What users are saying about
12 Ratings
44 Ratings
12 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9.8 out of 100
44 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9 out of 100

Likelihood to Recommend

360 Campaigner

360 Campaigner has simplistic marketing solutions, from email marketing, and automatic social media posting. Besides, 360 Campaigner has email delivery notifications and tracking, which helps the company to know when an audience has received an email. Furthermore, on lead management and nurturing, 360 Campaigner has played a critical role.
Jessica Bwire | TrustRadius Reviewer

MailerLite

MailerLite is fantastic for anyone who is looking to send emails to a lot of people and gather data and analytics of who has read the email, clicked on links, etc. It works well on a company base as well as an individual contractor base.
Katie McKinlay | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

360 Campaigner
9.6
MailerLite
8.9
WYSIWYG email editor
360 Campaigner
10.0
MailerLite
8.7
Dynamic content
360 Campaigner
9.0
MailerLite
9.1
Ability to test dynamic content
360 Campaigner
10.0
MailerLite
9.3
Landing pages
360 Campaigner
10.0
MailerLite
8.5
A/B testing
360 Campaigner
9.0
MailerLite
8.6
Mobile optimization
360 Campaigner
10.0
MailerLite
9.3
Email deliverability reporting
360 Campaigner
9.0
MailerLite
8.4
List management
360 Campaigner
9.0
MailerLite
9.1
Triggered drip sequences
360 Campaigner
10.0
MailerLite
9.1

Lead Management

360 Campaigner
9.8
MailerLite
Lead nurturing
360 Campaigner
10.0
MailerLite
Lead scoring and grading
360 Campaigner
10.0
MailerLite
Data quality management
360 Campaigner
10.0
MailerLite
Automated sales alerts and tasks
360 Campaigner
9.0
MailerLite

Campaign Management

360 Campaigner
9.5
MailerLite
Calendaring
360 Campaigner
9.0
MailerLite
Event/webinar marketing
360 Campaigner
10.0
MailerLite

Social Media Marketing

360 Campaigner
10.0
MailerLite
Social sharing and campaigns
360 Campaigner
10.0
MailerLite
Social profile integration
360 Campaigner
10.0
MailerLite

Reporting & Analytics

360 Campaigner
9.3
MailerLite
6.9
Dashboards
360 Campaigner
9.0
MailerLite
6.0
Standard reports
360 Campaigner
10.0
MailerLite
8.8
Custom reports
360 Campaigner
9.0
MailerLite
6.0

Platform & Infrastructure

360 Campaigner
9.3
MailerLite
API
360 Campaigner
9.0
MailerLite
Role-based workflow & approvals
360 Campaigner
9.0
MailerLite
Customizability
360 Campaigner
10.0
MailerLite
Integration with Salesforce.com
360 Campaigner
9.0
MailerLite
Integration with Microsoft Dynamics CRM
360 Campaigner
9.0
MailerLite
Integration with SugarCRM
360 Campaigner
10.0
MailerLite

Pre-Send Testing

360 Campaigner
MailerLite
8.8
Email Previews
360 Campaigner
MailerLite
8.8

Pros

360 Campaigner

  • 360 Campaigner has lead management, which helps in segmentation and lead nurturing.
  • 360 Campaigner supports email marketing and delivery tracking.
  • Mobile optimization is another marketing solution.
Jessica Bwire | TrustRadius Reviewer

MailerLite

  • What MailerLite does really well is providing small businesses on small budgets the opportunity to create attractive and easy peasy landing pages without breaking the bank.
  • MailerLite over the last year has really stepped up its game by integrating with popular third-party tools to help small businesses work smarter by creating automated systems and processes.
  • Their online educational webinars and training videos have improved tremendously in helping to educate small business owners on how to use email marketing more effectively.
Ayo Bamgbose, Assoc CIPD, MSc | TrustRadius Reviewer

Cons

360 Campaigner

  • No mobile application for 360 Campaigner.
  • Furthermore, 360 Campaigner requires online classes, to make the software more efficient.
  • Lastly, the dashboard of 360 Campaigner is inflexible and not practical to use.
Jessica Bwire | TrustRadius Reviewer

MailerLite

  • The email spamming feature has some challenges, as it fails to distinguish between the right emails and the spam ones.
  • Price also keeps many subscribers off as it is high.
  • These features are many, and they require advanced training, which lacks.
Elian Moody | TrustRadius Reviewer

Alternatives Considered

360 Campaigner

360 Campaigner has a delivery tracking option, which helps us understand the moment an email has been received. Also, lead segmentation is a tool that helps us know our market, and keep the client's database. The drip email marketing is another feature that I see with 360 Campaigner. Lastly, 360 Campaigner can easily extract or dig the client's contacts from various sources.
Jessica Bwire | TrustRadius Reviewer

MailerLite

MailerLIte is streamlined and overall nicer to use than Mailchimp. This may have changed since I used it last, but emails sent by MailerLite seemed to not get as many opens as those sent by Mailchimp. For that reason, I switched back to Mailchimp. I would be willing to give MailerLite another chance.
Anonymous | TrustRadius Reviewer

Return on Investment

360 Campaigner

  • Email marketing brings more clients on board, making us have huge sales.
  • Lead management increases the customer loyalty and the brand reputation.
  • The sales volume exceeds the cost of installing 360 Campaigner.
Jessica Bwire | TrustRadius Reviewer

MailerLite

  • Easier list management rather than accidentally unsubscribing a lead from all lists with a tag based system.
  • Made hosting multiple lists in one account even for separate ventures cheaper.
  • Their statistics have allowed us to actually how we're doing by location and other metrics others don't show.
Craige Hardel | TrustRadius Reviewer

Screenshots

Pricing Details

360 Campaigner

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

360 Campaigner Editions & Modules

Edition
Starter$901
Genius$2492
Explorer$1,4993
Champion$1,6994
  1. upto 10000 emails
  2. up to 10000 emails, 30000 Nurture emails
  3. up to 10000 emails & Contacts
  4. up to 10000 emails & Contacts, 30000 Nurture emails
Additional Pricing Details
For additional tiers of emails, contacts and nurturing credits under each plan.

MailerLite

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
$10*

* 2500 subscribers

MailerLite Editions & Modules

Edition
Premium plan$101
Forever free plan$01
Premium plan for small business$302
Premium plan for medium businesses$503
Premium plan$154
  1. 1,000 subscribers
  2. 5000 subscribers
  3. 10,000 subscribers
  4. 2,500 subscribers
Additional Pricing Details
Sign up for an annual plan and receive a 30% discount. Additional 30% discount available to Non-profit organizations.

Rating Summary

Likelihood to Recommend

360 Campaigner
10.0
MailerLite
9.1

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