ActiveTrail vs. Marigold Engage

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ActiveTrail
Score 8.0 out of 10
N/A
ActiveTrail maintains a near 100% delivery rate to inbox with full anti-spam compliance, manages ISP relations, supports multiple languages, enables user-friendly creation of email business communications (including campaigns and newsletters), includes pre-designed responsive templates, and provides advanced reporting and analytics so companies can optimize their use of email and attain higher return on investment. The vendor's goal is to offer a personal touch in the impersonal era of…N/A
Marigold Engage
Score 5.6 out of 10
N/A
Marigold Engage (replacing the former Selligent Marketing Cloud) is an omnichannel marketing cloud platform. The technology provides actionable insights that help companies to deliver more personalized and valuable consumer engagements, resulting in compelling experiences across all channels. Marigold Engage combines universal data integration, AI-driven automation, and omnichannel execution, so marketing teams can run extensive campaigns with ease.N/A
Pricing
ActiveTrailMarigold Engage
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
ActiveTrailMarigold Engage
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalOptional
Additional Details
More Pricing Information
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User Ratings
ActiveTrailMarigold Engage
Likelihood to Recommend
-
(0 ratings)
8.8
(2 ratings)
User Testimonials
ActiveTrailMarigold Engage
Likelihood to Recommend
ActiveTrail LTD.
No answers on this topic
Marigold
Message Studio/Selligent is great for reliably sending high volumes of both manual and automated email. The intuitive user interface promotes fast turnaround times. Aside from some data integration issues, it's the best email service provider I've used for sending large volumes of email.
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Pros
ActiveTrail LTD.
No answers on this topic
Marigold
  • StrongMail does open and click tracking very well. The detailed level of data they provide is exceptional.
  • StrongMail does failure data and bounce codes extremely well. The granularity of the information is invaluable to our business and used by us every day.
  • StrongMail's Message Studio EAS is a widely user friendly platform for technical and non-technical users alike.
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Cons
ActiveTrail LTD.
No answers on this topic
Marigold
  • Better data integration
  • Friendlier user interface
  • Easier guides and instructions
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Alternatives Considered
ActiveTrail LTD.
No answers on this topic
Marigold
We did not evaluate other products exactly. We upgraded from an inferior production to StrongMail based on demos and other people's reviews.
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Return on Investment
ActiveTrail LTD.
No answers on this topic
Marigold
  • Increased employee efficiency due to content blocking
  • Lower rate of errors/apology emails due to technical errors
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ScreenShots

ActiveTrail Screenshots

Screenshot of DashboardScreenshot of Marketing funnelsScreenshot of Landing page templatesScreenshot of Email templatesScreenshot of Predictive Delivery (ON)Screenshot of Sign up form templates