1. Home
  2. Public Relations (PR) Software Tools
  3. Cision Communications Cloud Reviews
  4. User Review of Cision Communications Cloud
Cision Communications Cloud is the tool to beat for PR Consultants!
Updated March 28, 2020

Cision Communications Cloud is the tool to beat for PR Consultants!

Ellie Malone | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

TrendKite

Overall Satisfaction with Cision Communications Cloud

We use it to track media placements and mentions for a variety of clients that we serve as a PR agency. We use it across the entire agency but our clients do not use it. It helps us keep track of all the media placements in one place as well as do our monthly reporting on things such as share of voice, SEO impact, etc. to help show the value of our work to our clients.
*[This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.]
  • Media monitoring: good at catching broadcast clips and online clips compared to other tools I've used.
  • Share of voice against competitors is also easy to use and good to show the value of brand within the industry.
  • Some of the searches can be really complex to understand and can pick up a lot of unwanted media hits.
  • Setting up dashboards and learning to use them can be hard and have a bit of a learning curve.
Cision is always the best for creating your "reporter Rolodex" in the modern age and Trendkite doesn't compete with that, but the reporting features are beyond what Cision can do. Meltwater's search feature is much more complex and the learning curve to learn the platform is much more complicated than Trendkite. The overall media monitoring is also superior and MUCH better for broadcast hits.
I think Trendkite [when it was standalone] as a media monitoring system and reporting tool is the best there is out there, but I think you need more than just Trendkite to complete the job. I would recommend this over competitors like Meltwater, but I think you need this combined with Cision to really have all the right tools for a job in PR.

Transition from TrendKite to Cision Communications Cloud

Support is always online and the chat feature is really easy to use. There have been very few times where they have not been able to solve my problem for me. It's timely and convenient which is what I need when going about reporting, etc. during my day to day duties.