What users are saying about
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47 Ratings
12 Ratings

Audiense

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47 Ratings
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Score 7.5 out of 100
12 Ratings
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Score 9.1 out of 100

Attribute Ratings

  • TapInfluence is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

7.5

Audiense

75%
23 Ratings
9.1

TapInfluence

91%
8 Ratings

Likelihood to Renew

6.2

Audiense

62%
4 Ratings

TapInfluence

N/A
0 Ratings

Usability

8.0

Audiense

80%
1 Rating

TapInfluence

N/A
0 Ratings

Availability

8.0

Audiense

80%
2 Ratings

TapInfluence

N/A
0 Ratings

Performance

8.0

Audiense

80%
2 Ratings

TapInfluence

N/A
0 Ratings

Support Rating

9.5

Audiense

95%
4 Ratings

TapInfluence

N/A
0 Ratings

Online Training

9.0

Audiense

90%
1 Rating

TapInfluence

N/A
0 Ratings

Implementation Rating

9.5

Audiense

95%
4 Ratings

TapInfluence

N/A
0 Ratings

Likelihood to Recommend

Audiense

When you start a strategy and want to discover how the audiense is composed, this is the first step to start exploring and then create your buyer personas with more details from other auxiliary tools (social listening, market research). Audiense is the best way to start exploring. It works better when you are dealing with big social media accounts when you want to explore audiences from a specific country or very specific interests. It’s good to import information from listening tools like Brandwatch to get better results about your audience.
Read full review

Tapinfluence

TapInfluence is a great influencer marketing tool that has made lives so much easier and
therefore I would recommend it to everyone to use it because of its great
database search function which makes it an optimal option for users. It should
work towards their customer service support so that all users do not have to go
through any problem. If you are ready to get hands-on the functions then the
only condition is that you have to be willing to pay the hefty price too which
I feel is a little outrageous.
Read full review

Pros

Audiense

  • Audiense is the best tool I have found for tie your tweets to changes in your followers. In essence, I can see when tweets are gaining or losing followers for my account.
  • Audiense also has great analytical tools like best time to tweet reports
  • Audiense also provide a very complete look at each person you follow or is following you. It helps to understand who the people are.
Read full review

Tapinfluence

  • I love the automation in this influencer connection service. TapInfluence has an automated process in which it recommends influencers who can do very good publicity for my business sector. This feature is very important to me since in this way the advertising will reach people who will really take that information into account because it is of interest to them.
  • The main panel of TapInfluence has divisions where I can see all the influencers who are working for me, in addition, in this individual panel I can know all the advertising that each of the influencers has done and see what traffic that advertising has generated, I can know the views that advertising has had and the clicks it has obtained. It is very important to be able to consult all this data from the main panel, so I can know what performance each influencer is giving me.
  • TapInfluence offers me a very stable communication service, where I can constantly converse with each of the influencers who work for me and with the influencers that appear in my "recommended" window.
Read full review

Cons

Audiense

  • For the USA, if Audiense.com is able to pull in the FULL spectrum of Acxiom data, then we have a truly splendid solution.
  • For the world, if Audiense.com is able to enrich an audience with PIPL, Apollo.io, and Full Contact API data, then we have the next iteration of this already amazing solution
  • As Audiense.com refines its SEMRush partnership, we will see advanced SEO unlink anything seen in past decades.
  • If Audiense.com were to integrate the full capabilities of Relationship Science ( relsci.com ), then we would, as salespeople, have the next iteration of the solution as a sales power tool.
Read full review

Tapinfluence

  • It is also crucial to understand the cons associated with TapInfluence so that the overall software can be improved in a much better way. In my opinion, TapInfluence should give a considerable amount of attention to their customer support service as it needs to get a lot better.
  • Software like TapInfluence should be very easy to use due to its intuitive interface but I feel that here it is difficult to use especially for beginners.
Read full review

Pricing Details

Audiense

Starting Price

$99 per month

Editions & Modules

Audiense editions and modules pricing
EditionModules
Audience Insights6961
Twitter Marketing (formerly Socialbro)392

Footnotes

  1. per month (billed annually)
  2. per month (billed annually)

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

TapInfluence

Starting Price

Editions & Modules

TapInfluence editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Likelihood to Renew

    Audiense

    I have been using it for a few years now and I still think it's a pretty competitive tool, although a lot of new interesting tools are coming on the market and I am always on the lookout for new solutions. If it keeps innovating, however, Audiense could stay relevant for some time to come
    Read full review

    Tapinfluence

    No answers on this topic

    Usability

    Audiense

    The dashboard is excellent and easy to understand. Their messaging is very clear. The reports are visual and powerful.
    Read full review

    Tapinfluence

    No answers on this topic

    Reliability and Availability

    Audiense

    I have never had an issue.
    Read full review

    Tapinfluence

    No answers on this topic

    Performance

    Audiense

    I have never had an issue.
    Read full review

    Tapinfluence

    No answers on this topic

    Support Rating

    Audiense

    Any questions we had were promptly answered.
    Read full review

    Tapinfluence

    No answers on this topic

    Online Training

    Audiense

    Pretty simple to start using. Have to do some self-study to learn more advanced features
    Read full review

    Tapinfluence

    No answers on this topic

    Implementation Rating

    Audiense

    Just a plug and play online tool
    Read full review

    Tapinfluence

    No answers on this topic

    Alternatives Considered

    Audiense

    I have used a few audience insight tools but I find Audiense has a large mix of data within one platform. For instance, IBM Watson, Demos, Social Listening, Hashtags. It is great to have a lot of insights about an audience in one place to have a holistic understanding.
    Read full review

    Tapinfluence

    I have not used anything like it, but I would choose another if it had the same functionality or similar and at a lower cost.
    Read full review

    Return on Investment

    Audiense

    • Definitely increased the value of my social intelligence data. Now I'm able to really understand who my audience is and this helps my clients think about them as real people instead of an anonymous group.
    • Time saved, being able to click a button and then have my audience generated within a couple of hours without me having to do anything else is invaluable.
    Read full review

    Tapinfluence

    • Our company has managed to be more recognized nationally, we have been recognized by a totally reliable company and with very efficient real estate services, thanks to the publicity that the influencers have achieved in TapInfluence.
    • We have obtained more clients in our company. Thanks to the extensive publicity that influencers have made, more clients come to our company every day to ask questions and to access our real estate services.
    • We have improved the display of the influencers' advertising reach. This has helped us to know which influencer has been more profitable and how much audience has obtained the publicity.
    Read full review

    Screenshots

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