors & authors. Now that they no longer need to reach out to the analytics team for that data (& potentially wait for a turnaround), we find that they are leveraging performance data to generate content ideation more than ever.
It's allowed me to flag more things that are happening and a broader set of patterns, but I often find myself doing the full ad hoc analysis & exploration in the respective platform, such as Adobe or Google Analytics.
N/A - I was not part of selection process.