1 Rating
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Score 10 out of 100
25 Ratings
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Score 8.2 out of 100

Attribute Ratings

  • N.Rich is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

10.0

N.Rich

100%
1 Rating
8.0

Velocify by ICE Mortgage Technology

80%
12 Ratings

Likelihood to Renew

N.Rich

N/A
0 Ratings
5.1

Velocify by ICE Mortgage Technology

51%
5 Ratings

Usability

N.Rich

N/A
0 Ratings
10.0

Velocify by ICE Mortgage Technology

100%
1 Rating

Availability

N.Rich

N/A
0 Ratings
10.0

Velocify by ICE Mortgage Technology

100%
2 Ratings

Performance

N.Rich

N/A
0 Ratings
10.0

Velocify by ICE Mortgage Technology

100%
2 Ratings

Support Rating

N.Rich

N/A
0 Ratings
10.0

Velocify by ICE Mortgage Technology

100%
8 Ratings

In-Person Training

N.Rich

N/A
0 Ratings
8.0

Velocify by ICE Mortgage Technology

80%
1 Rating

Implementation Rating

N.Rich

N/A
0 Ratings
8.0

Velocify by ICE Mortgage Technology

80%
2 Ratings

Configurability

N.Rich

N/A
0 Ratings
10.0

Velocify by ICE Mortgage Technology

100%
1 Rating

Product Scalability

N.Rich

N/A
0 Ratings
10.0

Velocify by ICE Mortgage Technology

100%
1 Rating

Vendor pre-sale

N.Rich

N/A
0 Ratings
10.0

Velocify by ICE Mortgage Technology

100%
1 Rating

Likelihood to Recommend

N.Rich

Well suited when there is a product to attach to the NRich efforts. Less appropriate when there is not--or a thought leadership campaign.
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Ellie Mae

Small businesses who do not need complex reporting and analytics would fit well into the Velocify model. There needs to be specific segments that appeal to this type of CRM, and the best feature is within an added layer--dialer. The ability to turn things around and contact your leads immediately was very beneficial to us, and could prove to be a boon for a small to midsize business.
Read full review

Pros

N.Rich

  • Integration with Salesforce.com
  • Easy ad setup
  • Intuitive dashboards
  • Ease of target/segment uploads
  • Intent Dashboard is extremely valuable
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Ellie Mae

  • The prioritized queue allows for management to set contact standards and hold users accountable. It removes all the guess work out of what lead to call next.
  • The Dial IQ feature is fantastic for powering through calls and maximizing speed to contact.
  • The Shotgun lead distribution puts the lead into the hand of the user that is ready and available to call that lead immediately. No handing off a lead to an originator and hoping they call. This feature allows for the system to notify multiple users simultaneously and first user to press 1 wins the lead. Talk about creating a competitive sales environment!
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Cons

N.Rich

  • Would like more flexibility in amount of characters for digital/cross-channel ad copy
  • Would like a longer log-in time. I feel I get signed out too quickly.
  • System can sometimes be glitchy and dashboards fail to populate
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Ellie Mae

  • Velocify would be well served to create a more robust email drip campaign platform.
  • Velocify could revamp their dashboards and prioritized views our individuals work out of daily. It's rather overwhelming when working with a lot of leads. Adding interactive graphics - calendars, easy to view alerts, etc would be great. (Big Purple Dot does this well)
Read full review

Pricing Details

N.Rich

Starting Price

Editions & Modules

N.Rich editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Velocify by ICE Mortgage Technology

    Starting Price

    Editions & Modules

    Velocify by ICE Mortgage Technology editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      Likelihood to Renew

      N.Rich

      No answers on this topic

      Ellie Mae

      I am sure that we as a company are likely to continue using Velocify. I am not involved in the selection process, but I have not heard any negative feedback and switching programs would more than likely be too much work
      Read full review

      Usability

      N.Rich

      No answers on this topic

      Ellie Mae

      Users can gain a very good understanding of the system quickly. The administrator can use terms that are familiar to their company when setting the system up. Most new administrators error to the side of complexity when setting up the system. With Velocify less is more.
      Read full review

      Reliability and Availability

      N.Rich

      No answers on this topic

      Ellie Mae

      The system is always up!!
      Read full review

      Performance

      N.Rich

      No answers on this topic

      Ellie Mae

      If the system is set up correctly it will be a game changer for your organization.
      Read full review

      Support Rating

      N.Rich

      No answers on this topic

      Ellie Mae

      While I didn't speak with the Support team often, they seemed very accepting and reliable. My favorite was the company emails that we would receive whenever something wasn't working correctly so that we would know that it's being worked on, providing a bit of relief to the other employees that were having trouble.
      Read full review

      In-Person Training

      N.Rich

      No answers on this topic

      Ellie Mae

      The in-person training if you will is done via GoToMeeting or some other service. I have been told that the moderator goes way too in-depth and too fast.
      Read full review

      Online Training

      N.Rich

      No answers on this topic

      Ellie Mae

      Velocify offers online training via videos and written descriptions of implementation procedures.
      Read full review

      Implementation Rating

      N.Rich

      No answers on this topic

      Ellie Mae

      If you plan to have more than 20 users on Velocify you should outsource implementation to someone that knows how the system can best be implemented for your business/process flows. If you have fewer proposed users try to use one of the canned levels.
      Read full review

      Alternatives Considered

      N.Rich

      NRich is clearly superior in terms of efficiency and overall customer reach.
      Read full review

      Ellie Mae

      Before we went with Velocify, we had Salesforce and Hobson's EMT Connect. Both of these systems were rather expensive and didn't give us exactly what we needed for lead conversion as well as the customization we desired. However, I feel that some of the reasons we went with Velocify were not exactly truthful as we found out during the implementation process or much later that there were things they said that they could do that once we started getting into the weeds with it they weren't able to execute. From a lead conversion and speed to lead standpoint, this is a good product. From a reporting and lifecycle management standpoint, this is a very poor product compared to the other two
      Read full review

      Scalability

      N.Rich

      No answers on this topic

      Ellie Mae

      The system is fully scaleable both vertically and horizontally across the enterprise.
      Read full review

      Return on Investment

      N.Rich

      • Huge ROI for campaigns with products attached
      • Allows us to get our message in front of customers--especially during the COVID pandemic where we were unable to be in person with customers
      • Allows us to standardize our ABM marketing efforts across multiple campaigns.
      Read full review

      Ellie Mae

      • Faster lead conversion lead us to higher potential for "first school wins" philosophy.
      • Negative return on time spent maintaining Velocify. Because manual reporting was needed and much had to be done outside of the system, there was a monetary loss of time because of this.
      • Predictability was near impossible for us, and the fact that we had to purchase an email automation system because Velocify did not do anything we needed was a negative ROI for our business.
      Read full review

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