CB Insights vs. Global Database Sales & Marketing Platform

It is great for investment teams looking for new opportunities. Good for inside sales teams looking for well-funded clients.

Incentivized

I haven't tried all of their solutions. We use their sales and marketing platform and data enrichment and it is a great fit for our lead generation needs. We use their data to help our clients achieve their goals too and have been satisfied so far. The platform is easy to use, and filters are pretty straightforward. An example of how we use it is take a certain region, industry, number of employees, some other criteria based on the task and what we get is a list of companies. We either narrow down the results by adding more requirements or export that data to our automation tools to start our campaigns.

• Transparency - lets me separate the hype from the reality.
• Real-time intelligence-packed reporting. The graphs and metrics they provide along with their perspectives allow anyone to apply their own understanding and reproduce a nearly identical perspective.
• Their daily e-newsletter is chock full of intelligence presented in such a fun and entertaining way, it makes you want to pay for it too!

Incentivized

• Extensive company profiles.
• Efficient data enrichment.
• Information about companies that is hard to find manually.
• Great customer support and friendly team.
• We have not hit invalid emails so far.

• Might only suggest more corporate events

Incentivized

• For some regions it takes a bit longer to find the required data, but I guess it's more of an availability issue rather then the company's fault. They tell us though how long it may take so we can make plans accordingly.

The platform and data proved to be useful for the goals we pursue, so data quality and lead generation is what I rate their usability for.

Very responsive and eager to maintain client relationships.

Incentivized

Better Pricing & Better ROI !

Incentivized

• Positive from the operational efficiency of getting this intelligence in a ‘breaking news’ format from this highly trusted resource.
• Positive From the extensive, highly detailed reporting they do on both the markets that matter to us today, and those that are shifting so quickly that we should have them on our radar too.

Incentivized

• We save a lot in costs and time.