Epsilon PeopleCloud (formerly the Agility platform with Agility Harmony) is an enterprise-level email marketing and cross-channel campaign management platform competing with Responsys, Cheetah Mail, ExactTarget, etc. The vendor has a strong international presence with staff in 14 countries.
N/A
Twilio SendGrid
Score 7.7 out of 10
N/A
Twilio SendGrid Marketing Campaigns provides users with segmentation, campaign editing, and deliverability. According to the vendor, Twilio SendGrid Marketing Campaigns is trusted by over 80,000 customers globally, including Airbnb, Spotify and Uber. Twilio SendGrid Marketing Campaigns aims to help users by providing: MORE EFFICIENT EMAIL BUILDING The campaign building process is free from frustrating, rigid step-by-step wizards that slow users down. The vendor says…
$15
per month
Pricing
Epsilon PeopleCloud
Twilio SendGrid
Editions & Modules
No answers on this topic
Basic
$15
per month
Advanced
$60
per month
Free
Free
Offerings
Pricing Offerings
Epsilon PeopleCloud
Twilio SendGrid
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
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More Pricing Information
Community Pulse
Epsilon PeopleCloud
Twilio SendGrid
Features
Epsilon PeopleCloud
Twilio SendGrid
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Epsilon PeopleCloud
-
Ratings
Twilio SendGrid
7.6
49 Ratings
5% below category average
WYSIWYG email editor
00 Ratings
7.736 Ratings
Dynamic content
00 Ratings
7.439 Ratings
Ability to test dynamic content
00 Ratings
6.737 Ratings
Landing pages
00 Ratings
7.824 Ratings
A/B testing
00 Ratings
7.729 Ratings
Mobile optimization
00 Ratings
7.437 Ratings
Email deliverability reporting
00 Ratings
8.149 Ratings
List management
00 Ratings
7.843 Ratings
Triggered drip sequences
00 Ratings
7.723 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Epsilon PeopleCloud
-
Ratings
Twilio SendGrid
8.1
49 Ratings
6% above category average
Dashboards
00 Ratings
8.047 Ratings
Standard reports
00 Ratings
8.747 Ratings
Custom reports
00 Ratings
7.731 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Epsilon PeopleCloud
-
Ratings
Twilio SendGrid
8.0
11 Ratings
0% above category average
URL Validation
00 Ratings
7.411 Ratings
Link Tracking
00 Ratings
8.011 Ratings
Image Validation
00 Ratings
8.59 Ratings
Inbox Display
00 Ratings
7.711 Ratings
Email Accessibility Tools
00 Ratings
7.711 Ratings
Spelling and Grammar Check
00 Ratings
8.09 Ratings
Spam Testing
00 Ratings
8.011 Ratings
Email Previews
00 Ratings
8.311 Ratings
Best Alternatives
Epsilon PeopleCloud
Twilio SendGrid
Small Businesses
Bloomreach - The Agentic Platform for Personalization
Score 8.9 out of 10
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
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Score 8.9 out of 10
VerticalResponse
Score 10.0 out of 10
Enterprises
Bloomreach - The Agentic Platform for Personalization
Appropriate for large organizations who want customization in their emails. The tool - while intuitive if you have previous background - is hefty and large in scope of capabilities. It's great for organizations who have multiple users and shows the name of person who last made changes. The reporting is really good - but may be a bit overwhelming for organizations who don't need a lot of detailed information
Twilio SendGrid is well suited for those organizations who need to send mass emails very often to their prospects and customers and thus may be wary of a reliable tool that can do that without affecting domain reputation. It may be less suited for organizations which do not have say more than 10,000 target prospects and thus may rely only on 1:few ABM for sending emails.
Managing email lists / audiences is easy with features like groups and segments.
They provide pre-built email templates that are very easy to modify. It is also super easy to create new email templates with their drag-and-drop email builder.
Provides clear / easy-to-read analytics of email campaigns.
I can easily import large email contact lists all at once or add a user manually one-at-a-time, when needed.
The tool could be improved to "remember" where you last left off (specific user). Having to constantly retrace steps if you get logged out is annoying.
Hitting the "back" arrow sends you back to a main section, when it should send you back to where you previously were.
It would be nice to see performance reports available within the campaign itself, as well as within the reporting section.
Ability to NOT be able to change anything in a campaign after it has launched. This has happened multiple times. We usually copy a previous campaign to start a new one but often, we end up changing content on the version we are copying from -- this is very annoying and dangerous.
Not necessarily their Email API but their email in general - they are currently in beta for automated email sequences but are still bare bones. Much more work is needed before it can be used mainstream and be able to convert everything to SendGrid.
Helping with warming up our dedicated IP for the best-sending score.
We seem to hit the promotions folder a decent amount (maybe the IP problem above) and even a lot of their emails hit my spam or promotions folder (whether they be transactional or marketing) which isn't a great sign when trusting an ESP.
Transactional email sequences would be a huge plus.
Now that Twilio owns SenGrid, having an integrated platform where you could see all our transactional emails together.
Better reporting and split reporting between transactional and marketing emails.
It has the potential to be really cool. However, it feels as if it was created by developers for developers (and I work with developers, yet even for me the instrument was somewhat not easy to use - just read SendGrid's help manuals...) However, if you are into data and your way of thinking is more mathematical rather than lyrical, you'll enjoy this instrument
Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
While both Epsilon Agility Harmony and Oracle Responsys are great for larger organizations that send a lot of emails, I think Epsilon Agility Harmony is more robust than Responsys and is easier to use. It is significantly more complex than HubSpot and requires previous knowledge of using an email tool that has content blocks and or dynamic content.
Sendgrid has a lot of features that other providers have and a few more - like the dynamic template builder, which AWS SES doesn't have. We choose the provider based on the scenario of use and the provider we're using. If we're going to be making regular changes to a template, then we'd go with Sendgrid, as the changes will be easier to make and don't necessarily require developer intervention.