What users are saying about
58 Ratings
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Score 7.8 out of 101
100 Ratings
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Score 6.8 out of 101

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Likelihood to Recommend

Adobe Business Catalyst

The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
Richard Taylor profile photo

Oracle ATG

Oracle ATG Web Commerce has its roots in older technologies and design from years ago. Over time it's been updated but shortcomings in the original design linger in the product's foundation. It is probably a good, general commerce solution for shops that don't require extensive customization of their web presence but if you find yourself needing to categorize products or offerings in "unusual" ways, or include properties that fall out of the mainstream, the burden of customization will be high.
Sean Scott profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
Oracle ATG
WYSIWYG email editor
Adobe Business Catalyst
2.5
Oracle ATG
Dynamic content
Adobe Business Catalyst
9.0
Oracle ATG
Ability to test dynamic content
Adobe Business Catalyst
7.6
Oracle ATG
Landing pages
Adobe Business Catalyst
6.7
Oracle ATG
A/B testing
Adobe Business Catalyst
7.0
Oracle ATG
Mobile optimization
Adobe Business Catalyst
8.0
Oracle ATG
Email deliverability
Adobe Business Catalyst
8.1
Oracle ATG
List management
Adobe Business Catalyst
3.2
Oracle ATG
Triggered drip sequences
Adobe Business Catalyst
6.8
Oracle ATG

Lead Management

Adobe Business Catalyst
1.8
Oracle ATG
Lead nurturing
Adobe Business Catalyst
1.8
Oracle ATG
Lead scoring and grading
Adobe Business Catalyst
2.2
Oracle ATG
Data quality management
Adobe Business Catalyst
1.5
Oracle ATG
Automated sales alerts and tasks
Adobe Business Catalyst
1.8
Oracle ATG

Campaign Management

Adobe Business Catalyst
2.4
Oracle ATG
Calendaring
Adobe Business Catalyst
2.5
Oracle ATG
Event/webinar marketing
Adobe Business Catalyst
2.3
Oracle ATG

Social Media Marketing

Adobe Business Catalyst
8.2
Oracle ATG
Social sharing and campaigns
Adobe Business Catalyst
7.8
Oracle ATG
Social profile integration
Adobe Business Catalyst
8.6
Oracle ATG

Reporting & Analytics

Adobe Business Catalyst
7.1
Oracle ATG
Dashboards
Adobe Business Catalyst
8.0
Oracle ATG
Standard reports
Adobe Business Catalyst
7.1
Oracle ATG
Custom reports
Adobe Business Catalyst
6.1
Oracle ATG

Platform & Infrastructure

Adobe Business Catalyst
6.4
Oracle ATG
API
Adobe Business Catalyst
7.1
Oracle ATG
Role-based workflow & approvals
Adobe Business Catalyst
7.0
Oracle ATG
Customizability
Adobe Business Catalyst
6.0
Oracle ATG
Integration with Salesforce.com
Adobe Business Catalyst
5.5
Oracle ATG

Online Storefront

Adobe Business Catalyst
Oracle ATG
6.8
Product catalog & listings
Adobe Business Catalyst
Oracle ATG
7.7
Product management
Adobe Business Catalyst
Oracle ATG
8.5
Bulk product upload
Adobe Business Catalyst
Oracle ATG
5.9
Branding
Adobe Business Catalyst
Oracle ATG
7.0
Mobile storefront
Adobe Business Catalyst
Oracle ATG
5.9
Product variations
Adobe Business Catalyst
Oracle ATG
7.7
Website integration
Adobe Business Catalyst
Oracle ATG
6.4
Visual customization
Adobe Business Catalyst
Oracle ATG
7.4
CMS
Adobe Business Catalyst
Oracle ATG
4.9

Online Shopping Cart

Adobe Business Catalyst
Oracle ATG
5.1
Abandoned cart recovery
Adobe Business Catalyst
Oracle ATG
4.4
Checkout user experience
Adobe Business Catalyst
Oracle ATG
5.8

Online Payment System

Adobe Business Catalyst
Oracle ATG
4.7
eCommerce security
Adobe Business Catalyst
Oracle ATG
4.7

eCommerce Marketing

Adobe Business Catalyst
Oracle ATG
5.4
Promotions & discounts
Adobe Business Catalyst
Oracle ATG
7.3
Personalized recommendations
Adobe Business Catalyst
Oracle ATG
4.3
SEO
Adobe Business Catalyst
Oracle ATG
4.8

eCommerce Business Management

Adobe Business Catalyst
Oracle ATG
5.3
Multi-site management
Adobe Business Catalyst
Oracle ATG
7.3
Order processing
Adobe Business Catalyst
Oracle ATG
6.0
Inventory management
Adobe Business Catalyst
Oracle ATG
4.0
Shipping
Adobe Business Catalyst
Oracle ATG
4.4
Custom functionality
Adobe Business Catalyst
Oracle ATG
4.9

Pros

  • Analytics: I am able to see on multiple levels traffic, clicks, and most importantly search terms for improving SEO. The reports are easy to generate as well as read, especially for small inexperienced business owners.
  • Marketing: When using the BC platform businesses are able to link up easily with Adobe Marketing to automatically send out emails and newsletters. Its a very smooth and painless process.
  • Online Editing: This is probably the best part of BC. Once a design is approved and launched on the platform, my clients do not have to contact me for small content updates. This frees me up as a small business owner to concentrate on design, new clients, and larger projects for existing clients.
Dan Butler profile photo
  • Easily customizable dashboards that are versatile and fit the needs of different departments within a company.
  • Search tool is unparalleled and provides multiple parameters for narrowing down your query in a jiffy.
  • Customer service is always available and can be accessed through both email and phone around the clock.
Joseph R. Sweeney profile photo

Cons

  • Better drill down of the reports & analytics feature.
  • Better integration and clarity with the CRM (Customer Relations Management) section.
  • More selection of HTML5/CSS3 Responsive templates.
Hudsen Smith profile photo
  • More administrative control would be helpful in regards to estimates and quoting as this was something we did regularly in legal but had to go outside the system.
Joseph R. Sweeney profile photo

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
Actually with Business Catalyst there is no renewal; once you are a partner, you are a partner for as long as you like. It is an investment in your business not simply a product you purchase...and as an investment in partnership with Adobe, both are committed to each other's success.
Pauline Kraus profile photo
No score
No answers yet
No answers on this topic

Usability

Adobe Business Catalyst9.7
Based on 4 answers
It's easy to log in; areas are well marked, and support is available if needed.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Business Catalyst8.6
Based on 5 answers
Good support; there have been a few issues that we have been unable to resolve
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Business Catalyst is our favorite web content management system - it has everything built in and, being in the cloud, never needs manual updating like the open source stuff out there. It's contact database isn't as robust as SalesForce or Sugar, but it works and is convenient. The email marketing capability is "light" but does the job and saves our clients $50-$100 per month if they don't email more than 1,000 people per month and, even if they do, it still costs less.
Sean Parnell profile photo
We're married to Oracle ATG Web Commerce for the time being, and have been users for about six years now. We are slowly moving auxiliary features out of ATG and into custom in house solutions that give us purpose built, more responsive, and more appropriate functionality. Eventually, ATG will serve only core features like catalog management and order processing. All other activities will be handled externally as microservices that we control, rather than relying on the black box of ATG.
Sean Scott profile photo

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Return on Investment

  • Has allowed us to develop websites about 25-50% faster when compared with WordPress, Joomla, Drupal, Umbraco, Modx, Miva, etc.
  • Has eliminated the need to manually updated the content management system, which is the main weakness of WordPress
  • Has become our default web content management system, which has led to website development driving growth for our business in addition to our strategic marketing consulting and research services
Sean Parnell profile photo
  • We were able to drive sales for one of our clients up by 50% over the course of a 6 month window by revamping their online web store with Oracle ATG.
  • Sharing data and communication improved greatly between legal/finance and marketing.
Joseph R. Sweeney profile photo

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Oracle ATG

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details