Emplifi Social Marketing Cloud vs. Crisp Real-Time Risk Intelligence from Kroll

For all general Direct Message management, Emplifi Social Marketing Cloud is great. It keeps conversations organized and allows team members to do all their work in one platform. For public facing social management, there may be some gaps when you are not the top level poster of content, and sometimes gaining context in lengthy exchanges can be easier read on native platforms.

At $95 per month for unlimited seats, it's the cheapest solution for both support and marketing/sales teams if you need multiple seats. At the same time, everything works so smoothly and efficiently that you'd never believe it is such a cheap tool. Small teams could leverage their Free plan or the Pro tier, however, to get access to advanced features like chatbots or CRM integrations you'd need to get the unlimited package. Magic Browsing is another top feature that allows support teams to see what the client is doing on the website and guide him through the needed steps to troubleshoot any issues

Incentivized

• Publishing - takes a bit of time, but publishing all content together makes planning and execution much more efective
• Community - really simple one board collecting of all our social messages makes replying simple
• dashboards - widgets and customisation allow for multiple dashboards tracking various campaigns and goals

Incentivized

• Intuitive chatbot functionality
• Unlimited number of live agents at one fixed price
• Real-time assistance with cobrowsing feature
• A decent number of integrations with popular tools

Incentivized

• We would like to add more public profiles at no cost
• In the approval workflow, it would be great if one person could serve 2 roles such as both Content Creator and Publisher.
• When our Publisher changes the posting date, it has to run through the approval workflow all over again. This is unnecessary as she is merely changing the date.

Incentivized

• Number of native integrations could be bigger
• Additional features for improving conversions like popup banners or guided tours to allow clients to combine multiple tools into one (like Intercom does)

Incentivized

the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy

Incentivized

In common features, using daily, it's pretty easy to understand what to do. But when it's about creating dashboards and analysing metrics, not everything it's easy to understand.

Incentivized

We have a dedicated Customer Success manager, and that is very helpful. Anytime we have questions or need support, they are always there to answer. If thety do not know the solution, they always go around the bend to find one and provide it to us. They are always very kind.

Incentivized

The online training was fine but, in the end, the best way to learn any product is by actually using it.

The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!

Not only have we used other tools, we reviewed a few tools before deciding to move forward with Emplifi Social Marketing Cloud. Cost was definitely a factor, but also account management and responsiveness. The fact TikTok was available for community management was a key consideration at the time we decided to go with Emplifi Social Marketing Cloud as well. Overall, it was the comprehensiveness of the tool vs. competitors that led us to choose Emplifi Social Marketing Cloud. Its AI and unified management capabilities have been great for our needs.

Incentivized

Crisp has fewer auxiliary features that Intercom (popup builder and guided tours is something that comes to mind), however [I feel it] has MUCH better pricing tiers. It does 95% of things Intercom can do at 5% of the price. Both Drift and Freshworks provide similar solutions which are more expensive, but also have technical issues, which resulted in poorer performance of our website

Incentivized

• We are still new to the product, but we anticipate a very positive ROI in regard to our sponsored content and being able to accurately report to clients.
• We also anticipate a very positive ROI internally as we will be much more equipped with data, allowing us to focus resources on content that is performing well.

Incentivized

• Radically increased conversion rates due to proactive chat bots
• Increased customer satisfaction due to stellar support (built in screen share saves a ton of time for troubleshooting, unlimited number of agents helps to improve response times etc)
• Saved hours of time of support team

Incentivized