Everflow - Partner Marketing Platform vs. Open Loyalty

I would say the area Everflow has been the best for us is in tracking affiliate and internal metrics for our campaigns and our external(brokered) campaigns. A scenario where I think it may not be best suited would be integrating with Shopify through API. I've had multiple times where the integration doesn't go as stated it would and had to troubleshoot. I've also run into issues with reporting being accurate with that integration specifically. (Which could be Shopify's fault as they don't play well with many platforms anyway. So could be their problem, not Everflow's just to clarify).

Incentivized

The scenario where Open Loyalty is better suited is with a customer that has one and only one e-commerce site or equivalent. Many customers think it would be easy to customize Open Loyalty for multiple companies, using only one installation. This is difficult to Open Loyalty since different companies will have different rules, levels of rewards, etc, and that's not easily configured on Open Loyalty. So, the price of OpenLoyalty for third-world countries is a little steep, making its acquisition possible only to large companies.

Incentivized

• Manages offers to affiliate partners.
• Tracks payouts and traffic volume.
• Houses creatives for affiliates to use.
• Generates reports and dashboards for tracking sales.

Incentivized

• Has a powerful API that makes it easy to integrate points, actions and rewards on any software
• Has a lot of experience in the loyalty realm, so every nuance and the special case is already thought of
• Allows for the implementation of loyalty programs for a number of scenarios: for consumers, employees, students, etc
• Has a well-proven solution for any POS solution out there!

Incentivized

• Publishers cannot see their redirect revenue on their dashboard but the admins can. Which causes a lot of manual updating through communication and explaining to clients/publishers.
• I wish Everflow had a "Cap start date" for offer caps. Cake had that feature and I used it often.

Incentivized

• Many customers expect Open Loyalty to have an e-commerce interface. Maybe they could build a barebones interface to satisfy the rare customer that still doesn't have a CRM o ERP or equivalent in place

Incentivized

Pretty responsive, but that's kinda expected within the space. TUNE has chats open and available right away.

Incentivized

You can request a demo to better understand and experience all the features Everflow has to offer. While receiving the assistance you will be able to determine which tools adapt the most to your business needs and customer and integrate them. Everflow provides great marketing software and tracking resources to help your program grow faster.

Incentivized

Open Loyalty is way more powerful than Tango Card. Zoho CRM doesn't really stack up against OL, since it's too generic. The area where we think Open Loyalty would beat other products is scalability and customization. Open Loyalty has been tried on really large customers and the database never felt sluggish nor the web interface or the web services.

Incentivized

• Positive since we have real-time attribution
• Customer support is helpful as needed
• We can measure performance and make data driven decisions

Incentivized

• My company implements OpenLoyalty, but we've seen a positive ROI for our customers, since everybody and their uncles are implementing loyalty / rewards programs in LATAM

Incentivized