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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Data Axle Genie

    Score2 out of 10
    N/AData Axle Genie (formerly Salesgenie) is a sales intelligence software solution offered by Infogroup.

    $99

    per month

    D&B Optimizer

    Score10 out of 10
    N/AD&B Optimizer is a sales intelligence software solution offered by Dun & Bradstreet, and presented by the vendor as a secure cloud-based platform that optimizes data, helps users profile best opportunities, and target the audiences they want to reach.N/A
    Pricing
    Data Axle GenieD&B Optimizer
    Editions & Modules
    Professional - Consumers
    $99
    per month
    Professional - Businesses
    $149.00
    per month
    360 Marketing - Consumers
    $149
    per month
    360 Marketing - Businesses
    $199.00
    per month
    Professional - Businesses & Consumers
    $199
    per month
    Team - Consumers
    $249
    per month
    360 Marketing - Businesses & Consumers
    $249
    per month
    Team - Businesses
    $299.00
    per month
    Team - Businesses & Consumers
    $349
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    Data Axle GenieD&B Optimizer
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsDiscounts available for annual pricing.—
    More Pricing Information
    Features
    Data Axle GenieD&B Optimizer
    Prospecting
    Comparison of Prospecting features of Data Axle Genie and D&B Optimizer
    Feature
    Data Axle Genie
    6.2
    6 Ratings
    22% below category average
    D&B Optimizer
    5.7
    2 Ratings
    30% below category average
    Advanced search6.06 Ratings3.52 Ratings
    Identification of new leads8.06 Ratings5.12 Ratings
    List quality9.06 Ratings5.12 Ratings
    List upload/download7.06 Ratings8.02 Ratings
    Ideal customer targeting5.06 Ratings4.42 Ratings
    Load time/data access2.06 Ratings8.02 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Data Axle Genie and D&B Optimizer
    Feature
    Data Axle Genie
    7.0
    6 Ratings
    10% below category average
    D&B Optimizer
    6.8
    2 Ratings
    13% below category average
    Contact information7.06 Ratings6.92 Ratings
    Company information7.06 Ratings6.22 Ratings
    Industry information7.06 Ratings7.12 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Data Axle Genie and D&B Optimizer
    Feature
    Data Axle Genie
    4.7
    6 Ratings
    45% below category average
    D&B Optimizer
    6.9
    2 Ratings
    8% below category average
    Lead qualification process4.06 Ratings6.01 Ratings
    Smart lists and recommendations3.06 Ratings6.02 Ratings
    Salesforce integration1.04 Ratings9.02 Ratings
    Company/business profiles7.06 Ratings4.32 Ratings
    Alerts and reminders7.04 Ratings00 Ratings
    Data hygiene6.05 Ratings8.82 Ratings
    Automatic data refresh7.05 Ratings6.22 Ratings
    Tags1.06 Ratings00 Ratings
    Filters and segmentation6.06 Ratings8.21 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of Data Axle Genie and D&B Optimizer
    Feature
    Data Axle Genie
    1.0
    4 Ratings
    153% below category average
    D&B Optimizer
    7.3
    1 Ratings
    2% below category average
    Sales email templates1.04 Ratings00 Ratings
    Append emails to records1.04 Ratings7.31 Ratings
    Best Alternatives
    Data Axle GenieD&B Optimizer
    Small Businesses
    Owler
    Score9.7 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    Clay
    Score9.3 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Data Axle GenieD&B Optimizer
    Likelihood to Recommend
    7.0
    (6 ratings)
    8.0
    (2 ratings)
    Likelihood to Renew
    5.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Data Axle GenieD&B Optimizer
    Likelihood to Recommend
    Data Axle
    If you are looking to enrich your existing database, Data Axel Genie isn't the easiest tool to use. I do like how the contacts are verified, however, you have to pay PER contact if you are enriching, and if you merged existing infrastructures, it's not as easy to clean out your database. And it is very costly for this company.
    Incentivized
    Read full review
    Dun Bradstreet
    NetProspex is particularly well suited to help your organization keep up an accurate database. It helps to use the NetProspex tools at least once a quarter to help maintain accuracy. It also helps to fill in any incomplete records that could slow down your business process, and it eliminates barriers during the sales funnel.
    Incentivized
    Read full review
    Pros
    Data Axle
    • I liked the organization of the database it was easy to maneuver.
    • Search was fairly easy to maintain.
    • If you want to create a list of leads this will work. However, it is primarily for consumer leads not B2B.
    Incentivized
    Read full review
    Dun Bradstreet
    • Update and correct data.
    • Integrate with your sales and marketing automation systems.
    • Help maintain updated records.
    Incentivized
    Read full review
    Cons
    Data Axle
    • We have a very specific industry and sometimes drilling down to these leads can be challenging. But with customer service, they have solved this for us.
    Read full review
    Dun Bradstreet
    • Sometimes missing records
    Incentivized
    Read full review
    Likelihood to Renew
    Data Axle
    It was good when we had it but there definitely more softwares out there that provide more information, more current contact info and are much more user friendly
    Incentivized
    Read full review
    Dun Bradstreet
    No answers on this topic
    Usability
    Data Axle
    Easy to use and great customer service.
    Read full review
    Dun Bradstreet
    No answers on this topic
    Support Rating
    Data Axle
    Spot on and always available.
    Read full review
    Dun Bradstreet
    No answers on this topic
    Alternatives Considered
    Data Axle
    Salesgenie seemed more intuitive and knowledgeable account manager that handled my account. He quickly assisted my company needs and made recommendations based on the information I provided him
    Incentivized
    Read full review
    Dun Bradstreet
    We used Zoominfo before to help search for new leads, or leads similar to ones that were already in our database. We've found that Zoominfo may have had more records overall, but their data was not as accurate. We were also looking for a tool that could help evaluate our current leads on a more regular basis, something which Zoominfo could not provide.
    Incentivized
    Read full review
    Return on Investment
    Data Axle
    • Positive, I was able to generate about three more proposals a week
    • Positive nice organization to establish a call list
    • Nice structure, great way to target hot or cold leads. Great way to get your feet wet
    Incentivized
    Read full review
    Dun Bradstreet
    • We save time and money having sales people trying to complete and update records.
    Incentivized
    Read full review
    ScreenShots

    D&B Optimizer Screenshots

    Screenshot of Ensure your data is clean, complete and actionable before integrating into your CRM & Marketing Automation Platform (MAP) systems.Screenshot of Enrich and augment your data sets with specialized information to better target your customers and prospects.Screenshot of Connect clean and enriched data into your CRM or Marketing Automation Platform (MAP) systems for immediate activation.Screenshot of Once your target audiences are established, source new, high-quality companies and contacts for your online and offline activation.Screenshot of Search your CRM universe and the Dun & Bradstreet Data Cloud before creating a new account record, preventing record duplication.Screenshot of Ensure corporate relationships and hierarchies are reflected in your account records, allowing you to drive a robust ABM strategy.