TrustRadius

Beckon vs. Nielsen Digital Ads Ratings

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Beckon
Score 0.0 out of 10
N/A
Beckon is enterprise software that is designed to deliver clean, trusted data and real-time marketing intelligence. According to the vendor, it is the first platform to combine data best practices with marketing best practices. Additionally, the vendor says Beckon provides automated data management, total visibility into cross-channel marketing performance, integrated campaign planning, omnichannel analytics, real-time dashboards and scorecards, and marketing KPIs right out of the box for…N/A
Nielsen Digital Ads Ratings
Score 8.0 out of 10
N/A
Nielsen offers Digital Ads Ratings, an online display ad-oriented market intelligence product similar to the popular Nielsen Ratings for television.N/A
Pricing
BeckonNielsen Digital Ads Ratings
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BeckonNielsen Digital Ads Ratings
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Best Alternatives
BeckonNielsen Digital Ads Ratings
Small Businesses
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Enterprises
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User Ratings
BeckonNielsen Digital Ads Ratings
Likelihood to Recommend
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
BeckonNielsen Digital Ads Ratings
Likelihood to Recommend
Ignite Technologies
No answers on this topic
Nielsen
I would definitely use Nielsen Digital Ads Ratings on all digital campaigns. This can work equally well for static digital campaigns as well as video digital campaigns. It helps digital buyers and planners with analysis at the end of campaigns and gives them results based on campaign criteria. It allows them to plan scenarios for future campaigns. It wouldn’t work so well on non-digital campaigns, but hopefully, in the future, it will allow for complete all channel analysis and data capture.
GC
Graeme Canter
Senior Operations Engineer
Read full review
Pros
Ignite Technologies
No answers on this topic
Nielsen
  • Accurate data set
  • Robust results
  • Large-scale data
GC
Graeme Canter
Senior Operations Engineer
Read full review
Cons
Ignite Technologies
No answers on this topic
Nielsen
  • Better integration
  • Cross media report
  • After sales support
GC
Graeme Canter
Senior Operations Engineer
Read full review
Return on Investment
Ignite Technologies
No answers on this topic
Nielsen
  • Positive ROI on most digital campaigns
  • Reduces the manual work
  • Allows for more time planning
GC
Graeme Canter
Senior Operations Engineer
Read full review
ScreenShots

Beckon Screenshots

Screenshot of Beckon [SCORECARD] The big picture of marketing performance at a glance.Screenshot of Beckon [DASHBOARD] Understand and beautifully communicate what’s working across it all.Screenshot of Beckon [ENTERPRISE] Security, permissions and controls that scale.Screenshot of Beckon [ANALYTICS] See what’s working best across it all.Screenshot of Beckon [ANSWERS] Instant answers to any business question.