Curata's content marketing platform (Curata CMP) enables more efficient content creation with greater impact on pipeline. According to the vendor, this solution enables users to:
Analyze marketing and sales pipeline impact: Instantly access content metrics such as leads generated/touched and sales opportunities generated/touched by gated, un-gated and off-site content. Streamline content production: An easy to use editorial calendar to keep your team on the same page and…
$699
per Instance (no seat limits)
IBM ECM
Score 9.0 out of 10
N/A
IBM Enterprise Content Manager and Enterprise Content Management (ECM) applications enable organizations to manage all forms of content and secure secure data with respect to compliance needs. The platform enables capture, activation, sharing, analysis and governance of unstructured data to lower costs and risk while improving efficiency.
N/A
Pricing
Curata
IBM Enterprise Content Manager
Editions & Modules
Curata Software
$699
per Instance (no seat limits)
No answers on this topic
Offerings
Pricing Offerings
Curata
IBM ECM
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
We have 2 solutions:
- Curata CCS content curation software
- Curata CMP content marketing platform (e.g., editorial calendar, analytics engine)
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More Pricing Information
Community Pulse
Curata
IBM Enterprise Content Manager
Features
Curata
IBM Enterprise Content Manager
Content Creation
Comparison of Content Creation features of Product A and Product B
Curata
8.3
1 Ratings
5% above category average
IBM Enterprise Content Manager
-
Ratings
Ideation
8.01 Ratings
00 Ratings
Approval workflows
8.01 Ratings
00 Ratings
Content collaboration
9.01 Ratings
00 Ratings
Content calendar
8.01 Ratings
00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Curata
8.0
2 Ratings
1% above category average
IBM Enterprise Content Manager
-
Ratings
Content hub
8.02 Ratings
00 Ratings
Embedded CTAs
8.01 Ratings
00 Ratings
Content distribution
8.02 Ratings
00 Ratings
Content promotion
8.01 Ratings
00 Ratings
Content automation
8.01 Ratings
00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
I liked Curata, but it depends on the use case of how it will be used as to how effective it is for someone. If you are trying to curate content it works great. Had I not been so put off by the issue mentioned earlier I would have given more effort to learn the CMS, so I am not sure how effective it really is.
Again, I like to think of my association and usage of IBM Case Manager V.5.2. Please keep in mind that this is only one component of the IBM Enterprise Content Management suite of products. I believe IBM Case Manager is an ideal solution for medium to large companies looking to automate lnad
Curata is great at curating in content that is relevant to our audience. It is easy to add many different sources to the feed from all around the web and we've really seen Curata "learn" what we see as the most relevant.
The microsite we got as part of our Curata subscription is really fantastic. It's very customizable and we've been able to really craft it to suit our needs. There are so many different options available and our Curata rep has been really great with helping us cater each piece to our vision while making helpful suggestions along the way in terms of best practices. Plus, the word processor for publishing blog posts is so easy to use and I've had no issues with it so far unlike many other CMS platforms I've worked with. The Curata microsite is actually going to be replacing our current blog very soon - we love it that much!
I've had a great experience with customer service from Curata. Our rep is responsive and helpful and really good about not just answering our concerns but also providing feedback on our processes and giving advice for how we can improve.
Search capabilities within the curated content feed are fabulous. This is one area where I found other solutions to be lacking when we were going through the sales process, but Curata really succeeds here. It's extremely easy to find exactly what you're looking for in your content feed.
As enterprise and mid-market systems go, the price is highly competitive (especially when you consider what's included in the license). That said, this product is not accessible for small businesses as a self hosted solution. The "Navigator on Cloud" solution is much more accessible, but gives less control over data.
To get all the features, there are many moving parts. For large enterprises, this is no problem, and the cloud solution obviates most of these concerns.
For all of the features we loved when we signed on like the microsite and search capabilities and also their customer service, we will very likely renew with Curata. We also really like the evolution we have seen of the solution, just recently a new integration with Marketo (also a vendor of ours) was announced which will be very beneficial to us in optimizing our email newsletters
The main difference that made me choose Curata over Percolate is that it is not complex. Curata is easier to set up, to use, and to manage. It does not involve any complicated configuration to get the content and data you need. Curata technical support is amazing, to say the least. I am not an expert in the technical stuff, but I feel assured their team can help me out when I have an issue
Our relationship with IBM is long standing. We have been Gold Partners for some time and are viewed by many internal groups as their Go To partner for large ECM deployments. Most of our systems engineers hold multiple certifications as solutions developers. Our clients are national and international. The support we receive from IBM has been excellent and our partnership with them on numerous projects has been excellent.
We have seen our customers realize increased employee efficiency by reducing the amount of time it takes to process a transaction.
We have seen improvements in customer service because information can be made more readily available to customer service personnel who are fielding service calls.
We have seen improvements in decision making because processing-related statistics are more readily available to the managers who need the input to make quality business decisions that affect the day-to-day operations.