Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Orum
Score 8.7 out of 10
Mid-Size Companies (51-1,000 employees)
Orum is sales technology that allows users to plug AI into the sales process to accelerate top of funnel with good data and more conversations. It enables users to dial hands-free, multiple numbers in parallel, automate dispositions and call outcomes in a CRM, and speak with more prospective clients. With it, users don't need to wait for Voicemails, manually dial, or fumble with account research. Orum is designed to bring everything needed in front of sales reps, and connect users with target…N/A
Outreach
Score 8.3 out of 10
N/A
Outreach is an agentic AI platform for revenue teams that infuses purpose-built agents, conversation intelligence, and assistive insights to power use cases across revenue motions, from new logo prospecting to expansions, deal acceleration, driving retention, and forecasting.N/A
Pricing
Apollo.ioOrumOutreach
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Apollo.ioOrumOutreach
Free Trial
YesYesNo
Free/Freemium Version
YesYesNo
Premium Consulting/Integration Services
YesYesYes
Entry-level Setup FeeOptionalNo setup feeOptional
Additional Details20% discount for annual billing on the Basic and Professional plans.
More Pricing Information
Community Pulse
Apollo.ioOrumOutreach
Considered Multiple Products
Apollo.io
Chose Apollo.io
Apollo.io is good but I would rank Salesloft above it. Salesloft was very easy to use and honestly much simpler as it relates from storing messaging, sequences, etc. Apollo.io is better as it relates to being able to pull contact information. outreach was probably neck and neck …
Chose Apollo.io
Apollo.io has a mid tier dialer that I was looking to replace. Ultimately, I never replaced Apollo.io's dialer because it was really nice to just have one single tool that everything worked through, and never had to transfer data or call logs between platforms.
Chose Apollo.io
We ended up going with Outreach recently, although Apollo was excellent for us in the beginning. I honestly miss using Apollo's sidebar functionality that worked seamlessly with LinkedIn and LinkedIn Sales Navigator. The new workflow we have with DiscoverOrg to Outreach is not …
Orum
Chose Orum
There were generally 2 major factors that drove our decision to move forward with Orum initially over Nice CXOne & Outreach's dialer tool; power dialer & local caller IDs. Orum gave us the ability to easily make dials to a list of prospects in an efficient manner that other …
Chose Orum
Orum and Outreach have similar capabilities. Outreach can create sequences for calls, emails, LinkedIn, and other tasks. Orum increases the efficiency of calls so working with both software creates a good tandem effort for outbound work. As both have there downfalls - the …
Chose Orum
Faster Speed in Dialing, the ability to have more numbers to dial with just helps in a faster call pick up rate and overall a better experience.
Chose Orum
We have tested doing calls through Salesloft and Apollo directly, but the Orum workflow was much easier.
Chose Orum
Most competitors with existing dialer products seems to stepping away or divesting from products like this, while Orum continue to have a high level of focus and innovate to build a product addressing a critical market need.
Chose Orum
We went with Orum because they offered better pricing.
Chose Orum
PhoneBurner is a good dialer as well and might be a better fit for a different use case, but as of my writing this review, they do not have a direct integration with Outreach. They allow a third-party (PieSync) to make certain "if-than" connections, but PhoneBurner didn't make …
Outreach
Chose Outreach
Outreach and Salesloft are both highly capable products. Our sales reps preferred the user interface and ease of use of Outreach. We evaluated Nooks and Orum to use as a supplement to Outreach's internal dialing capability to add parallel dialing capabilities, so our reps can …
Chose Outreach
I would say it's pretty comparable. I think Outreach is probably more robust and customizable.
Chose Outreach
In order of what my choices would be with the options above:
Apollo, Salesloft, Outreach, Unify, Amplemarket
In my opinion, Apollo is terrible and the only reason it is still solvent is that startups with no money need a solution to have some sort of data enrichment and have a …
Chose Outreach
Outreach is a great tool, but it may not be the most effective one. It is very cost-effective, but teams can easily outgrow outreach. Outreach is more sophisticated than Salesloft. However, Apollo is far more refined and more in-depth from a functionality standpoint. I would …
Chose Outreach
Outreach has better email deliverability and brand reputation compared to its competitors. The pricing and licensing model also fits in with our requirements. Importantly, our leadership and sales teams recommend using Outreach, as they are comfortable with the platform due to …
Chose Outreach
Salesforce, Apollo, and HubSpot offer similar capabilities, but they simply don't meet the needs. They're more useful for other processes. But for specifically doing outreach as an AE or BDR, Outreach has everything you need. The integrations are great, the software is easy to …
Chose Outreach
Outreach is vastly superior to other sales engagement platforms, because it's easy to use and effective to track engagement
Chose Outreach
Outreach has the analytics of the calls dialed and the calls waiting to be dialed. It measures the dialing by day week and month. We get pointed for calls dialed weekly so this data is important to our scorecard.
Chose Outreach
Outreach is more detailed and in depth than Apollo. The only reasons why I really liked Apollo was the UI and being able to research companies within the app- however, we use Zoominfo for reaching out now and it is better with more information. Outreach connects to ZI and …
Chose Outreach
I chose Outreach simply because it just works. ZenProspect was a hassle and didn't have throttling (and was full of bugs), and Beamery was just a bit too basic for what we were looking for. Outreach has all the automated features we were looking for to make outbound sales as …
Features
Apollo.ioOrumOutreach
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.1
186 Ratings
4% above category average
Orum
-
Ratings
Outreach
-
Ratings
Advanced search8.4181 Ratings00 Ratings00 Ratings
Identification of new leads8.2182 Ratings00 Ratings00 Ratings
List quality7.8184 Ratings00 Ratings00 Ratings
List upload/download8.4173 Ratings00 Ratings00 Ratings
Ideal customer targeting7.9180 Ratings00 Ratings00 Ratings
Load time/data access8.1182 Ratings00 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.2
184 Ratings
5% above category average
Orum
-
Ratings
Outreach
-
Ratings
Contact information8.2184 Ratings00 Ratings00 Ratings
Company information8.4184 Ratings00 Ratings00 Ratings
Industry information8.0182 Ratings00 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.8
182 Ratings
5% above category average
Orum
-
Ratings
Outreach
-
Ratings
Lead qualification process7.8166 Ratings00 Ratings00 Ratings
Smart lists and recommendations7.5166 Ratings00 Ratings00 Ratings
Salesforce integration8.2106 Ratings00 Ratings00 Ratings
Company/business profiles8.1173 Ratings00 Ratings00 Ratings
Alerts and reminders7.7155 Ratings00 Ratings00 Ratings
Data hygiene7.5173 Ratings00 Ratings00 Ratings
Automatic data refresh7.5164 Ratings00 Ratings00 Ratings
Tags7.8139 Ratings00 Ratings00 Ratings
Filters and segmentation8.2168 Ratings00 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.7
159 Ratings
3% above category average
Orum
-
Ratings
Outreach
-
Ratings
Sales email templates7.6158 Ratings00 Ratings00 Ratings
Append emails to records7.9146 Ratings00 Ratings00 Ratings
Preview Dialer
Comparison of Preview Dialer features of Product A and Product B
Apollo.io
-
Ratings
Orum
8.4
21 Ratings
14% above category average
Outreach
-
Ratings
Contact preview00 Ratings8.221 Ratings00 Ratings
Dialer-CRM integration00 Ratings8.421 Ratings00 Ratings
Call notes & tags00 Ratings8.621 Ratings00 Ratings
Automatic call logging00 Ratings8.521 Ratings00 Ratings
Core Dialer
Comparison of Core Dialer features of Product A and Product B
Apollo.io
-
Ratings
Orum
8.2
21 Ratings
6% above category average
Outreach
-
Ratings
Outbound dialing00 Ratings9.421 Ratings00 Ratings
Custom caller ID00 Ratings7.619 Ratings00 Ratings
Click-to-call00 Ratings8.518 Ratings00 Ratings
Recorded voicemail drop00 Ratings8.021 Ratings00 Ratings
Dialer contact import00 Ratings8.619 Ratings00 Ratings
Campaign & list management00 Ratings7.316 Ratings00 Ratings
Call Follow-up and Quality Assurance
Comparison of Call Follow-up and Quality Assurance features of Product A and Product B
Apollo.io
-
Ratings
Orum
8.2
20 Ratings
7% above category average
Outreach
-
Ratings
Follow-up calls00 Ratings7.518 Ratings00 Ratings
Dialer reporting & analytics00 Ratings8.720 Ratings00 Ratings
Dialer compliance00 Ratings8.319 Ratings00 Ratings
Best Alternatives
Apollo.ioOrumOutreach
Small Businesses
Lead411
Lead411
Score 8.3 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
Lead411
Lead411
Score 8.3 out of 10
CloudTalk
CloudTalk
Score 7.4 out of 10
HubSpot Sales Hub
HubSpot Sales Hub
Score 8.7 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 10.0 out of 10
Dialpad Sell
Dialpad Sell
Score 8.9 out of 10
Salesloft
Salesloft
Score 7.6 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
Apollo.ioOrumOutreach
Likelihood to Recommend
8.6
(207 ratings)
9.4
(21 ratings)
8.5
(254 ratings)
Likelihood to Renew
8.7
(5 ratings)
-
(0 ratings)
8.5
(11 ratings)
Usability
8.3
(178 ratings)
9.0
(12 ratings)
8.3
(204 ratings)
Availability
-
(0 ratings)
-
(0 ratings)
8.2
(1 ratings)
Performance
-
(0 ratings)
-
(0 ratings)
9.1
(1 ratings)
Support Rating
7.0
(6 ratings)
10.0
(4 ratings)
9.5
(25 ratings)
In-Person Training
-
(0 ratings)
-
(0 ratings)
8.2
(1 ratings)
Online Training
-
(0 ratings)
-
(0 ratings)
8.0
(1 ratings)
Implementation Rating
5.5
(1 ratings)
-
(0 ratings)
4.5
(3 ratings)
Configurability
-
(0 ratings)
-
(0 ratings)
7.3
(1 ratings)
Product Scalability
-
(0 ratings)
-
(0 ratings)
8.6
(53 ratings)
User Testimonials
Apollo.ioOrumOutreach
Likelihood to Recommend
Apollo.io
I would place it as a 7, though it wouldn't really rate that way for any one person; it is a natural to start building an outbound business around, but one that you are likely to outgrow once you have a fair amount of data on your ideal customer profile and need higher quality pipeline data.
Read full review
Orum
Orum is especially well-suited for companies that have high top-of-funnel activity metrics. High-velocity and high-volume sales are more easily facilitated by Orum. Orum is especially useful for industries where cold calling still means conversion. Orum is a must-have in any early-stage startup's tech stack.
Read full review
Outreach
Outreach has made a huge impact to our business. As with any software, the key is in the implementation and making sure that all reps are onboarded and trained effectively to maximise the platforms capability. We have a sales team of 35, which includes customer success, whilst the platform may be suited for a larger business, for a company of this size this has been ideal
Read full review
Pros
Apollo.io
  • Firstly, finding the details of the potential customers that is there name, designation email and phone number since these are the most important cases most of the times I can get this data in Apollo.io
  • I can pull the bulk data of the targeted organization, or I can pull the emails based on the location and job titles
  • Apart from the email capture, the thing which helpful is that the email sequence can find emails and send emails in Apollo.io itself and also the report and the dashboard are so clean
  • Friendly UI and UX Apollo.io was the first tool which I used. Since then I'm still using Apollo.io for easy understanding
Read full review
Orum
  • Streamlines the dialing process. Reps can easily move from dialing one prospect to the next.
  • Easily integrates with Outreach & Salesforce to ensure the correct data is fed to the correct Rep at the correct time.
  • Gives our leadership the ability to listen & coach on live calls
  • Easily manage users within the app - licensing and permissions are simple.
Read full review
Outreach
  • Sequencing -- setting up automated to-do lists so sellers can simply log in and run through their call and email tasks efficiently.
  • Templates/snippets -- we have dozens and dozens, really useful to systematize our communications around feature sets, pricing, etc.
  • Reporting -- super simple to get reporting on how sequences are performing, overall rep activity week over week, etc.
Read full review
Cons
Apollo.io
  • There are certain features about prospecting that require updates. For example, if people switch organisations, it should be automatically requesting the new email or new contact data for a particular contact in order to be updated in the system
  • The lead databases that are created if their new addition should automatically be updated in the list that I created with Apollo.io
Read full review
Orum
  • Calls get cut off more regularly than I would expect. I am not sure if that is an issue on Orum's end, but I don't think it is a network issue either so I am not sure why.
  • In the search lists, it would be nice if we could add favorite cadences or separate by our own.
Read full review
Outreach
  • It is not very clear how to use the automated info-filler logic provided to customize emails and outreach to each prospect and account. More in-app guidance on that would be invaluable.
  • I wish my Outreach program didn't sign me out so frequently; I have to sign in multiple times a day.
Read full review
Likelihood to Renew
Apollo.io
at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.
Read full review
Orum
No answers on this topic
Outreach
It's a strong tool that helps our sales development team manage a large number of qualified leads. The sequence framework ensures that every lead receives enough contact attempts that we have confidence that we're not abandoning our prospecting too early without the overhead of managing those activities manually.
Read full review
Usability
Apollo.io
Apollo.io does provide campaign setup help and made my SDRs team's life easier, with the use of lead enrichment, lead distribution, I can manage my team from a single dashboard. It also comes with CRM that helps me navigate the progress on leads and what my SDRs progress.
Read full review
Orum
Very easy to pick up and use. I was involved in the trial phase all the way through to implementation, and actually defined the internal Orum process for the company. Given my involvement I was very hands on and involved in training the bulk of the team, and found that many if not all users picked the tool up very quickly and it was very easy to document the process due to the usability. The only sticking point tended to be the CRM integration for loading in contacts to lists as this was a little bit fiddly, however the actual tool is super easy to use
Read full review
Outreach
Overall, Outreach is usable and scalable across team sizes. The only reason I give a nine and not a 10 is that there are improvements that can be made within the reporting feature. It is usable, but not everyone can easily self-learn the best practices. At times, it may require building 2-3 reports and then using a VLOOKUP in Excel to achieve the desired outcome.
Read full review
Reliability and Availability
Apollo.io
No answers on this topic
Orum
No answers on this topic
Outreach
In our years as Outreach customers, I can count the number of outages we've experienced on one hand. Generally, outages have been very brief and have not completely frozen our access to the platform. Scheduled maintenance is always proactive communicated and the hours never interfere with standard business hours or scheduled sequences.
Read full review
Performance
Apollo.io
No answers on this topic
Orum
No answers on this topic
Outreach
Outreach's performance overall is very high quality. Pages load right away. Occasionally it might take a minute to generate a report, but not any slower than in other platforms I've used. Outreach is integrated into many of our other tools and seems to be a very clean integration. Everything runs very quickly.
Read full review
Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
Read full review
Orum
I have not needed to interact with their support team yet, so I cannot give a valid response. So far, their tool is simple and straightforward to use.
Read full review
Outreach
There is almost zero customer support. What they do offer is a live chat feature which is active during "normal" business hours which is nice for instant inquiries if someone is available. However, you do not have a dedicated representative to address questions or concerns and their billing process is confusing and messy without any support.
Read full review
In-Person Training
Apollo.io
No answers on this topic
Orum
No answers on this topic
Outreach
We were trained in person and it was very easy to understand. And if we missed any pointers there was more training given to us. So i always like this tool. The drafts were also prepared for us to sync outreach with our devices so it was straightforward. Highly recommend
Read full review
Online Training
Apollo.io
No answers on this topic
Orum
No answers on this topic
Outreach
Lots of attention from the Outreach training team, with a great willingness to customize to our needs. To be clear, you get out what you put in. If you don't work with them, you'll get cookie-cutter training. But we asked for a lot of customization, and they delivered what we asked for.
Read full review
Implementation Rating
Apollo.io
No answers on this topic
Orum
No answers on this topic
Outreach
I expected more assistance in connecting Outreach with Salesforce. We have a basic connection, but many fields were left without a sync. We can apparently sync data without adding the app into Salesforce, but believe we could get more functionality with a better integration. The basics of setting up our sequences and using Outreac to run them was was fine.
Read full review
Alternatives Considered
Apollo.io
All of these platforms are good and offer valuable tools, but where Apollo.io is different is how this one platform does the job of several different ones. It is nice not having to use multiple platforms to get things done and makes integration and analytics issues occur less often. It is user friendly and constantly working to improve.
Read full review
Orum
I have both Orum and Outreach but use Orum for instances where I need to call at scale. Outreach is designed for one-off calls but does not have nearly the breadth and quality of resources for dialing at scale that Orum does.
Read full review
Outreach
Salesforce, Apollo, and HubSpot offer similar capabilities, but they simply don't meet the needs. They're more useful for other processes. But for specifically doing outreach as an AE or BDR, Outreach has everything you need. The integrations are great, the software is easy to use, the capabilities are well thought out, and it just makes your life/work a lot easier.
Read full review
Scalability
Apollo.io
No answers on this topic
Orum
No answers on this topic
Outreach
When I first joined the company we were a sales team of 10. Over the last 4 years we have grown to 30 and have used Outreach the entire time. Everyone uses Outreach and it works for virtually any size business. The seat model works perfectly for any size company plus Outreach can handle hundreds of thousands of emails being sent out. We never have to worry about throttling or any type of lag time based on usage. This is key when scaling.
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Return on Investment
Apollo.io
  • It provides more opportunities to gather more clients.
  • It gives more results and better results in targeting our sales.
  • It is a more effective way to provide information to a large number of potential clients about the events/ projects the company is offering.
Read full review
Orum
  • As a BDR, setting meetings is how I get most of my Bonus, and Orum has allowed me to do this more easily by reaching more prospects
  • Whereas before I may only be able to make 500 calls a week if I really grinded, I can make 1,000+ calls a week using Orum even easier
  • Orum's masking of my number has allowed me to get on the phone with folks that had seemingly been ghosting me for months, which has allowed me to grow my business
Read full review
Outreach
  • Features for booking a meeting are nice, especially with the transition to different time zones.
  • Calling is a nice feature, and it's good that I can hop around outreach while in the call when pulling up info.
  • Task creation is also a good feature.
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of people, appearing in ApolloScreenshot of Apollo's data enrichment dashboardScreenshot of a view of unified customer dataScreenshot of Apollo's AI-assisted meetings

Outreach Screenshots

Screenshot of Outreach’s pipeline management capabilities, which help sales and revenue operations leaders assess pipeline quantity, quality, and maturity. Built-in win modeling helps leaders spot risk early for every team and seller to ensure there is enough coverage to deliver on their goals.Screenshot of Kaia, Outreach’s conversation intelligence solution, used to automatically take notes, flag action items, summarize meetings, and receive in-the-moment product and competitive information so you can nail every sales meeting.Screenshot of Outreach Research Agent, which automatically uncovers targeting signals from conversations, engagements, and public sources to drive your account strategy and ensure every touchpoint is timely, relevant, and focused on the right accounts.Screenshot of the Revenue Agent, which helps sales leaders optimize team efficiency, generate more conversations and improve pipeline predictability.Screenshot of the Outreach Deal Agent, which eliminates the burden of manual updates by surfacing AI-recommended changes to opportunity fields. AI deal management helps maintain pipeline health while keeping reps focused and sales teams aligned.Screenshot of the Personalization Agent, used to turn research and buyer context into simple, effective messages that convert, then deliver messaging that resonates across every channel.