What users are saying about

Adobe Business Catalyst

58 Ratings
Score 7.8 out of 101

ReachLocal

7 Ratings
Score 5.2 out of 101

Add comparison

Likelihood to Recommend

Adobe Business Catalyst

Adobe Business Catalyst is an absolute rock-star for companies that want an all in one solution, who have limited budgets and/or little technical expertise. It will scale well and can grow with your company. It is more complex and more flexible than something like Wix, where your options are heavily limited, but less open than WordPress where you can use plug-ins and custom code to rebuild how anything works. So it is a nice area in the middle.Adobe Business Catalyst would probably not be a great solution for companies who want absolute control over their website and everything in it and have highly experienced technical resources to build out whatever they need since not every area of the website or server can be modified.
Jonathan Hodak profile photo

ReachLocal

Local businesses can really take advantage of this service. Reach Local allows people to find you easily.
Jordan Brimley profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
ReachLocal
8.7
WYSIWYG email editor
Adobe Business Catalyst
2.7
ReachLocal
Dynamic content
Adobe Business Catalyst
8.9
ReachLocal
9.1
Ability to test dynamic content
Adobe Business Catalyst
7.3
ReachLocal
Landing pages
Adobe Business Catalyst
6.6
ReachLocal
8.5
A/B testing
Adobe Business Catalyst
7.0
ReachLocal
8.2
Mobile optimization
Adobe Business Catalyst
8.0
ReachLocal
8.3
Email deliverability
Adobe Business Catalyst
8.2
ReachLocal
9.1
List management
Adobe Business Catalyst
3.3
ReachLocal
9.1
Triggered drip sequences
Adobe Business Catalyst
6.8
ReachLocal

Lead Management

Adobe Business Catalyst
1.9
ReachLocal
8.9
Lead nurturing
Adobe Business Catalyst
1.9
ReachLocal
8.8
Lead scoring and grading
Adobe Business Catalyst
2.3
ReachLocal
9.1
Data quality management
Adobe Business Catalyst
1.5
ReachLocal
9.1
Automated sales alerts and tasks
Adobe Business Catalyst
1.9
ReachLocal
8.8

Campaign Management

Adobe Business Catalyst
2.5
ReachLocal
Calendaring
Adobe Business Catalyst
2.6
ReachLocal
Event/webinar marketing
Adobe Business Catalyst
2.4
ReachLocal

Social Media Marketing

Adobe Business Catalyst
8.2
ReachLocal
9.1
Social sharing and campaigns
Adobe Business Catalyst
7.8
ReachLocal
9.1
Social profile integration
Adobe Business Catalyst
8.6
ReachLocal
9.1

Reporting & Analytics

Adobe Business Catalyst
7.1
ReachLocal
8.5
Dashboards
Adobe Business Catalyst
8.1
ReachLocal
8.5
Standard reports
Adobe Business Catalyst
7.1
ReachLocal
8.8
Custom reports
Adobe Business Catalyst
6.2
ReachLocal
8.2

Platform & Infrastructure

Adobe Business Catalyst
6.3
ReachLocal
7.5
API
Adobe Business Catalyst
6.7
ReachLocal
Role-based workflow & approvals
Adobe Business Catalyst
7.1
ReachLocal
Customizability
Adobe Business Catalyst
6.1
ReachLocal
7.5
Integration with Salesforce.com
Adobe Business Catalyst
5.5
ReachLocal

Pros

  • As mentioned previously, we use the Content Holder module quite often because of the ability to place any html content that is prone to being frequently edited. It simplifies the process and allows us to simplify our templates.
  • We also like the ease of the Photo Gallery and how simple it is to either add or remove photos from the gallery once it has been placed.
  • Media Downloads seems to be a very helpful resource. With its ability to be categorized both by file type and customized categories within the web site and then placed by category also helps us streamline document placement especially when there are large number of those resources to organize.
  • News is obviously a much needed resource and it is simple to add news items, classify them and place them on template pages where they are fed. It is one of the easiest items to teach new clients how to manage.
  • Web Apps is our most prized module because of the ease of creating a database, then being able to style the output in any shape form or fashion.
Jeff French profile photo
  • Reach Edge Platform - capturing leads
  • Website - we get compliments on it all the time. Easy to use and edit.
  • Staff is great. Very friendly and always looking out for our best interest.
Jordan Brimley profile photo

Cons

  • I love web apps but it can be time consuming to get the bulk import file just right the first time
  • Support is good, but the effort to research can be massive for unusual issues
  • Metadata on blog posts and pages can require lots of content editing at a slow pace
Kristi Millsap, MBA profile photo
  • The Reach Edge platform is great, but they called us and told us they are improving it. Certain things that we didn't use on it. They are taking those items off and adding more items that we want to see in the program.
Jordan Brimley profile photo

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
Actually with Business Catalyst there is no renewal; once you are a partner, you are a partner for as long as you like. It is an investment in your business not simply a product you purchase...and as an investment in partnership with Adobe, both are committed to each other's success.
Pauline Kraus profile photo
No score
No answers yet
No answers on this topic

Usability

Adobe Business Catalyst9.7
Based on 4 answers
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Business Catalyst8.6
Based on 5 answers
The support provided by Adobe is excellent. Though the knowledge base, forums, blogs and online chat questions most all answers can be found. In the event that you are unable to find an answer or you have a unique situation simply post a question to the forums. These forums are regularly monitored by Adobe and its users.
Pauline Kraus profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Business Catalyst has Web Apps which makes all the difference between them and competitors. Without that, BC would be behind many of the other CMS systems out there. Being a hosted system without any maintenance needs also puts it ahead of others. LightCMS is easier for clients to use, but not as customization and Evoq or DNN is over complex but a stronger platform..
John Reitz profile photo
We looked at other websites and other products. But with every other program you had to put the customers information in. This one allows all the users information to be put in the system automatically because the customer puts it on our website which allows us to see everything in one place.
Jordan Brimley profile photo

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Return on Investment

  • Adobe Business Catalyst allows us to offer our clients a custom design, custom functionality with the use of web apps, and the ability to easily update their websites.
Debra Scarpa profile photo
  • Increased employee efficiency
  • Better customer service
  • Increased quality of tracking ROI
Matt Wright profile photo

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

ReachLocal

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details