MailerLite is an email marketing platform. Users can create professional newsletters, landing pages and websites using a drag & drop editor with AI generator or by customizing pre-designed templates. And manage campaigns on-the-go in the iOS app. MailerLite helps to connect with an audience using advanced targeting, automations and surveys. It integrates with Zapier, Stripe, WordPress, Shopify and other tools and platforms. MailerLite offers a Forever Free account including 24/7 support and a 30…
$10
per month
Pricing
MailerLite
Editions & Modules
Forever free plan
$0
1,000 subscribers
Growing
$10
per month 3 users
Advanced
$21
per month Unlimited users
Enterprise
Custom pricing
per month
Offerings
Pricing Offerings
MailerLite
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level Setup Fee
$10 2500 subscribers
Additional Details
Additional 30% discount available to Non-profit organizations.
I selected MailerLite because the free version has all the capabilities I need now and is not time-limited. The paid versions are much more reasonably priced than competitors. I plan to upgrade to the paid version soon so that was a key concern for me. MailerLite lets me get …
I didn't like Mailchimps pricing at the time of my decision. I preferred to ramp up in smaller segments of price/month. I also liked MailerLite's automation UX.
Verified User
Director
Chose MailerLite
MailerLite is easier to use and has a better user interface in my opinion
Verified User
Administrator
Chose MailerLite
I haven't used any others, but I was considering Mailchimp
Cheaper, mainly. And a little more user-friendly. Some other platforms, especially Klaviyo, are quite complex to understand and to get the most out of.
The company I wanted to mention isn't in your dropdown list: BEACONS. While they're more like LinkTree, they also have a great feature to build a newsletter following and their AI prompts encourage you to send more newsletter blasts and then help write the e-mail for you with …
Just easier to use, better pricing (when we get there) and better free applications
Verified User
Employee
Chose MailerLite
MailerLite's price point is way more affordable, Klaviyo has more design freedom in terms of the layout and structure of the email content.
Verified User
General Manager
Chose MailerLite
MailerLite's billing plan is more simple and fit my budget better.
Verified User
Partner
Chose MailerLite
MailerLite allows tags and the whole visual experience seems a lot clearer. Support was the major factor though, everything points to MailerLite having better support - certainly today has proved that for me. I received support within 10min, my issue was fixed and my first …
I used Mailchimp with another employer, and found that MailerLite is both easier to use (as the content creator, and list manage) and has more features (like scheduling email delivery) at a lower monthly price point. Also, they do not insert a (potentially offensive) logo at …
Mailerlite was easier to set up than Mailchimp but really disliked being held to their billing plans without much customer support
Verified User
Professional
Chose MailerLite
I use Mailerlite to send out weekly newsletters to my readers. The tool is easy to use, produces a lovely result, and gives me lots of flexibility. If I ever have issues, their technical support is amazing. Very responsive and knowledgeable, and my issue is typically resolved …
None. This was recommended by a friend, and I'm still with it.
Verified User
Director
Chose MailerLite
No comparison. That's why I'm now with MailerLite. The other company name that shall not be spoken had hidden fees and wasn't always upfront with clients and changed policies on a whim. I am totally team MailerLite now and have no plans of ever changing. And I've shared that …
The tool is really very complete. I have created regular campaigns, Workflows, and A/B tests in my campaigns and I have not had any limitations. I have tried other platforms that are not as complete in the free version like MailerLite. This makes me want to upgrade to the premium version and I'm sure you will get the same benefits.
Offers a user-friendly interface, making it simple to create beautiful forms, group subscribers, and automate emails.
Includes email automation workflows in their free plan - the only provider I know of that doesn't charge you after one month or hit you with "transaction fees".
Excellent video tutorial library so you can learn email marketing as a beginner without feeling overwhelmed.
I would add more types of inbox previews so people can see their campaigns across more channels
Mailerlite could definitely use a few more default fields, and more field types. This is an area where we get stuck writing more custom fields than we like. I want to see a variety of fields, from text box, to radio buttons, drop downs and more date options.
Custom fields should be able to be organized according to the list type. Custom fields that are added show up on ALL subscriber profiles, so if you were building a list that had a field for the type of pet someone had because you run a Dog Walking Business, but also had a list that only served Sponsors, that dog walking option would show up on all your subscriber types. If there's a way to change this and I missed it, my bad, but I haven't yet found that to be the case.
I'd really like to see Mailerlite have the option of adding a subscriber midway through the process, and a RESEND option, whether that is to non-openers or people who are new to a list. While you can set up drip campaigns or triggers to send certain emails when people change their status, it seems a bit too time consuming.
I'd love to see a date specific reminder email template for meetings. That would be awesome and speed things up quite a bit.
Mailerlite is awesome and it does everything I need and then some. They're always innovating and adding new features, and their team is flippin' amazing. Can't see myself ever switching. They may not have everything, but looking at how well their team works, they'll get there for sure and I'm willing to wait.
Timely responses, quality answers to my questions, showing that the support are knowledgeable and cares about my results. I've had other experiences with competitors, so I'm delighted that this team cares about my business. It's good to know there are real experts ready to jump in when you need help
The company I wanted to mention isn't in your dropdown list: BEACONS. While they're more like LinkTree, they also have a great feature to build a newsletter following and their AI prompts encourage you to send more newsletter blasts and then help write the e-mail for you with the blogs/YouTube videos already embedded for example.
Gives us the ability to track the popularity of content in our email as well as who has read the content.
The customizable layout gives us the opportunity to be creative and have our culture shine through our company communication.
The ability to see who has un-subscribed helps our HR department to see who isn't receiving important company information so we can ask them to re-subscribe.
Helps our company to be more transparent and communicate more effectively.