Coosto vs CX Social

• Quick, easy to use SQL based search functionality.
• Simple interface with useful predesigned measures.

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• Firstly, one of the main strengths is the fact that you’re able to reach out to support on live chat. Overall, the support Engagor provides is very quick and reactive.
• The engagement part is also very valuable: Engagor is very good in automatically tagging mentions to provide context to a mention. With the help of Smart Folders, we’re able to handle data effectively.
• The reporting feature is very advanced. With the help of custom dashboards, tailored to our own needs, we can quickly pass on information to our management.
• I personally like the team performance section because you can see what each team member did in which amount of time. Engagor offers you the ability to analyze all of this data in just one view.
• The Engagor API is also a very strong point which allows us to integrate the tool with other software we’re using in-depth.

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• The dashboard is only useable in full screen, not in compartments
• Rather expensive

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• Conversation ID-based inbox grouping could help in prioritizing mentions: there are often already developed conversations, which could be more important than singular wall posts or private messages.
• The interface could use more personalized settings: certain people and groups usually use the same filters and tags. It would be helpful if a user could choose from the most recently \ most often used settings rather then plowing through their same lists over and over again.
• This is rather a Facebook API-based problem, but if we could see clues about our followers' social circles and reach...that would be awesome.

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• Positive impact on communications strategies.
• Negative impact as product is often used for collecting metrics. Most of Coosto's metrics shouldn't be used for strategic or design decisions.

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• CX Social has enabled me to increase my client list by 5 percent as opposed to last year. My existing clients are so satisfied with their social accounts and monthly reports that they are eager to send consistently profitable referrals which my company has turned in to a 5 percent margin increase in profits.
• I have no bad reports about this Marketing tool. While it does has its cons as stated earlier. It is yet a very dependable and effective solution that delivers as aspected.
• It has been the most dependable Marketing and Social Media Management tools I have ever used.

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