D&B Lattice (formerly Lattice Engines) was a Predictive Lead Scoring solution that blended the contact profile and behavioral information from Marketing Automation systems with additional attributes that could contain hidden buying signals. The product has been discontinued.
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Reflektive
Score 8.4 out of 10
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Reflektive is an employee performance management platform from the company of the same name in San Francisco, California.
Lattice has been difficult to work with in the past few months. We've struggled internally to try and improve their models, but it hasn't proven itself to offer substantial value. We're able to suppress low quality leads, but Lattice also promotes some questionable leads at times and also grades high potential leads as low scoring. We've tried time and time again to improve the model, but they haven't offered much in terms of help or partnership.
Reflektive is well suited for medium to large organizations where cross-functional work is a regular occurrence. It isn't meant to be used for employee reviews, self-reviews, or take the place of a corporate communications platform; rather, it is meant to do one thing - serve as a public soapbox and repository for giving and receiving employee gratitude.
Ease of use. It is a no brainer for our sales teams. They go through just 10 minutes of training. It is very prescriptive and clear. There is a minimal amount of flipping to get through what they need to. Everything is just on one screen.
Integration to Salesforce.com. The level of integration today is moderate. It integrates opportunity to opportunity. As soon as a sales person converts, it flows.
They are highly responsive as a vendor. If there’s a field that we want to add, they will adapt the product for us very quickly.
The model for professional services (fee based) is very flexible. It’s as much as you need. They advocate high service level for ramping new regions, and are very flexible with feet on the ground and helping out.
In larger organizations, it is difficult to communicate and share news with everyone without sending all-agency emails. Reflektive lets you provide that feedback or recognition for everyone to see, but saves your inbox from unnecessary emails.
The weekly roundup email highlights a few of the most recent recognitions. It’s nice to see a brief highlight, without having to get notifications for each post.
Reflektive let’s you tag multiple people in a post, so you can thank a whole team in one post.
Detailed technographic information - we had a lot of issues with Lattice not being able to identify specific technologies being used by a company, which would be able to provide us materially different context as a seller.
Model is built once and is static until refreshed - do not get meaningful feedback into the model in real-time
Hard to identify which attributes are meaningful enough to include as enrichment in SFDC.
Reflektive often didn't do the best job informing users about the product changes we could expect to see.
Oftentimes, it was hard to know exactly who would see what in the system. We had to go to our customer service rep for a lot of questions that we wished were more thoroughly explained in the help center.
I will continue to use PRISM, especially now, because I after 3 years in the same geography, I have just transferred to a new territory. The tool really helps me focus on the best opportunities to pursue, which can sometimes be difficult with over 100 assigned accounts
The product is part of a service. The team from Lattice did a great job of supporting us and of delivering the results we set out to attain. They became an integral part of our success.
It's very good. They are very responsive. They aren’t pushy on providing too much. They are very transparent about what you’re getting and paying for
Reflektive is great with support. From the beginning, when it comes to training materials for those new to Reflektive, to clearly rolling out updates in the interface or releasing new features, everything is very clear and communicated solidly. Support is always available when needed, and answers are easy to find when support is not available.
Please see my answers to the previous question. We had very good feedback from our product management, strategy and sales leadership and reps regarding our training.
The implementation hit the milestones we established. Lattice was VERY committed to helping us make sure what we committed back to the organization was met.
Lattice was an incumbent tool from several years ago. Early on, we enjoyed a good relationship with the team there. After the acquisition, we have definitely seen a decrease in the quality of support and engagement from the team. As a result, we will look at several competing vendors when our contract ends with Lattice.
Reflektive stacks up really well against its competitors because it's in all in one solution. It provides performance management tools, engagement surveys, and analytics. The majority of Reflektive's competitors only provide one of these features at most. Therefore Reflektive's competitors have to purchase multiple tools and HR teams have to use multiple tools for their employees. This creates more work not only for HR teams but for users as well.
We have seen quantifiable ROI when our reps have used the product to target accounts. In a recent example we found that accounts that targeted these "hi-po" accounts identified by using Lattice analytics created over $27M in pipeline over a month long period for a key product we are interested in selling more of to customers, compared to a less than $1M for accounts that were not identified as "hi-po".
