Great platform, great people, but may not be the software for everyone
Overall Satisfaction with Sprout Social
In a previous marketing role, I had the privilege of using Sprout Social. The only reason we don't use it at my new company is that there are not enough accounts I can add without it being too over budget, and we plan to manage over +20 accounts in the future. Our main use cases were for scheduling posts, returning analytics, building reports, and social listening. It was used only in our Marketing department, however, the nice reports were sent out to other departments for review.
Pros
- Post scheduling. I loved scheduling posts in Sprout Social and the recommended post times were great.
- Reporting. I loved the customizable reports of Sprout Social and the visual way it shows data.
- Social listening. The ability to aggregate conversations across major platforms was helpful to see what was trending each day.
Cons
- The price tiers were pretty high for a smaller company. I would love to see the capability to add more channels for a less steep price.
- Paying per user was also pretty expensive. It would be nice if you could add more users for free, or if the lower tiers included more users to start. Obviously, a small department could share passwords but it would be nice for collaboration if you could have a couple more for less.
- We were able to see the growth of our platforms in one place and then report on it, which was great.
- We spent less time manually publishing posts!
Do you think Sprout Social delivers good value for the price?
Yes
Are you happy with Sprout Social's feature set?
Yes
Did Sprout Social live up to sales and marketing promises?
Yes
Did implementation of Sprout Social go as expected?
Yes
Would you buy Sprout Social again?
Yes
Comments
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